Chris Koch

SEPTEMBER 18, 2009

I call this the relationship model of social media—it’s the underlying driver that attracts people to use it. Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. It’s a way to broadcast messages for sure, but you can do that better through your own channels.

Social Media 100

Social Media Viral Marketing Tools Media 100

Chris Koch

SEPTEMBER 18, 2009

I call this the relationship model of social media—it’s the underlying driver that attracts people to use it. Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. It’s a way to broadcast messages for sure, but you can do that better through your own channels.

Social Media 100

Social Media Viral Marketing Tools Media 100

Sharpspring

SEPTEMBER 21, 2021

You need more traffic sources, and one of the most obvious of those is social media and making a habit of sharing to every social network. Yes, you can scale social media traffic by creating your own routine! Viral Content Bee. Viral Content Bee is the platform I’ve founded, but I am also its most active user.

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

LeadSquared

JULY 3, 2013

Viral Marketing Tool & Global reach. By all means, people share videos more than written content thereby making them viral marketing tools. You can also add your contact details and social networking widgets on the banners making it easier for viewers to get in touch with you directly – via call or social networks.

Paid Content 52

Paid Content Video Marketing Advertising Agencies Banners 52

Content Standard

MAY 4, 2016

And while it’s fun to share insightful articles or hilarious memes, at some point, Facebook morphed from a personal sharing network to a sort of viral content recommendation machine. Facebook’s transition to a content hub is a big problem for the social network. Making Facebook Personal Again.

Facebook 40

Facebook Privacy Policies Content Privacy 40

Adobe Experience Cloud Blog

JANUARY 8, 2015

This is a major reason you’re seeing them all over your social networks. Car Throttle, “the Internet’s car community,” posted a quiz titled, “Are you a true gear head?” In the aforementioned Car Throttle quiz, it gave users a justifiable reason to broadcast to their friends how much they knew about cars.

B2B Thought Leadership 48

B2B Thought Leadership Viral Marketing Thought Leadership Broadcasting 48

Hubspot

JUNE 2, 2013

Recently, we’ve been hearing a lot of chatter about the slow and steady decline of advertising, especially on TV, and the rise of social networks. This partnership is a sign that major news and media companies like CNN are moving toward creating viral content. Learn more about Twitter Amplify at The Next Web.

Planning 28

Planning Youtube Advertising Channels Advertising Agencies 28

Scoop.it

DECEMBER 7, 2021

By creating value-adding content and promoting it in a social media post, you effectively broadcasting your most valuable information across the world in a way that can get picked up by other users and shared further. Measuring how your social traffic is compared to your organic, email and other sources of traffic.

Social Networks 80

Social Networks Social Media Network Marketing Social Marketing 80

Online Marketing Institute

OCTOBER 29, 2010

In a study of social media use conducted by Business.com last year, it was revealed that North American B2B companies are more likely to be using social media tools when compared to B2C companies. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%).

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

JANUARY 21, 2014

It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. Social media marketers have been arguing for a while now that social networks aren’t useful as a “broadcast” medium. Viral Marketing? Let’s take a look.

Social Media 167

Social Media Studies Media Case Studies 167

Single Grain

FEBRUARY 12, 2024

Key Takeaway: The social network is trying everything it can to make TikTok Shops succeed, which means it is going to find ways to get people to purchase and/or sell on the platform. Users increasingly expect brands to offer entertaining content, interactive shopping features (like AR try-ons), and community engagement.

eCommerce 52

eCommerce Broadcasting Social Media User-Generated Content 52

Convince & Convert

FEBRUARY 23, 2010

If you’re trying to gain customers, your social program is more about content creation, influencer identification, and virality. If you’re trying to retain customers, your social program is more about listening, problem resolution, and turning customers into advocates.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 18, 2010

Better question: How can we encourage existing customers to truly engage with our clients on the social Web? How can we make a viral video that gets thousands of views? How much money should we be pulling from the email budget, to support social media? Does that make sense? Frank_Strong This is a great post Jay.

PR 161

PR Social Media Paid Content Media 161

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Flickr - Flickr is a social network for online picture sharing.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). Debunking the Viral Coefficient , May 15, 2010. How to Calculate Social Marketing ROI , June 24, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Buffer

OCTOBER 25, 2018

It seems that while QQ, a desktop-native platform, used to be the top social media platform in China, WeChat, a messaging app from the same parent company, has taken over its place. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more. Tumblr – 642 million MUVs.

Social Media 111

Social Media Media Brand Identity Branding 111

Vidyard

OCTOBER 19, 2016

Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. One could argue that in addition to being the first live video streamed daily on the internet, it was also the first viral video.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Outbrain

DECEMBER 8, 2019

Native ads are everywhere, on search engines, social networks and – of course – discovery feed platforms on the open web, like Outbrain. Promoted on social media, it uses a storytelling approach to broadcast the values of the Land Rover brand (excellence, daring, success), for an unforgettable native experience.

Paid Search Agency 54

Paid Search Agency Examples Ads Advertising Agencies 54

Convince & Convert

APRIL 27, 2012

A lot of the people who use Twitter frequently may use it conversationally, but what this data suggests is that most Americans, and again, that’s the majority of Americans 12 plus, view Twitter as a broadcast network. They’re getting information broadcast from them. That’s another broadcast.

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

Hubspot

APRIL 8, 2021

Facebook is the most popular social network in the world. billion daily active users on the platform, which means that segments of your audience are likely already using the network. Like Twitter, Facebook uses hashtags to organize community conversations about specific topics all in one stream. Use hashtags.

Facebook 99

Facebook Business Ideal Customer Profiles User-Generated Content 99

Online Marketing Institute

NOVEMBER 2, 2010

In a study of social media use conducted by Business.com last year, it was revealed that North American B2B companies are more likely to be using social media tools when compared to B2C companies. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%).

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

JUNE 21, 2012

This is Episode 21 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Listen Now. The RSS feed is: [link].

Work Management 119

Work Management Marketing Management Stats Social Media 119

Single Grain

MAY 22, 2023

In this article, I will share the top YouTube trends to help you reach a wider audience by creating viral content that resonates with the most viewers. At the same time, consumers get to connect with their favorite brands on a level unparalleled to almost any social network. Let’s begin!

Youtube 98

Youtube Trends Communities Paid Search Agency 98

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Webbiquity

APRIL 27, 2021

Consumer marketers used those channels as well but focused much more on broadcast media (radio and TV). Blogging platforms, content curation software , and social networks enable anyone with the ability and ambition to become a reporter, opinion pundit, or industry trade journalist online.

Social Media 361

Social Media Social Marketing B2B Marketing Media 361

Single Grain

JULY 10, 2023

In this blog post, we’ll go over 24 LinkedIn growth hacks (plus 7 bonus tips) that you might not know about that can help you build brand exposure and increase engagement Work With Us Engaging Comments for Viral Reach To kick off our LinkedIn hacks, let’s explore the power of engaging comments.

Linkedin 40

Linkedin Webinar Metrics Viral Marketing B2B Thought Leadership 40

Martech Advisor

JANUARY 8, 2020

Some common goals that marketers want to achieve via Instagram are to build a community, increase brand awareness, generate leads, enable conversions, and enhance customer service. Instagram started off as an image-sharing social network and has now become a primary source of leads and revenue for many businesses.

Paid Content 112

Paid Content Marketing Budget Marketing & Strategy Marketing Strategy 112

Hubspot

OCTOBER 9, 2012

Second, your blog is an asset that introduces you as a thought leader -- it will help you earn people’s trust and stay top of mind for many in your community. For their daily information, online readers consult various sources, including newspaper sites, email, and social media. 7) Social Networks. 9) Virality.

Planning 28

Planning Web 2.0 Copyright Viral Marketing 28

Single Grain

APRIL 28, 2020

One of the most brilliant marketing strategies of 2020 is Anheuser-Busch ’s pivot from brewing beer to manufacturing hand sanitizer during the Coronavirus pandemic: We have a long history of supporting our communities and employees – this time is no different. pic.twitter.com/nqImcE5WJP. Anheuser-Busch (@AnheuserBusch) March 22, 2020.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Webbiquity

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Now you may wonder, “ How do we build a community? You expand it.”

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Online Marketing Institute

APRIL 11, 2011

At the same time, we want to make sure that we’re building a thriving community, engaging customers and broadening awareness of our products,” says Trisha Layton, marketing coordinator at PROBAR. Digital DirecTV Series Mocks College Sports Broadcast Deals. Social Media Lists. Social Network Lists.

Social Media 40

Social Media Media Advertising Agencies Mobile Advertising 40

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Optinmonster

FEBRUARY 19, 2024

It’s an uptick from previous years ( 362 million in 2021 and 401 million in 2022 ) before Elon Musk took over the social network. That’s a lot of social media posts to cut through in order to stand out on X. Hold the Go Live button to start the broadcast. X currently has about 421 million monthly active users (MAUs).

Paid Content 94

Paid Content Lead Generation Lead Scoring Lead Ranking 94

Convince & Convert

SEPTEMBER 20, 2010

With regards to the debate on Twitter vs. Facebook influence – or the influence potential of social networks altogether, I think the influence opportunity is there, but correct execution, and the ability to accept its indirect relationship to sales growth, is critical for realizing it.

Twitter 147

Twitter CRM Business Paid Search Agency 147