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Five Strategies You Can Use Right Now for Better Email Marketing Personalization

Webbiquity

Most consumers are inundated with marketing emails on a daily basis. Generic “spray and pray” messages are, usually, quickly deleted (and possibly sent to spam). Personalized email is much more than simply auto-inserting the recipient’s first name. The Importance of Email Personalization in Marketing.

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Wix Email Marketing Vs Mailchimp: Which Is Best For Your Business? [2020]

SendX

The return on investment (ROI) of email marketing is unmatched by any other marketing channel. Email marketing generates $42 for every $1 you spend on your email campaign. At the cost of a few dollars per month, email marketing solutions help you build email lists, create newsletters, and analyze your email campaigns.

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The Email Marketing Checklist: 30 Things For Every Successful Campaign

SendX

As a business already into email marketing or just about to begin, your goal is to captivate your reader's attention to respond to the call-to-action in the email campaign ads you sent to them. Keep reading to discover the top 30 effective checklists to ensure your email marketing campaigns fetch you the right results.

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Top 10 Reasons Why Your Email Marketing Strategies Are Not Effective

SendX

Email marketing is an old technique of engaging and getting the new audience but it’s still effective. If email marketing were dead, then people wouldn’t be using it to send you promotional messages. No Target Group “ According to one study, 77% of the ROI is if you send the email to the target audience ”.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Like email, you can use social media to reach your target audience. Social media’s soaring popularity is helping thousands of online brands, especially eCommerce and small business owners. And marketers find themselves asking: will social media replace email? Which Has Better Reach: Email or Social Media?

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AI-powered martech: This week’s new releases

Martech

YouScan , a platform for social media listening with image recognition, has introduced Insights Copilot which can provide insights based on a very large number of online conversations. It answers any questions related to a specific monitoring query and removes mentions that are not relevant or spam, increasing the accuracy of the response.

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2023 in review: 3 key trends to inform your 2024 marketing plan

Martech

If you’re a retailer, an ecommerce company, or anybody else who relies on Q4 to make big money, that distant rumbling is the Black Friday engine revving up to what will become a deafening roar. At this time of year, we’re all crazy, working on campaigns, tightening our final strategy and getting ready to run the last big race.

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