10 Best Leading and Lagging Marketing Performance Indicators to Increase ROI
Webbiquity
JULY 19, 2022
Leading indicators encourage business stakeholders to ask questions like: What systems, processes, or setups can I use to achieve this goal and enjoy higher levels of success? Which skills can the team (marketing, sales, customer service, production, etc.) improve to achieve the desired result in a more efficient way? Product Adoption.
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