Ulta Beauty’s “Skincare Routine Quiz”: A Personalized Marketing Case Study
Outgrow
MAY 12, 2024
Ulta Beauty’s “Skincare Routine Quiz”: A Personalized Marketing Case Study In today’s skincare market, brands want new ways to connect with customers. By providing a curated selection of products, the quiz reduces the risk of customers abandoning their carts due to indecision or confusion.
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