Scoop.it

FEBRUARY 25, 2021

In a marketplace that’s become increasingly digital in the wake of COVID-19, it’s more important than ever that businesses look to optimize their content for audiences on social media. Social distancing measures and the rise of working from home has led to a 72% rise in the consumption of social media.

Curation 66

Curation Social Media Media Ad Building 66

Webbiquity

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

Social Media 202

Social Media Promotion Creativity Media 202

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. Setting your brand apart from the competition is essential for success. Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. What is brand marketing?

Social Media 119

Social Media Social Marketing Paid Search Agency Media 119

ClearVoice

AUGUST 16, 2021

If you’re following this series, you’re now aware of the fundamentals of Hashtag best practices. However, with each platform, there are unique hashtag practices that either make or break your user experience and organic discovery. Instagram Hashtag Dos and Don’ts: DO consider your hashtags before creating your post.

Practices 131

Practices Examples Best Practices Paid Search Agency 131

SocialPilot

MARCH 8, 2024

Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something my friend is a fine-looking “ Social media proposal ”. So we will cover a step-by-step process that will enable you to create your social media management proposal from scratch.

Social Media 80

Social Media Ideal Customer Profiles Template Marketing Proposals 80

Scoop.it

NOVEMBER 11, 2021

Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. By curating the best and most relevant content for your industry online, it’s possible to generate smarter social engagements, whilst demonstrating your knowledgeability and establishing new connections online.

Curation 85

Curation Efficiency Allocation Generation 85

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. From the early days of Six Degrees to the rise of TikTok and the introduction of Threads, brands have had to adapt to this constantly changing landscape. What spawned the era of social entertainment?

Social Media 90

Social Media Media Content Storytelling 90

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content.

Facebook 98

Facebook Digital Asset Management Tools Brand Identity 98

Scoop.it

FEBRUARY 10, 2022

Are you using all available marketing channels to make your brand stand out? Content curation can help you take over social media and boost your site’s traffic. What Is Content Curation? Basically, you find great pieces created by other authors, add your brand and share them with your audience.

Curation 68

Curation Content Click Rate Long Tail Marketing 68

Scoop.it

JUNE 1, 2021

Meticulously selected and creatively presented, curated pieces can enrich the content strategy of every online retailer. Marketers can and even should use either their own previous works or parts of those published by others to enhance brand visibility and engage followers with valuable information. Find a Golden Mean.

Curation 55

Curation eCommerce Content Marketing Brand Identity 55

Scoop.it

AUGUST 3, 2021

Content curation is one of the most effective ways for businesses to keep their audience constantly engaged on social media without having to invest all their time in thinking and executing content ideas. Curated content can also make for a perfect conversation starter with leads. But what is content curation?

Curation 104

Curation Small Business Marketing Top of Funnel Paid Search Agency 104

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brand Identity 129

Brand Identity Branding Word of Mouth Social Media 129

Circle Studio

MAY 26, 2022

As a B2B marketer, you might find yourself intrigued by the rising popularity of TikTok and the growing number of brands starting to use it. You might even ask yourself if your firm’s social strategy should include it. Whatever the case, the changing landscape of social media is an opportunity for B2B firms and marketers.

Social Media 78

Social Media B2B Marketing Social Marketing Marketing Strategy 78

Bluetext

MARCH 19, 2024

As the seasons change, it’s the perfect time to breathe new life into your social media strategy. In this comprehensive guide, we’ll explore 15 dynamic ways to revitalize your social media presence across these diverse platforms.

Social Media 42

Social Media Linkedin Thought Leadership Media 42

Webbiquity

JUNE 1, 2021

Diversify your content: Although your core communication channel, along with video content, will take your brand to new places, that’s not enough. Studies indicate that a potential lead needs to have a minimum of seven interactions with your brand to trust you enough for a transaction. Brands today run on the attention economy.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. We handpicked 20 social media campaign ideas to give you an edge when planning your social strategy for 2020. A well-planned social media campaign helps brands create awareness, build a community, and drives sales.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Scoop.it

OCTOBER 1, 2020

The harsh truth is if you want your organisation to thrive, you not only have to be present in most social platforms but you also are required to provide content that is relevant to your target demographic. Nevertheless, making sure that your social accounts are a rife resource for your clientele can be a challenge.

Curation 98

Curation Twitter Content Eye-Tracking 98

Televerde

JUNE 22, 2021

Having an engaging social media presence is one of the most important aspects of a successful marketing strategy. Success on social media can generate new leads and give your business a boost. One way to boost your social media presence and still show off your brand personality is with social media automation.

Social Media 64

Social Media Automation Tools Personalization 64

Valasys

APRIL 4, 2023

Social Media Intelligence: The New Way of Competing Today, it is almost unheard of that any user needs a social handle. Whether Facebook, Instagram, or Twitter, every business and user is on one of the social media platforms. This leaves 72% of businesses implementing social media without concrete results.

Social Media 52

Social Media Media Curation Demographics 52

Thinkers360

MARCH 1, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today !

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

TrustRadius Marketing

MARCH 2, 2022

It’s an inevitable part of operating a business: eventually, you’ll have to start posting on social media. Maintaining a social media presence is more than a simple checkbox step in establishing your business’s credibility. 54% of social media browsers use social media to research products.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Scoop.it

JANUARY 14, 2021

Whether you are just building a brand or you’ve been in the game for some time, you can tell a lot about a brand by their numbers. Your followers count on social media platforms says a lot about your brand. A large following on social media can prompt potential fans to follow you.

Social Media 71

Social Media Media Curation Content 71

Scoop.it

SEPTEMBER 7, 2021

Social media and email marketing go hand in hand. People may find your company’s products on social media. Both email marketing and social media strategy are crucial for future sales, so it makes sense to integrate the two activities. Why should you integrate email with social media strategy?

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

Thinkers360

MARCH 31, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today !

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention.

Webinar Metrics 106

Webinar Metrics Tips Marketing AI Social Media 106

Vidyard

JULY 25, 2018

Between shooting selfie videos for LinkedIn, crafting Instagram stories, and replying to Tweets, it’s easy to get overwhelmed building a social media presence. So whether you’re an aspiring thought leader, celebrity, or B2B brand, there’s something here for you. What makes you or your brand unique?

Social Media 94

Social Media Ad Building Brand Identity Branding 94

Contently

JULY 13, 2018

Social media jobs get a bizarre rep. Thanks to branded accounts like Wendy’s and MoonPie redefining the level of sass that a brand is allowed to bring to the internet, social media managers are often viewed as comical. ” at my friend, the social editor of a major transportation company.

Social Media 132

Social Media Media Work Management Internet Marketing 132

Thinkers360

MARCH 22, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Thinkers360

APRIL 20, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! Ken Ip Score: 31.42 Ken Ip Score: 31.42

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Bannerflow

APRIL 25, 2022

The best social media campaigns are those that stay with you long after you’ve scrolled beyond the advert. A strong campaign leaps off the screen and supercharges your social channel performance by connecting with an audience at exactly the right moment. What is a social media campaign? Aldi UK “FreeCuthbert”.

Social Media 52

Social Media Advertisements Advertising Campaigns 52

EveryoneSocial

JUNE 29, 2022

We make quick judgments and form first impressions upon meeting someone, and research shows that we do the same thing when browsing social media profiles. That can affect your personal brand , your effectiveness at social selling , and more. Luckily, every social channel tells you exactly what image sizes to use.

Ideal Customer Profiles 56

Ideal Customer Profiles Social Media Profiling Media 56

Contently

JULY 13, 2018

Social media jobs get a bizarre rep. Thanks to branded accounts like Wendy’s and MoonPie redefining the level of sass that a brand is allowed to bring to the internet, social media managers are often viewed as comical. ” at my friend, the social editor of a major transportation company.

Social Media 119

Social Media Media Work Management Internet Marketing 119

Sprout Social

DECEMBER 16, 2019

It’s no secret that many marketers still struggle with social media measurement. There is no one-size-fits-all definition for social “success.”. on social media. Our guide to social media measurement can bridge the gap between your social contentanalytics and actually growing your presence.

Social Media 99

Social Media Work Management Media Budget Programs 99

Thinkers360

MARCH 8, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! Pinter Score: 32.79 Pinter Score: 32.79

B2B Thought Leadership 126

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 126

Stevens & Tate

FEBRUARY 12, 2020

At this point in time, every business with an inbound marketing strategy should have a social media presence of some sort. Social media is one of the most effective ways to build relationships with your target audience. However, social media is constantly evolving. Curate Customer Created Content.

Social Media 69

Social Media Trends Media Inbound Marketing 69

Thinkers360

FEBRUARY 16, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! Join us today ! 8 DV Abhang,C.P.M.,CPSM

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Work Management 114

Work Management Marketing AI Brand Identity Branding 114