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Ryan Jones on Eliminating Barriers Between Marketing and Technology

Oktopost

Listen to the podcast: For more thought leadership on marketing and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. CEO and Founder of Refuel Creative, Ryan Jones, has made a career out of helping organizations eliminate barriers between marketing and technology.

Barriers 129
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How Buyers Buy: 3 Trends in Buyer Behavior that Every Technology and Software Firm Should Consider

Hinge Marketing

At the same time, technology & software firms operate in a crowded market place with relatively low barriers to entry, and services are often viewed by buyers as commodities. A Few Final Thoughts. Most firms have little idea how, or how much, buyer preferences have evolved. in technology and software, they are in decline.

Software 109
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4 Actions For Pharma to Remove Damaging Barriers with Customers

ERDM

Aligning with customer expectations and removing barriers By prioritizing product development over CX strategies, life science companies are focusing on their internal needs. As a result, they invariably create barriers with their customers because they are prioritizing their own needs regarding manufacturing, distribution, sales quotas, etc.

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Why Compassionate Leadership Matters

Salesforce Marketing Cloud

For decades, compassionate leadership was the domain of social workers and wellness coaches, not corporate executives. Hear TaskRabbit CEO Ania Smith discuss compassionate leadership with Salesforce’s Hayley Nelson. What makes compassionate leadership so challenging? Knowing that leadership is accessible is also important.

COA 98
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The Pretenders are Coming: How ChatGPT Will Transform Professional Services Marketing

Hinge Marketing

With the barriers to entry for basic content creation lowered, it is easier for individuals and businesses to portray themselves as qualified service providers, even if they lack the necessary experience and capabilities. To stand out from all this noise, experts will need to focus on the “leadership” part in thought leadership content.

Service 115
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Community-Centric Content Management: Empowering Thought Leadership through Audience Engagement

Scoop.it

Thought leadership in community engagement has shifted from traditional methods to a digital, inclusive, and collaborative approach. Implementing Community Feedback Content Creation Techniques for Community-Centric Thought Leadership 1. Effective Content Curation 2.

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What is Internal Communication? What You Need to Know

Biznology

The responsibility of leadership is to serve their people so that their people may better serve the customer. Make sure you give employees tools they’ll actually use, and train them appropriately on them so they have no barriers or hurdles. Assess Current Strategy & Identify Barriers. Maybe it’s not a cultural barrier.

Barriers 104