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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

We have compiled a list of seven tips to help you prepare a crisis marketing strategy for 2020. Bloomreach fetched online sales revenue data for the week of February 23-29, 2020, consisting of 250+ retailers across the globe and reported the following figures for common stockpile items: Masks: Revenue sales increased 590% from the week prior.

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Continuing trends & new opportunities: 5 predictions for email marketing

ClickZ

30-second summary: In 2020, we saw a vast increase in the usage of email marketing as the volume of senders skyrocketed. In 2020, we saw a vast increase in the usage of email marketing as the volume of senders skyrocketed. Will this trend continue into 2021? Or should we expect a different kind of disruption in the coming year?

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How bad data can spoil good personalization

Martech

As with the Cardly example, this mistake isn’t enough to turn me off the brand or wonder if it were a phishing or spear phishing attempt. Further, 70% of marketers who used the advanced personalization that is part of helpful marketing saw their campaigns earn an average of 200% ROI, according to a 2020 study by KoMarketing.

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70 Deepfake Statistics You Need To Know (2024)

Spiralytics

Private individuals may also find their identities misused for malicious purposes like blackmail or phishing scams. Security Hero ) The number of online deepfake videos roughly doubles every six months; for example, there were 49,081 videos in June 2020, which rose to 85,047 only in December of the same year. billion in 2023, a 37.6%

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Appointment Settings Can Make Your Life Better

Excelsior Research

Data breaches and personal information disposal lead to spear phishing and spoofing activities. Phishing is the major setback that a company and its employees face. As per reports of Tessian; In 2020, 75% of organizations from all over the world have faced phishing. And almost 96% of phishing attacks are from email.

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Do your prospects recognise the value of your solutions?

Champion Communications

Then, in January 2020, the news broke that Jeff Bezos’ 2018 phone hack was triggered by a phishing attack via a WhatsApp message from the crown prince of Saudi Arabia.

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Working From Home | Daily Routine, Productivity, Procrastination

Adobe Experience Cloud Blog

A word on phishing. New phishing scams relating to the COVID19 outbreak are being discovered every day and unscrupulous individuals are bound to continue to try and exploit the crisis. However, internet speeds have been put under a huge amount of stress.