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The Art of Tailored Curation: Leveraging Niche Content to Boost Customer Loyalty

Scoop.it

Today, let’s break down what tailored curation is, how it works, and how you can leverage the most niche content to boost customer loyalty and more. More broadly, tailored curation boosts brand loyalty among the customers who consume the content. But you can go even further with this philosophy through tailored curation.

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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What do different types of influencer marketing campaigns look like?

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SEO vs. Google Ads: Where Should Marketers Invest?

Top Rank Marketing

Credibility, once established through SEO, contributes to long-term customer trust and brand loyalty. This testing enables you to determine what resonates most with your audience and which elements lead to higher click-through rates, conversions, and overall campaign success.

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What Is Gamification in Marketing? Benefits & Examples

Optinmonster

This approach aims to increase user engagement, customer loyalty, and participation by tapping into the intrinsic motivations that drive people to play games, such as the desire for achievement, competition, and social interaction. Conversion rates skyrocket as visitors become motivated to complete tasks for reward.

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The Workforce Now Spans 5 Generations — How Can You Meet Everyone’s Needs?

Salesforce Marketing Cloud

They already feel burned out, and are worried about pay, financial stability, and climate change. According to a recent Deloitte survey , 46% of Gen Z and 45% of Millennials (those born between 1981 and 1996) “feel burned out due to the intensity/demands of their working environments.” Improve the employee experience.

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What Can an Inbound Call Center Do for Your Business?

Televerde

With a dedicated service team, inbound customer call centers can help improve customer satisfaction and customer loyalty. Reduce Turnover Rates. Another significant benefit to using an outsourced call center is reducing your internal turnover rate. What Is an Inbound Call Center?

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Brand Loyalty isn’t Dead – Don’t “Buy” the Hype

Adobe Experience Cloud Blog

Fitbits, which measure the calories you burn and steps you take throughout the day, combine three of my favorite things: 1) exercise, 2) gadgets, and 3) hard data with which to brag about my achievements. Did I want a heart rate monitor instead? The Changing Face of Brand Loyalty. Credit card by my side, I started my research.

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