The 21 Best Content Curation Tools

Webbiquity

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Store and repurpose content for later reposting.

Why You Should Invest In Content Curation

ScribbleLive

When it comes to creating content, marketers and publishers face a number of challenges. For example, the Content Marketing Institute’s annual survey of B2C content marketers had some trouble with everything from creating engaging content to lack of budget.

Trending Sources

Three Reasons Content Curation is Overrated

Digital B2B Marketing

According to a recent report on eMarketer , 85% of marketers curate content in order to establish thought leadership! Does sharing someone else’s content make you a thought leader? Content curation can be a valuable activity. In Summary Is curation valuable?

Why Content Curation Is Not The Answer

Digital B2B Marketing

The biggest problem in B2B content marketing is that it requires content. Somehow, this most obvious of truths has become the thorn in the side of B2B marketing (and the inspiration for 1,000s of pieces of content). On the surface curation sounds perfect.

5 Things Spotify Can Teach You about Content Curation

ScribbleLive

And what the heck does it have to do with your content strategy? When it comes to killer content curation and user engagement, Spotify is a role model. Spotify doesn’t just provide a music streaming service—it curates playlists and allows customers to curate their own.

People Curation

Aggregage

I just finished reading a great post by Ville Kilkku titled: Klout, Triberr, paper.li, and the future of content curation. It made me realize that people curation should be a lot of what we are really talking about here. Crowdsourced content curation (Digg and StumbleUpon).

The Path to Value from Content Curation

Digital B2B Marketing

Increasingly, marketers are adding content curation to their marketing activity, often with objectives of sharing a certain amount of content each day. Ardath Albee ( @ardath421 ) has a sample to-do list for a content marketer in Show Quantity the Door.

11 Content Curation Tools Every Marketer Needs

Hubspot

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Content Creation

The Art of Creating Curated Content

Act-On

Content creation is on the rise, with 76 percent of marketers reporting that they plan to generate more content this year than last. Producing valuable, authoritative, and compelling content, however, takes time – and many marketers have already spread their resources thin.

6 Common Content Curation Mistakes (and How to Correct Them)

Modern B2B Marketing

In a prior post, I wrote about four tools to make you a content curating master. In this post, I cover common mistakes people make in content curation and how to solve them. How to Correct : Space your shares and mix in other content.

The 30 Best Content Curation Resources for Marketers and Business Pros

Marketing Insider Group

So here, I have curated my own list of the top sites of business and marketing information – some of which are great examples of content curation themselves. Content Marketing Institute (@ junta42 ) – everything you need to know about content marketing.

Content Curation in Practice

Avitage

An article about recent research results on content marketing spend caught my eye. Then my brain fired off a content marketing principle: acquire. Always be acquiring ideas and inputs for new content. We call this content curation when content originates from a third party source (this link is an example of one use of curation). I copied the link into our content inventory (you have one of these, right?). My day started like most days.

B2B Content Curation: More than a Guilty Pleasure

emedia

Discover how and why to use content curation as a vital part of your content marketing mix here. In a world inundated with lots of content and few fresh ideas, content curation is quickly becoming a regular part of the average brand’s content marketing mix. Learn how and when to use content curation to keep your readers engaged with your brand.

How to Use Content Curation to Overcome the Top 5 Content Marketing Challenges

Modern B2B Marketing

Author: Pawan Deshpande Content marketers have a big challenge: continuously filling their content pipeline with fresh, insightful, and relevant information. Whether or not that’s your brand depends on the quality of your content. The Power of Curated Collections.

3 Free Content Curation Tools That’ll Enhance Your Social Posts

Vertical Response

Coming up with relevant and interesting content to post on a regular basis (that isn’t just about your biz) requires a little extra time. At this point, you might be thinking that you don’t have time to sit around, browse the web, find great content and then post it to your social media accounts. You can use curation tools. These social media tools find or suggest content that your audience will like and make it easy for you to share it.

Content Curation And 12 More Content Marketing Terms Defined

Marketing Insider Group

Content Strategy and Content Marketing may be the marketing buzz words of 2012 but their meaning is still debated by the best consultants in the field, in the halls (or conference calls) of large organizations and on the trade show floors of today’s hottest marketing conferences.

Why Licensed and Curated Content Are Killing Your Content Strategy

Content Standard

I feel bad for marketers who want to revitalize their team’s content marketing strategy but find themselves caught in traditional ad-centric environments. It’s not to hard to understand why so many marketers fall into the pitfall of curated and licensed content engines.

Content Curation for Lead Nurturing

Modern B2B Marketing

Author: Jon Miller (@jonmiller) By now, many marketers are convinced of the value of lead nurturing – but they remain flummoxed by the task of creating content to fuel their programs. The Content Challenge. You need different content for each buying profile, e.g. each target persona.

Lead 39

How to Select Shareable Curated Content

LEADership

As much as you might want your business’s blog or social media account to post amazing, completely original content multiple times per week, sometimes that can be unrealistic. One option is to curate carefully selected content from third parties that will interest your audience.

Viral 30

Social media content discovery and curation for the win

Biznology

There aren’t enough nanoseconds in the entire universe to populate all the social media content to cover even a small brand if you’re not passionate about social media or if you’re not a natural communicator. It’s a little like content-farming.

11 Best Practices for More Effective Content Curation

Hubspot

Our content curation objectives focus on keeping our broader prospect/customer/partner/pipeline network engaged with value-added content. With that in mind, here’s what we recommend for more effective content curation. 6) 3-4 curated posts a day is fine. ?Think

Earth Knowledge is a Great Example of Content Curation

Paul Gillin

Earth Knowledge takes curation to a new level. One of the really innovation features of Earth Knowledge is a Google Maps mashup that delivers selected content contributed by partners in a striking visual style. Earth Knowledge is an example of nearly pure curation.

Are You a Content Curator? 5 Great Tools for Content Curation and Sharing

Marketri

Like me, you may be a “content curator” and not even know it. Lately, I have noticed a number of articles and blog posts with headlines referencing the concept of content curation. The bigger question may be, “Why should I care about content curation?”

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How Curated Content Brings the Electoral Experience to Europe

ScribbleLive

How much content have you seen published about the 2016 US election campaign? Journalists are sharing breaking news stories with colleagues to provide their subscribers with the most informative content about American expectations from the election. Great ideas for even better content.

New Content Curation & Content Marketing Tool “TrapIt”

Marketri

Last month, I explored and wrote about the topic of content curation and how it supports the content marketing process. As I mentioned in my previous post, we have really seen content marketing take off in the past year or so.

Content curation: overview, benefits, goals and tools

i-Scoop

One of the hot topics in content marketing is content curation. Whereas content marketing in the strict sense mainly revolves around identifying, creating and sharing content in order to meet business goals and what audiences want across […]. Content curation It can play a role in achieving various goals, depending on how, where and why you use it.

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7 Quick Ways to Curate Industry Content for Your Blog

Hubspot

But for marketers to pull back, assess current industry events, and provide a unique, helpful, practical take, it requires a certain amount of content curation. With that goal in mind, here are several quick ways to curate content for your industry blog.

How a Knowledge Discovery Program Elevates Your Content Curation

Hubspot

Marketers need to keep their pipeline full of the most relevant and cutting-edge content that will effectively speak to their audience and convert them into qualified leads. A strong marketer is equipped with the content ammo they need to excel. Content Marketing

Content Curation: How to Become a Thought Leader

Writing on the Web

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I first heard the term content curation is this post by Rohit Bhargava back in 2009. Related posts: Engaging Content: Start with Why.

How to Make B2B Content Curation a Win-Win [Podcast]

Webbiquity

What role should content aggregation play in your B2B blogging strategy? What value does content syndication provide to B2B bloggers? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? Business Blogging Content Marketing

Association Curation

Aggregage

What surprised me though was that the article does not bring up the opportunities for curation and aggregation by trade associations and professional societies. This is what I start with in Marketing via Aggregation, Filtering and Curation – Tools and Resources. Curation

Marketing via Aggregation, Filtering and Curation – Tools and Resources

Aggregage

Great picture and post on the Information Overload Paradox : The post talks about the issue of overload: I can certainly consume more content than I could two decades ago, but no matter how much content is available, I can’t consume much more. Curation. How is content filtered?

Shareaholic Becomes a (Top Notch) Content Curator

Webbiquity

Shareaholic, a content discovery and sharing tools vendor, yesterday announced Shareaholic Channels , a new way to find the most relevant, fresh content based on topic. Through web browser extensions, open platform APIs, and one of the largest and fastest growing networks of content publishers, Shareaholic reaches over 270 million people across every continent each month.

10 Hacks for Content Marketers Who Have Little Time

Marketing Insider Group

Yes, this entire content marketing thing is great. Heck, if done right the struggle for eyeballs might turn into a struggle for content, to satisfy the many readers you’ve got. The post 10 Hacks for Content Marketers Who Have Little Time appeared first on Marketing Insider Group.

5 Ways to Engage Readers Through Curated Content

Modern B2B Marketing

Author: Pawan Deshpande Creating fresh content is a vital part of any content marketing strategy, but you don’t always have to start from scratch. “Best of” lists, trend highlights, and news round-ups can all be completely curated, but still appeal to your readership.

How to Create a Curated Blog Post [+5 Free Blog Post Templates]

Hubspot

I''m going to let you in on a little secret: Not all of the content you create has to be 100% original. And for those of you inbound marketers plagued by the incessant demands of content creation, maybe also a little comforting? Plan Your Curated Collection Blog Post.

Curation: Add Value and Pass It Along

B2B Memes

Among all the topics that seem to rile journalists and publishers these days, perhaps the most contentious is curation. How can you distinguish between good curation and bad curation? The act of finding great content and linking to it, he says, is a fine idea. Though he dislikes the term curation , he approves of the activity as it was originally practiced. Ethics New-Media Models aggregation blogging Business Insider curation Huffington Post Rex Hammock

How to Advance from Licensed and Curated Content to an Original Content Strategy

Content Standard

Many marketers today find themselves stuck in a cycle that relies on licensed and curated content. Some might work for a small division of a larger company that doesn’t believe it has the manpower to keep up with a rigorous content schedule. Content Strategy Marketing

Does Your Team Have a Content Curator? Q&A with MarketingProfs' Ann Handley

Opentopic

Where does content curation & marketing fit into your business? We asked Ann Handley , Chief Content Officer at MarketingProfs ( @MarketingProfs ) to shed some light on the intersection of content, curation, and marketing. Defining Content Marketing. Content marketing is creating and sharing useful, inspired, empathic content that both helps your customers and inspires them to choose you. Why Have a Content Curator on Your Team?

Use Content Curation to Create Leads on LinkedIn. Really!

NuSpark

That’s why content marketing has taken off; it’s a way to communicate a problem/solution to a prospect. Let’s take social media advertising out of the discussion and talk about generating leads via content sharing and curation. Content curation is one of these conundrums.