DAGMAR Marketing

APRIL 24, 2024

As our digital environment becomes saturated with useful artificial intelligence tools (AI) , the idea that this technology could replace individuals who work in a variety of industries in the future has become a hot topic of discussion. AI Can Be Overworked, Too Everyone has a bad day, and back in February of 2024, AI had its moment.

Marketing AI 52

Marketing AI SME Work Management Marketing Management 52

Top Rank Marketing

SEPTEMBER 20, 2023

Content Marketing World 2023 takes place September 26 – 28 both in-person in Washington, D.C. Content Marketing World 2023 takes place September 26 – 28 both in-person in Washington, D.C. This list is just a starting point to help expand your own content marketing learning.

B2B Marketing 134

B2B Marketing Enterprise Management Content Marketing VALS 134

Modern B2B

APRIL 18, 2024

At the summit we will be hosting a spotlight session on how 3 leaders transformed marketing performance despite experiencing flat budgets, bigger targets and a bleak economic outlook. If you’re unable to make it, here is a snapshot of the key themes, challenges and solutions we will provide insight on.

Top of Funnel 52

Top of Funnel Ideal Customer Profiles Lead Ranking Digital Marketing Funnels 52

Martech

DECEMBER 14, 2023

It’s about making sure your marketing technology investments are more than just fancy tools. If you subscribe to Gartner’s opinions, you’re probably spending most of your time building an AI-enabled marketing team for 2024. Driving innovation in marketing strategies. Inefficient processes.

Digital Experience Platform 112

Digital Experience Platform Marketing & Strategy Business CMO 112

ClearVoice

FEBRUARY 5, 2024

Farming out your content work isn’t going to cut it. AI-powered solutions can optimize key aspects of content outsourcing. AI-powered solutions can optimize key aspects of content outsourcing. Automation streamlines repetitive tasks, reducing errors and manual effort while facilitating efficient content management.

Marketing AI 52

Marketing AI Enterprise Management Automation Ethics 52

Thinkers360

FEBRUARY 23, 2024

Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success. At a Glance CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Spiralytics

MARCH 27, 2024

Many marketing professionals grapple with SEO strategies without access to skilled writers who can elevate their content and online presence. Thanks to advancements in remote work technology and the growing demand. It also fosters a conducive environment for content creation in the country, benefiting the digital marketing sector.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

Sana Commerce

JANUARY 9, 2024

In the B2B e-commerce landscape, businesses are always in search of strategic solutions to overcome challenges, streamline operations, and establish a robust online presence. Regout Balance systems, a trailblazer in height adjustment for touchscreen display solutions, found themselves in a similar quest.

B2B 52

B2B Work Management Cross-Selling Marketing Management 52

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. Brought to life in March 2022, The Arboretum (Arb), a virtual community powered by Sprout, has become a thriving hub for social and marketing professionals—from practitioners to C-suite executives. We set out to change that. Here’s a look at some of them.

Communities 85

Communities Peer-to-peer Thought Leadership Webinar Metrics 85

B2BMarketing.net

NOVEMBER 6, 2023

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. B2B Marketing’s Editor-in-Chief, Joel Harrison, kicked off the event and teased what was in store for the day, including four different breakout rooms which focused on key ABM topics – so what did you miss?

Account Based Marketing 52

Account Based Marketing ABM Conference Lead Ranking 52

Walker Sands

NOVEMBER 20, 2023

The Client Services department at Walker Sands is vital to the success of our clients and agency teams. The group of account managers and project managers empowers our expert teams to deliver first-class work that meets the needs of our clients, and works closely with clients on goals and strategy.

Work Management 59

Work Management Marketing Management Service Advertising Agencies 59

Scoop.it

DECEMBER 19, 2023

Just because many business stakeholders are away during the holiday season doesn’t mean you can no longer promote your product or service. And they might even browse the sites of solution providers for special holiday promotions. Either way, you can take advantage of this opportunity with the right B2B holiday marketing strategies.

Curation 92

Curation Work Management Marketing Automation Services Webinar Metrics 92

MKT1

SEPTEMBER 20, 2023

I can nearly guarantee your early or growth-stage B2B startup doesn’t have the right marketing analytics in place to determine what’s actually working across go-to-market. Both scenarios result in not having the right marketing data to operate efficiently.

Multi-Touch Attribution 104

Multi-Touch Attribution Lead Ranking Activities Marketing Analytics Tools 104

Hubspot

NOVEMBER 6, 2023

When asked which strategies would result in the most growth for their company, 19% of sales professionals selected improving training and career development opportunities (data from our upcoming 2024 State of Sales Report). The online learning market is thriving. It’s estimated that the online learning market size in the U.S.

Training 58

Training Personalization Budget Programs Peer-to-peer 58

Brandpoint

SEPTEMBER 19, 2023

Download the 2024 Editorial and Holiday Calendar Here An editorial calendar empowers you to take a proactive approach to your PR endeavors. Whether your editorial calendar takes the form of a spreadsheet, a PDF document, specialized software or any other format that suits your team’s needs, the underlying principle remains the same.

PR 62

PR Planning Allocation Budget Programs 62