37 Must-Know Marketing Trends & Statistics Post COVID
Outgrow
DECEMBER 17, 2020
Further, we found that the industry-wide Cost Per Click (CPC) increased by 18.9% And of course, it all boils down to the effectiveness of running ads. So, we dug deeper to check if the industry-wide CTR figures were holding up. Surprisingly, the average click-through-rate (CTR) remained steady or improved in some cases.
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