Hubspot

DECEMBER 2, 2011

Source: HubSpot via Google ) Tweet This Stat! Here's an example of a page that is well optimized for local search. Target long-tail keyword variations for your geographic area. Be a guest blogger, talk to and about (positively, of course!) Connect with HubSpot : Source: Kelsey Group ) Tweet This Stat!

Long Tail Marketing 28

Long Tail Marketing SERP Stats Keywords 28

Webbiquity

OCTOBER 6, 2020

Do influencer marketing (the right way; not spammy “spray and pray” guest blogger outreach). Explore local link-building opportunities with, for example, non-competitive businesses, associations, local media, and community websites. Quick local example from here in the Twin Cities: the St. Volunteer in the community.

SEO 210

SEO Webcast Budget Programs High Quality Lead 210

Hubspot

SEPTEMBER 30, 2010

I have a brainstorming method that I love to use when helping teach new bloggers how to get started thinking about their keywords while creating good content. For example: “When someone needs help with an outsourced recruiting service, what questions should they be asking me?” Connect with HubSpot :

Business Blogging 28

Business Blogging Peer-to-peer Business Long Tail Marketing 28

Hubspot

JANUARY 10, 2011

For example: Name Company Website Twitter Username This signature helps provide some context to the person reading the comment. Notice that it isn’t too long. It is long enough to show thoughtfulness and to make a point, but not so long that others won’t take the time to read it. Connect with HubSpot :

CAN-SPAM 28

CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Hubspot

MARCH 15, 2018

Listen as HubSpot's own Matt Barby and Victor Pan clear things up: HubSpot customers: If you want to see specific SEO optimization tips for your individual blog posts, click the bar graph icon on the far left side of the blog editor when you're working on the post to access the SEO Optimization screen. Why long-tail keywords?

SEO 101

SEO Optimization Long Tail Marketing Lead Ranking 101

Hubspot

JANUARY 18, 2012

For example, blog.hubspot.com or hubspot.com/blog. This is something HubSpot has implemented with great success; it also offers multiple perspectives in your content, letting different areas of expertise shine through and benefit your readers. You can even curate a list or publish excerpts from some of the long-form content (e.g.

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Hubspot

SEPTEMBER 10, 2012

Although if you're already an avid blogger, you know that even with all the shortcuts in the world, you really just have to sit down and write. We do that here at HubSpot, actually. Ask them to provide examples of each so you truly understand the nuances of their requirements. So what do you do? because it is.

Cost per Lead 28

Cost per Lead Product CPL Inbound Marketing 28

Hubspot

JUNE 12, 2018

When I joined the HubSpot Blog team in 2016, our editorial strategy looked drastically different than it does now. For a long time, this process served our interests well. I won't sugarcoat it: 2017 was a tough year to be a blogger. Traffic to the HubSpot Blog 2014 - 2017. The Blog Traffic Plateau of 2017.

Traffic 75

Traffic Hubspot Lead Ranking SERP 75

Moz

MAY 6, 2019

What are industry bloggers, social media, and even our competitors talking about? For example, if you provide running shoes, then it might be a good idea to write about the topic of running. For example, if you provide running shoes, then it might be a good idea to write about the topic of running. Form a long-tail keyword.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

OCTOBER 25, 2012

Well the truth is, I know any one of you -- yes, even you -- can be an amazing business blogger. Or, if your job was to market that SEO software, you'd have the knowledge to write a post like, "How Long-Tail Search Helps You Get Found Faster in Competitive Markets.". Great blog content does not have to be long.

Blogger 28

Blogger Enterprise Management Work Management Marketing Management 28

Hubspot

SEPTEMBER 6, 2017

Optimizing blog content to rank for long-tail keywords is no longer the best way to rank in search engine results -- and your blog architecture has something to do with that. As we mentioned before: The way people search has changed, and in turn, that's started to change the way SEOs and bloggers create content.

SEO 78

SEO Long Tail Marketing Blogger Marketing & Strategy 78

Hubspot

OCTOBER 10, 2019

At the HubSpot Blog, which gets a whopping eight million page views per day and has seen a 25% boost in traffic year after year , we've experimented with and written many key strategies that can make any blog successful. Know your target audience, and write for them," says Karla Cook, the HubSpot Blog's Senior Team Manager.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

The Lead Agency

MARCH 27, 2018

According to HubSpot, B2B businesses that blogged more than 11 times per month had almost 3X more traffic than those businesses blogging 0-1 times per month. If you are looking to set up a business blog, but can’t figure out how to choose the best blogging platform, we recommend checking out WordPress.com, WordPress.org or Blogger.

B2B Marketing 69

B2B Marketing Marketing Budget B2B Planning 69

Single Grain

JULY 1, 2021

Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. 1) Link Out to Small-Time Bloggers. Want an example? Well, no more!

PageRank 140

PageRank SEO Marketing Budget Lead Scoring 140

Hubspot

JANUARY 31, 2012

A year ago, one of HubSpot's customers, Steve Sheinkopf of Yale Appliance, went through a similar P&G strategy shift from outbound advertising to inbound marketing when he realized that "investing in old media may get you 100,000 eyeballs, but they're not qualified. Connect with HubSpot : How integrated is your marketing ?

Paid Content 28

Paid Content Paid Search Agency Long Tail Marketing Mobile Advertising 28

Hubspot

DECEMBER 17, 2010

The impulse of many eCommerce bloggers is prejudiced against this goal; “it doesn’t showcase my products” or “it doesn’t apply to my products” are common objections. A touch of outside-the box-thinking can go a long way, and examples like BlendTech’s Will It Blend?

eCommerce 28

eCommerce Webinar Metrics Top of Funnel Long Tail Marketing 28

Hubspot

DECEMBER 6, 2012

If you're interested in learning more about these concepts, join the author for a webinar with HubSpot, How to Improve Lead Generation Using the Social Media Advancements from 2012 , December 10th at 2PM EST. 6 Ways to Create Content That Markets Itself. no additional marketing effort required. 1) Don't try something new. And you know what?

Tips 28

Tips Content SERP Viral Marketing 28

Webbiquity

JANUARY 17, 2011

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. Frequent best-of contributor Brian Solis shares stats from Technorati showing that nearly half of all bloggers are U.S.-based, Twitter has the fifth oldest.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Hubspot

DECEMBER 29, 2014

It isn''t enough to simply have a blog -- businesses need to spend time creating a blogging strategy that allows for high quality content creation so you can, slowly, build a reputation for thought leadership that will pay off big time in the long term. Examples include BuzzSumo and Topsy. 4) Keywords. Which keywords are you targeting?

Marketing & Strategy 28

Marketing & Strategy Keywords Buyer Personas Template 28

Hubspot

SEPTEMBER 21, 2012

And there's this whole slew of people working at your company -- the sales and services pros -- that are fielding people's questions all day long. We have a couple here at HubSpot, one of which is an internal wiki on which we post, among many things, educational pages with content we think others might benefit from. Lead-gen offer.

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

Hubspot

JULY 29, 2014

It can be referenced long after it was originally published, and even then, it''s still valuable to the reader. A great example of this is a blog post written by our Co-founder Dharmesh Shah. An example of this phenomenon comes from a post from my coworker, Pamela Vaughan. What Does This Mean for the Average Business Blogger?

Long Tail Marketing 28

Long Tail Marketing Conference Content Thought Leadership 28

Hubspot

OCTOBER 10, 2013

Said every blogger, ever. Here are some examples of topics: Outsourcing content creation. Spin off some long-tail variations of the topic "selling goods on Pinterest" that your persona would care about. "I don''t know what to write about.". or should not. write about. Scaling social media marketing.

Long Tail Marketing 28

Long Tail Marketing Lead Gen Traffic Lead Scoring 28

Single Grain

FEBRUARY 8, 2023

Content creators and bloggers go for topics that offer complete and effective information for the readers. Attracts a lot of organic traffic: Pillar posts drive a heavy traffic flow as they rank higher for short-tail keywords with a high search volume. This “ What Is SEO Guide ” is an excellent example of a “What is” pillar page.

Traffic 59

Traffic Lead Scoring Lead Ranking Long Tail Marketing 59

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot : According to Gartner peer insights, customers voted for HubSpot as the best CRM lead management software of 2018. With HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. Marketers use this app to find new long-tail keyword ideas in seconds.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. For marketers on the go, the mobile version of HubSpot provides instant access to metrics at-a-glance. Marketers use this app to find new long-tail keyword ideas in seconds.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

Hubspot

APRIL 27, 2015

When it comes to selecting a keyword, you have two options: short tail and long tail. To clarify, here are a few examples of both: Shoes (short tail) vs. Size 6 Black Pumps (long tail). Hotel (short tail) vs. Five Star Hotel in Boston (long tail). Example: “Big data is dead.

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28

Hubspot

JULY 21, 2015

That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. Here's what I mean, using the "infographic generator" example above for demonstrations. Long-form/premium content: One employee. And more importantly.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Hubspot

JULY 28, 2016

No, not HubSpot.) I spoke with some of the top recruiters here at HubSpot to find out the top 21 things recruiters and hiring managers don't want to see on your resume. One tip is to save your different resumes with the company name in the title, like Kolowich-Resume-HubSpot. Needless to say, you may want to bookmark this one.

Hubspot 28

Hubspot Ideal Customer Profiles Enterprise Management Profiling 28

Hubspot

JANUARY 6, 2012

Let's take a look at an example Search Engine Land found from Santorum's campaign to show you what not to do: See that first URL? Target Long- and Short-Tail Keyword Phrases. Targeting long-tail keyword phrases inherently helps you rank for the head terms that keyword phrase includes. Connect with HubSpot :

Long Tail Marketing 28

Long Tail Marketing SERP Blogger Keywords 28

Single Grain

JUNE 10, 2021

41% of bloggers have said that videos are the best content format that gives them strong results from organic search. SEMrush helps you generate hundreds of long-tail, question-related content ideas to help you boost your website traffic. Dive Deeper: Why You Should Use Long-Tail Keywords in Your SEO Campaign.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). HubSpot had a remarkable presence at Dreamforce. View more presentations from HubSpot Internet Marketing.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28

Webbiquity

NOVEMBER 28, 2011

are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I Social Media 2011 Just The Stats by Reciprocate Karen Emanuelson shares research from HubSpot showing that there are 10.3 And 73% of U.S. companies now use social media for marketing. Fridays at 4 p.m. eastern time (U.S.) That I believe.)

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100