How To Choose the Right Long-Tail Keywords
SEMrush
FEBRUARY 2, 2022
Long-tail keywords are a great way to reach a more targeted audience for less money & effort. Learn how they work & how to choose the right to create the best SEO content strategy.
Long-Tail Keywords: Definition and How to Leverage Them
Benchmark Email
FEBRUARY 22, 2022
But if you want to get as specific as possible, that’s when long-tail keywords come into play. There’s a lot to take into consideration when tapping into long-tail keywords and using them for your company’s SEO strategy.…
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What Are Long-Tail Keywords?
ClearVoice
MARCH 3, 2021
What are long-tail keywords? Long-tail keywords are keyword phrases that don’t have a large number of monthly searches, but are lucrative entrances to your content. The term “long-tail” refers to a graph of competitiveness vs. conversion rate of keywords.
ChatGPT, BARD & The Death of the Search Engine Long Tail
seo.co
MAY 15, 2023
The Longtail in SEO is Dead The longtail has always been the SEOs secret weapon: Use keyword research to find low-competition, low-volume keywords where you can quickly and easily dominate competitors for niche-related queries. They also make up the majority of the long tail, which is now more likely to be dominated by machines.
Why Marketers Should Prioritize Lower Funnel Keywords to Get Better Results
Act-On
SEPTEMBER 24, 2023
Lower funnel keywords are an often neglected SEO strategy for marketers. We have a Yahoo mail blog that has scored high-traffic keywords for almost a decade. And that brings us to strategically aligning keywords with the marketing funnel and, more specifically, lower funnel keywords. We’ll give you an example.
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What Is The Difference Between Long-tail And Short-tail Keywords?
Fount Media
JANUARY 15, 2023
The role of keywords in SEO Keywords play a crucial role in search engine optimization (SEO). They help search engines understand the content on your website and how it relates to specific search terms. Including relevant keywords in your website and content can improve your chances of ranking higher in.
Long-Tail Keyword Approach to Pharmaceutical SEO Strategies
EMagine B2B Blog
APRIL 22, 2019
Does your content match their needs and pain points? When it come to keywords, uou want quality first and quantity second. There are two different routes for your keyword strategy: a generic, broad approach or a long-tail keyword approach. Generic Keywords. Long-tail Keywords.
Accurate keywords are essential in contextual targeting
illumin
MARCH 21, 2024
Using accurate keywords is a critical part of contextual targeting. While keyword research is a good first step, it isn’t enough. Marketers need to use specific and relevant keywords to sell their brand. Keywords and product names can be flagged as inappropriate or irrelevant out of context.
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Topics Vs. Keywords: A ClearVoice Comparison
ClearVoice
JUNE 5, 2024
In SEO Strategy, it may seem like there is no difference between topics vs. keywords, but they actually have some key differences in purpose, approach, and selection process. Provide structure for your content plan. Keywords Optimize content for search engines. Topics Structure content creation with pillars and clusters.
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Keywords
ClearVoice
JANUARY 8, 2024
What are keywords? Simply put, keywords are the backbone of search engine optimization (SEO). They are the specific words or phrases you incorporate into your content to help your audience find you when conducting an internet search. Why are keywords important? That’s where keywords come in.
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5 New Tips to Convert on Long Tail Search Queries
Convince & Convert
AUGUST 17, 2015
Today’s Internet users are looking for something specific using long tail search queries : deals on Samsung 46 inch LCD 1080p TVs, new high heels in style for spring 2016, best suit to buy for summer wedding in South, and safest new 2016 sedan for family of five. Advanced Keyword Research Concepts. Image via BigStockPhoto.com.
Do Keywords Still Matter for SEO?
Navigate the Channel
SEPTEMBER 7, 2023
In the ever-evolving landscape of Search Engine Optimization (SEO), the question of whether keywords still hold significance is one that frequently arises. With Google’s constantly changing algorithms and the increasing importance of user experience, it’s crucial to explore the role keywords play in contemporary SEO strategies.
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How to Use Long Tail Keywords to Boost PPC Search Traffic
QuanticMind
JUNE 14, 2019
There are lots of ways to improve PPC campaign performance by changing your keyword targeting strategy. But it’s also possible to attract more traffic and optimize your ad spend by targeting long tail keywords in Adwords. What are Long Tail Keywords? – Lower cost. – Highly targeted.
What Makes a B2B SEO Content Strategy Unique?
Top Rank Marketing
MARCH 25, 2024
Crafting a B2B SEO content strategy that fully accounts for the unique intricacies of this buyer journey holds the key to long-term digital growth. Drawing the line between B2B and B2C SEO content The defining difference between B2B and B2C is that one targets businesses and professionals, while the other targets individual consumers.
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Content Marketing Is Hard for SaaS Companies. Here’s How to Do It Right.
Top Rank Marketing
JUNE 5, 2024
B2B SaaS content marketing can be notoriously complex. If you can’t find and reach this audience with your content, creating it feels like a waste of time. No matter how niche your SaaS solutions are, however, content marketing can and will work for your brand. Follow these key tips for great SaaS content.
Short-Tail Keywords in SEO: How to Rank for Short-Tail Keywords
seo.co
MAY 26, 2021
If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. What are short tail keywords? What are short tail keywords?
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How To Choose the Right Keywords for SEO in 5 Steps
Optinmonster
DECEMBER 20, 2023
Do you want to learn how to choose keywords for SEO ? Choosing the right keywords can feel like trying to find a needle in a haystack. As an experienced content writer for OptinMonster , I’ve learned a few tricks of the trade that I’m excited to share with you. You get a bird’s eye view of the keyword landscape.
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How to Find Low-Competition Keywords: 5 Simple, Easy Steps
Spiralytics
AUGUST 31, 2023
Low-competition keywords play a crucial role in search engine optimization (SEO), as they provide an opportunity to quickly attract organic traffic by ranking on the first page. However, finding these keywords can be a challenging task for many website owners and digital marketers. What are low-competition keywords?
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How to Drive Traffic with Zero Search Volume Keywords
seo.co
NOVEMBER 22, 2021
The term search volume refers to the number of search queries Google gets for a specific keyword. However, you might be surprised to know that you can drive traffic to your page without targeting high search volume keywords. So why not turn your attention to zero search volume keywords? Moving to Zero Search Volume Keywords.
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Is A Long-Tail Keyword Strategy The Best Way to Build Topical Authority?
MarketMuse
APRIL 18, 2019
If you know anything about long-tail keywords, you know they were all the rage about six or seven years ago, when they were a really solid way to get your content to rank on SERPs. To this day, marketers still see a lot of value in using long-tail keywords.
SEO and Buying Intent: Finding Keywords That Convert
BOP Design
JULY 20, 2021
When a B2B company is devising an SEO strategy, target keywords must be the foundation. Yes, there are many components to a holistic SEO strategy like page speed, technical SEO, inbound links, and more, but if you are not targeting the right keywords, all other B2B efforts will be done in vain. Long-Tail Keywords.
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Incorporate Long Tail Keywords into the Mix for SEO Success
Biznology
DECEMBER 10, 2012
One of the first steps of an SEO campaign is keyword research. The keywords lay the groundwork for the campaign and influence every decision that is made thereafter. Two of the most important things to pay attention to when conducting keyword research are the relevancy of the keyword and its search volume.
Why You Need Keyword Benchmarking in your SEO Strategy
ClearVoice
SEPTEMBER 12, 2022
SEO is becoming increasingly important in content creation. To top all the complexity, Google continues to change its algorithm and content standards, and it may tempt you to chase after every new trend to try to beat your competition. Metrics used to benchmark keywords. Number of keywords in the top 20.
How To Find Current Trending Topics for Content Creation: The 10 Best Tools
Marketing Insider Group
JULY 3, 2023
Good search engine optimization isn’t just about ranking high for keywords. However, searching for current content ideas can be time-consuming. Investigate our list of resources for discovering current trending topics that keep your content relevant. You can use that intel to help you build a content calendar for the year.
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How To Do Keyword Research That Drives Traffic To Your Site
Salesforce Marketing Cloud
NOVEMBER 15, 2023
It’s no surprise, then, that you need to make sure your content ranks high in Google and reaches the people most likely to take an action with your brand. That’s where doing keyword research, and choosing the right SEO keyword, comes in. Are searchers even looking for long form content on this topic?
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Long-Tail Keywords for SEO Success
KEO Marketing
OCTOBER 23, 2015
Most people understand that the days when search engine optimization meant simply packing content with keywords are now long gone. However, it may be surprising to learn just how far from basic keywords we have traveled. There are several advantages to making long-tail keywords a priority.
8 Advanced Google Search Tips To Optimize Your Web and Content Marketing
Marketing Insider Group
MAY 24, 2023
Find New Ideas for Content When you’re publishing weekly, bi-weekly, or daily (like we do here), you can soon start to struggle to come up with new ideas. While regular Google searches can lead you to sites that have your search term in the URL, this trick can ensure you find sites that focus on the keyword.
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Black Friday and Cyber Monday Deals on Martech and Business Software for 2020
Webbiquity
NOVEMBER 23, 2020
Long Tail Pro. Find long-tail keywords in minutes, to help your pages rank higher in Google. Long Tail Pro helps you easily find less competitive keywords that can get you tons of high-converting online traffic regardless of your market space. The Dates: now through November 27 (for new users).
The importance of accurate keyword difficulty scores
ClickZ
JULY 16, 2021
30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. Content created in partnership with Semrush.
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The Best SEO Strategies That Actually Work Today
Marketing Insider Group
JUNE 7, 2023
The top SEO strategies include measuring your results, optimizing for mobile, focusing on the user experience, and targeting the right keywords. Image Source: HubSpot Write Content for Humans by Humans We know that talk about artificial intelligence replacing humans is all the rage. Create long-tail keywords from your topic list.
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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers
Contently
MARCH 14, 2023
That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO. .”
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Why Content is the #1 Ranking Factor and How to Maximize It
Marketing Insider Group
FEBRUARY 22, 2021
Content is king. You need content. Gotta have that content. You hear people singing the praises of content marketing all the time but, really, why should you care? Well, most companies say they use content marketing to either create brand awareness or build trust: Content Marketing Institute.
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Three Ways to Use Google Trends for SEO in Your Content Marketing
Contently
FEBRUARY 8, 2023
Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.
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How B2B SEO Differs From Traditional B2C SEO
Marketing Insider Group
JANUARY 2, 2024
“Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. Content tailored for B2B audiences. Crafting content that speaks the language of businesses is pivotal in B2B SEO.
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B2B Leads in the Long Tail of Search
Webbiquity
AUGUST 9, 2012
Optimization projects normally start with keyword research to identify the most promising “head” search terms (short, frequently used keyword phrases), and over time, a site’s rank for these terms is closely watched (and often much fretted about). Continually produce new content. This makes sense.
Maximize Conversions With These SEO Keyword Selection Strategies
Huptech Web
AUGUST 11, 2023
Table Of Contents Introduction Why Are Keywords Important in SEO? Foundations of Effective Keyword Research What is Keyword Relevance? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords?
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What Are the Essential Rules for SEO Copywriting?
Webbiquity
OCTOBER 21, 2022
An SEO content writer is a trained professional/specialist who is well-versed in all aspects of SEO and how content can be crafted to achieve search engine rank. The information should be presented clearly, and keywords must be used naturally and strategically throughout an article or blog post. Pick the Correct Keywords.
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Use Keyword Research to Drive Your Content Operation
Kapost
SEPTEMBER 8, 2017
For digital marketing in 2017, user intent, voice search, and long-tail keywords have become essential elements of a successful keyword research strategy. The post Use Keyword Research to Drive Your Content Operation appeared first on Kapost Content Marketing Blog.
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What Makes a B2B SEO Content Strategy Unique?
Top Rank Marketing
MARCH 25, 2024
Crafting a B2B SEO content strategy that fully accounts for the unique intricacies of this buyer journey holds the key to long-term digital growth. Drawing the line between B2B and B2C SEO content The defining difference between B2B and B2C is that one targets businesses and professionals, while the other targets individual consumers.
How to Do Effective YouTube Keyword Research
BuzzSumo
JULY 29, 2020
Whether you’re looking to improve your YouTube engagement or get started, keyword research is vital. Starting with high-engagement keywords will ensure your channel is set up for success. Starting with high-engagement keywords will ensure your channel is set up for success. Why Bother with YouTube Keyword Research?
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How Web Analytics Can Help You Improve Content Marketing
Marketing Insider Group
NOVEMBER 22, 2021
For years now, the internet has created a massive platform for brands to share content with their target audiences. If web analytics aren’t integrated into every part of your content marketing strategy, the answer is no. You can target your content more effectively by using web analytics to understand your audience. 9 percent?!
Analytics 260
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SEO Content Strategy: From Basic to Advanced
Top Rank Marketing
FEBRUARY 5, 2024
Just about everyone knows what SEO is these days, and nearly every professional brand has at least a basic content strategy in place to rank for relevant keywords and attract organic attention. Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed.
SEO 103
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Keyword Search Volume: Tools for Estimating Search Volume & Site Traffic
seo.co
NOVEMBER 1, 2021
Understanding keyword search volume is critical for engaging in meaningful keyword research , but many people misunderstand it. Appropriate and properly implemented keyword research is a critical component of our expert link building services. Keyword Search Volume Overview. Google Ads Keyword Planner.
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How to Create a Data-Backed Content Calendar with Keyword Research
Brightedge
JANUARY 25, 2021
New year, new content calendar! What is a content calendar? A content calendar is a valuable content strategy to plan and organize your published content throughout the year. Identify your blog topics’ target keywords. Your keyword clusters are the sub-categories that make up a broader category.
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