Goodish Agency

What is Growth Marketing? The Ultimate Guide in 2021

Goodish Agency

Growth Marketing is without a doubt a buzzword in 2021. But what is growth marketing, what does it entail, and why is it making a big difference for many SaaS, eCommerce, and FinTech companies?

iOS 14 Update – Here’s Everything You Should Know

Goodish Agency

By now you’ve must have heard about the latest iOS 14 update. If you’re curious how to get iOS 14, how it will affect your tracking and how you can get prepared to tackle this update head on, keep on reading! What Changes Can We Expect with the iOS 14 Update?

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Google Data Studio Tutorial & Overview

Goodish Agency

By now you’ve must have heard of Google Data Studio. This really is a great free tool that every marketer should know about. Recently at Goodish Agency we hosted a Google Data Studio tutorial and provided our listeners with some useful tips.

Goodish Agency Ranked Amongst Top Web Design Agencies in the US by DesignRush

Goodish Agency

Goodish Agency has recently been recognised as one of the top 20 Web Design Agencies in California by DesignRush. DesignRush is an online platform that ranks thousands of agencies that work in marketing, design, software or app development, and more.

Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales Engagement leverages process, tools, and training to align your efforts to your buyer’s journey and exceed their expectations. See how to equip sellers to effectively prospect, create meaningful connections and manage a sales cycle from beginning to closed-won! Download the guide today!

Goodish Show [S2E1]: Funnels & Automation vs. a CRM Software in 2021

Goodish Agency

This is a very special episode for us as it marks the new season of the Goodish Show! We were joined by Jeroen Corthout, the CEO & Founder of Salesflare to talk about Using Sales Funnels & Automations vs. CRM Software in 2021. What is Salesflare?

Let’s Talk about Conversions – CRO for SaaS Companies | Goodish Show S1E3

Goodish Agency

On 29th of April 2021 Goodish Agency hosted yet another episode of the Goodish Show, this time it was on the topic of conversion rate optimization also known as CRO for SaaS & FinTech companies.

Ideal Brand Positioning in 3 Simple Steps

Goodish Agency

Before we get started, we need to define what brand positioning is. Partly so that we can have a productive discussion & partly because the art of marketing is nothing if not an ever-changing set of terms that try to describe old concepts in a new reference frame. So, what is brand positioning?

The Ultimate Guide to Brand Awareness

Goodish Agency

Now that you’ve got the basics set up, it’s time to start some actual promotions. The start of any sales process is generating and increasing brand awareness, or some synonym for it, because people feel it’s their job to reinvent the wheel by calling it a circular mobility accessory.

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Save Money on Customer Support without Losing Quality

Goodish Agency

Consider your day. Doubtless throughout, you’ve had innumerable interactions with various people & brands vying for your attention (and hard-earned money). Which, if any, do you remember? Will you remember them a year from now? How can I get you to remember this one?

The Definitive B2B Sales Playbook: Proven Path to $ Multi-Million Revenues

Sales is at the forefront of revenue growth, and so organizations with highly streamlined sales operations consistently outperform competition. How do you create a path to success and fast-track your way to multi million dollar revenues? Read the eBook.

Meet Google Analytics 4 (GA4) – Quick Overview

Goodish Agency

Google Analytics 4 is bringing lots of new features that we know you’ll want to hear about! In this short introduction to GA4 we’re highlighting the biggest changes, opportunities, and limitations of the new platform.

8 Go-To-Market Strategies

Goodish Agency

So, you want to know about the go-to-market strategies of 2021? To be 10 steps ahead of your competition?

Goodish Show [S1E5]: Product Led Growth for SaaS in 2021

Goodish Agency

Welcome to another episode of The Goodish Show where we’ll discuss the business opportunities of “ Product-led Growth ”! For our 5th episode of the Goodish Show we invited Oscar Bader , the CEO& Founder of “DesignWithValue” and Co-creator of “SaaS It Up” podcast.

Google Ads Single Keyword Ad Group (SKAG) Campaign – Benefits & Drawbacks

Goodish Agency

Today we are going to be talking about what Single Keyword Ad Group campaigns are , why single keyword ad groups work in 2021 and how to get the most out of them. We will also show you how you can boost your brand awareness and get results like in the images below. What is a SKAG campaign?

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The Definitive Guide to Remote Sales Coaching

Have you struggled to onboard, train, and provide continuous learning opportunities to your salespeople due to the abrupt shift to remote work? If so, you’re not alone. Sellers are relying on virtual selling more than ever. With in-person sessions no longer feasible, many organizations are looking for alternative methods to support their salespeople.

Goodish Show: The Power of a Brand Community in 2021 [S1E4]

Goodish Agency

Tune in for our next Goodish Show where we’ll discuss The Power of a Strong Brand Community in 2021. Goodish will be joined by a community mastermind, Tom Norman , the founder of Kickstart your Community – company that focuses on fostering brand loyalty and word of mouth marketing.

Goodish Show: Let’s Talk about Conversions – CRO for SaaS Companies [S1E3]

Goodish Agency

Join us on the 29th of April 2021 when we’ll be joined by Jim Martin, the CEO and founder of Align Digital. This successful Auckland-based company offers a conversion optimization service that can help grow to any Saas, E-commerce, or FinTech company.

The Power of a Brand Community in 2021

Goodish Agency

With the rise of various social media engagement groups, more and more brands are starting to create their own brand communities. They’re realizing that these community members will be their main stakeholders who will help to promote their brand and increase their brand engagement.

Building & Growing a SaaS Company in 2021 | Goodish Show S1E2

Goodish Agency

On April 1st 2021 Goodish Agency hosted the 2nd Goodish Show on Building and Growing a SaaS Company in 2021. We were joined by a very special guest, Dan Daniels, director of American Credit Systems and iSoftPull , industry leading credit reporting software for finance professionals.

The Ultimate Sales Coaching Guide

Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. It’s an interactive approach to sales training where sellers get to practice what they’re taught and use information in real-life scenarios.

Goodish Show: Building and Growing a SaaS company in 2021 [S1E2]

Goodish Agency

Are you ready for the second episode of the Goodish Show? I know we are! Join us on the 25th of March 2021 when were going to talk about Building and Growing a SaaS company in 2021. Our featured guest Dan went from working from his garage to having a Tesla in his garage.

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How to Use Google Analytics in 2021 – The Ultimate Guide

Goodish Agency

Let’s talk about Google Analytics, one of the most useful tools out there for any SaaS company. If you were wondering what is Google Analytics and how to set up a Google Analytics Account, you’re in the right place.

Goodish Show: The Secrets of an Effective Branding Strategy for SaaS Businesses [S1E1]

Goodish Agency

Topics we’ll cover: Branding your company Positioning your brand on the market Differentiate your brand from your competition Utilizing social media for better brand positioning Segmenting your audience and improving your conversion rates by collecting better leads.

Goodish Show [S1E4]: Building an Online Community in 2021

Goodish Agency

For the 4th episode of the Goodish Show we discussed the power of a strong online community. We were joined by Tom Norman , the CEO & founder of Kickstart Your Community. His company focuses on fostering brand loyalty and word of mouth marketing.

Core Principles of Great Sales Enablement are the Same: It's The Tactics That Have Changed

If your role includes supporting sellers, then this in-depth sales guide is for you! Discover valuable insights on how to adjust your tactics and keep remote onboarding and training engaging. Take the next steps from sales to revenue enablement by downloading this essential guide today!

Are you Happy? – How to Understand Customers

Goodish Agency

How to understand customers – let’s talk about people. As marketers & entrepreneurs we tend to keep focusing on numbers. How could we not, when they are right in front of us? Every tool or channel I try to get my message through tends to shove numbers right into my face.

Who am I? – Branding Your SaaS Startup in 2021

Goodish Agency

Descartes knew one thing. He knew he was thinking, therefore he could be certain that, at least, he existed. Well, I’m certain of another. You have no product to sell. Oh, I’m certain you’ve written a bunch of code & connected it to various buttons.

Getting to know Google Tag Manager

Goodish Agency

In this blog post, you will learn about basic concepts and features Google Tag Manager is offering to you. Why you should use Google Tag Manager. Tracking user journey. Let’s take a simple user journey. Product page, cart, checkout and thank you page.

Case Study – Digital Clipboard

Goodish Agency

What is Digital Clipboard. Digital Clipboard is a software company providing onboarding service for professional financial advisors. . Objective: New website. The client updated their software functionality and look. And they wanted a new website to better communicate its value to the clients.

From Planning to Results, How to Choose a Tool to Manage Marketing Projects

With increased channels, tools, and pressure to achieve goals, your work management platform must be able to: Manage complex projects within tight time frames, Harness data from all channels to make decisions in real time, Prove ROI to the broader business. Download the eBook today!

Case Study – Hemptouch

Goodish Agency

Who is Hemptouch. Hemptouch is a beauty and skincare company producing products from hemp. All of their products are made with nature’s finest Cannabis sativa extracts. Objective: Improve CRO.

5 Steps to Win at Market Segmentation

Goodish Agency

As you know, not all of your customers have the same characteristics or share the same profile which is where Market Segmentation comes in handy. Read about our top tips regarding defying your customer, building a persona and adapting your marketing strategies to well defined customer segments.

The Industrial Buyer’s Journey—What Manufacturing Marketers Need to Know

Industrial Marketing Today

The Industrial buyer’s journey can be complex and typically involves a committee of decision-makers. Sometimes the sales cycles may be as long as 12 to 18 months, for example, custom-engineered systems. Of course, not all industrial sales take that long.

E-Commerce for Manufacturers and Distributors—What You Need to Know

Industrial Marketing Today

Historically, e-commerce for manufacturers and distributors has been lagging with some exceptions. I know of two industries that have adopted e-commerce quickly—distributors of industrial automation products and electronic components. However, times have changed.

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Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

Join Ruth Stevens, President of eMarketing Strategy, for her webinar all about the key strategies for post-lead marketing, from reaching the entire buying group, and delivering a steady stream of personalized content and messaging to help them make a purchase decision, keep buying from you, buy more, and provide you with glowing recommendations and referrals.

20 Examples of Best Email Marketing Campaigns

SendX

As marketers, we need a daily dose of inspiration to deliver delight to our customers and get the ROI on email marketing efforts for our business.