Square 2 Marketing
MAY 7, 2024
I’m a millennial who didn’t get my first smartphone until 2015! If you don’t incorporate B2B marketing automation into your lead and revenue generation approach, you’re self-selecting out of growth. I hear you. I’ve had the same laptop for 12 years. But the reality is we live in a constantly evolving, digital-first marketplace.
The Point
SEPTEMBER 25, 2018
Now, Steve happens to work in product marketing for Oracle Marketing Cloud , home of Eloqua, typically regarded as the most feature-rich (some would say: complex) marketing automation solution on the market. But even then, the trend speaks to a failure of the big marketing automation players to cement their place in the tech stack.
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Marketing Insider Group
DECEMBER 22, 2014
My Top Marketing Predictions For 2015. In 2015 we’ll finally realize that content is a strategic asset across the enterprise. 2015’s Top Marketing Trends. For more great trends and predictions for marketing in 2015, check out: 60 Content Marketing Predictions For 2015 (Content Marketing Institute).
KoMarketing Associates
MAY 28, 2015
For example, according to The Content Marketing Institute , at least 86% of B2B marketers are now engaged in content marketing, as detailed in their 2015 B2B Content Marketing Report. In Q1 2015, there were approximately 4 Billion video views per day on Facebook. New Marketing Data. New Marketing Data. Focus on Customer Experience.
KoMarketing Associates
DECEMBER 14, 2015
In an effort to shed light on how marketers tackled challenges and made strides in 2015, we spoke to a group of industry leaders across the B2B marketing space. That was the highlight of 2015 for us. For marketing and PR teams, 2015 was ‘The Year of Content – Backed Up By Data’. STRATEGIC CONTENT MARKETING.
Martech
MAY 1, 2024
Rapidly advancing generative AI models promise to help scale marketing and sales functions by automating customer conversations. The company implemented Conversica conversational AI tools integrated with Iron Mountain’s marketing automation platform (MAP), Oracle Eloqua. Marketing automation is powerful,” said Kaskade.
ViewPoint
APRIL 1, 2015
Saturn will backpedal to Scorpio again from June 14 until September 17 in 2015, but after that he''ll be in Sagittarius until December 19, 2017. Here’s how I, Danmac the Magnificent, read the stars for your sign in 2015: Taurus (April 21 - May 21): You are working close to full-time trying to beat your quota in the first half of the year.
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