Single Grain

MARCH 9, 2021

Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. 70% of B2B search queries are made on smartphones. Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

MARCH 2, 2015

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right?

Paid Search Agency 28

Paid Search Agency Brand Identity Branding Companies 28

Sprout Social

JANUARY 30, 2020

Customers are cycling through SaaS products like crazy. SaaS marketing is all about long-term customers. In short, SaaS companies are looking to acquire and retain customers for the long haul – years at a time. The SaaS customer journey is complex. Sounds like an understatement, right? Translation?

Webinar Metrics 93

Webinar Metrics Marketing & Strategy Marketing Strategy Planning 93

ClearVoice

JANUARY 8, 2019

Content created for the sake of content or to meet some self-imposed publishing schedule isn’t enough. And let’s not forget the customer — content has to meet the needs of the customer at each phase of the buyer’s journey. If you can't answer them all, your strategy isn't complete. Start here.

Budget Programs 111

Budget Programs Buyer Personas Marketing & Strategy Psychographics 111

Marketing Insider Group

SEPTEMBER 14, 2021

Data storytelling is one of the most powerful ways to create compelling content. Their published reports cover all facets of content marketing (ex: their first few listed reports include B2C, manufacturing, technology, B2B, enterprise, and small business). Social Media Data Sources.

Case Studies 343

Case Studies Content Case Study Statistics 343

Content Marketing Institute

DECEMBER 27, 2017

Ready or not, 2018 is on its way. There are lots of big changes to manage on the horizon – the increasing impact of voice-activation, AI automation, and tighter consumer data regulation among them. When I have a tough job to do, I like to break it down into smaller, more manageable parts and tackle one at a time.

Template 111

Template Paid Content Planning Content Marketing 111

Mailmunch

APRIL 20, 2021

Every email marketer has one goal: growing email lists and converting subscribers to customers. This goal is the reason you need to work on building a sales funnel that brings the best results. . We are here to untangle all the complexities. The process goes like this: Search the product on a search engine .

Top of Funnel 68

Top of Funnel Marketing Funnels Email Marketing Ad Building 68

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. Pricing Based on Customer Expectations , May 26, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. The importance of messaging and influence hit me on one side and. then search and data and all that propeller hat kind of SEO stuff that was. going on. Lee: Somewhere.

Social Media 136

Social Media Optimization Media Buying Cycle 136

Content Standard

JULY 12, 2016

While the answer to that question will differ depending on who you ask, leadership on any team is about setting expectations for an organization and helping the teams meet and exceed those expectations. We’ve all likely had good leaders, and we’ve had bad ones, too. How do you define leadership in business?

ROI 40

ROI Marketing Analytics Tools Content Marketing Click Rate 40

Single Grain

SEPTEMBER 14, 2022

This article lists the top metaverse advertising agencies that will help you offer a customer-centric metaverse experience to maximize your profits. Metaverse Marketing Stats. Therefore, businesses would be able to upgrade the virtual experiences of their customers while reaching them in new and creative ways.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Webbiquity

FEBRUARY 13, 2017

58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.”

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Adobe Experience Cloud Blog

JUNE 24, 2013

Customers don’t want to be interrupted (and they’re more empowered than ever). Because of this, traditional marketing tactics based on “renting” attention that others have built — and interrupting the buyer in the process — are becoming less and less effective. Instead of sending promotional offers to your customers (10% off!

Resource Management 48

Resource Management Work Management Marketing Management Marketing Budget 48

Sprout Social

OCTOBER 17, 2016

A better approach is to set your eyes on two or three main social networks, and commit to growing those profiles as much as possible. Before you get started, take our quiz below, to find the network best fit for your brand based on demographic data and the type of content you’d share. What type of content do they share?

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Single Grain

FEBRUARY 17, 2020

In case you're one of the 11% or 14% of brands that are unfamiliar with it, content marketing is defined as : “a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”.

Paid Content 140

Paid Content Examples Brand Identity Branding 140

Single Grain

JANUARY 29, 2020

Software as a service (SaaS) is a business model in which customers pay to use software that is hosted on a remote computer. You might have built an exceptional product, but if no one knows about it, all your efforts are in vain. SEO is one of the most scalable and predictable approaches to SaaS growth.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Webbiquity

DECEMBER 2, 2014

In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. They’re distributing and promoting this content through all channels in the web presence optimization (WPO) model , to maximize their opportunities to be “found” online when buyers are looking.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Optinmonster

AUGUST 27, 2023

Are you using content marketing effectively to reach your customers and grow your business? These days, content is one of the best ways to raise brand awareness among a targeted audience. There’s just one problem. But there is one difference from the good ol’, bad ‘ol days. What Is Content Marketing?

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Brandpoint

AUGUST 16, 2019

With keynotes from Randi Zuckerberg of Zuckerberg Media and Damien Slattery of Fast Company, the themes of the conference centered on creating customer-first marketing strategies and always looking ahead to new innovations that will keep your company relevant and helpful. Analyze form data: Are your forms on your page too much work?

Paid Search Agency 17

Paid Search Agency Planning Eye-Tracking Tagging 17

Single Grain

JANUARY 15, 2020

You need a constant flow of leads in order to generate more sales and get an edge over your competitors so that they don't snag those precious customers first. A buyer persona is a detailed, research-based description of your target customer. How do you create specific content for your different customer demographics?

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Webbiquity

AUGUST 18, 2012

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. city produces the largest share of “pins”on Pinterest? Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012.

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Optinmonster

FEBRUARY 19, 2024

In this post, I’ll share insights on how to generate leads on X (formerly Twitter) and why it’s a great platform for business. A lot of businesses across the world use X to generate revenue and deliver real-time customer service. All these stats suggest that X offers amazing potential to help you find leads for your business.

Paid Content 95

Paid Content Lead Generation Lead Scoring Lead Ranking 95

Single Grain

JUNE 10, 2021

Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . In this article, we'll take a look at 48 of the best content marketing tools that cover all aspects of your content marketing strategy. . Content is definitely the future of marketing. 1) BuzzSumo.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94