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Social Media and the Contact Center for Dummies (Wiley)

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Is Twitter the Next Channel for Contact Centers?

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Do you need to be an Extrovert to be in Social Media Marketing?

Buzz Marketing for Technology

Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Social Media and the Contact Center for Dummies (Wiley) One of the biggest challenges for organizations today is managing. Tags: Blogging Communities Crowdsourcing Enterprise 2.0

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Customers don’t care about Channels

Buzz Marketing for Technology

The same tone and transparency should be applied here equally which is not always the case with the contact center. 2) Customers will tell you where you need to focus your attention – if something is broken with your organization you can bet it will surface on the social web first. Share this on del.icio.us. Share this on Reddit.

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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. Imagine your website as a small shop hidden in a quiet street.

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Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

I see this in my travels talking to Avaya customers about how social media can be integrated into their contact center. I like to say I never read a Social Media case study that was titled “We Ignored this Tweet and everything was Great!” Related posts: Social Customer Support: AT&T is doing it Right!

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How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity

Webbiquity

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Include post tags and properly categorize each post. Use social bookmarking. SEO the blog. Tweet This!

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How to Make Social Proof Work Online

Writing on the Web

Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. It’s as if they are hiding the identity for fear you’ll try to contact them. Social Writing: Don’t ignore networking sites. or Robert M. Share this on Bebo.

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