Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus
Martech Advisor
MARCH 13, 2020
We have compiled a list of seven tips to help you prepare a crisis marketing strategy for 2020. Bloomreach fetched online sales revenue data for the week of February 23-29, 2020, consisting of 250+ retailers across the globe and reported the following figures for common stockpile items: Masks: Revenue sales increased 590% from the week prior.
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