Brandpoint

AUGUST 21, 2023

In a world where social media has become an indispensable tool for manufacturing companies, navigating the optimal usage of your social media budget can be a perplexing puzzle. How do you effectively allocate your resources to achieve remarkable results? Here at Brandpoint, we understand the complexities involved.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? Let’s get started!

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

sagefrog

NOVEMBER 6, 2023

To help you get started, we’ve put together our top 7 social media marketing tips for beginners that promote audience engagement, introduce efficiencies into your workflow, and help generate more leads and sales. Dedicate Time for Daily Maintenance Full-time social media management demands daily dedication.

Social Media 52

Social Media Social Marketing Planning Tips 52

The Marketing Blender

NOVEMBER 30, 2022

Resources. . The top 7 benefits of social media marketing. Social media marketing is one of the most efficient and effective ways to connect with clients and customers and promote your business. So much so that social media should be a key component of any digital marketing strategy. Who We Are. .

Social Media 104

Social Media Social Marketing Allocation Media 104

SocialPilot

FEBRUARY 9, 2024

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Are you ready? Let’s begin! Table of Contents 1.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Navigate the Channel

DECEMBER 14, 2023

Social media marketing is the practice of using social media platforms to connect with your audience, build your brand, and drive business growth. Why Social Media Marketing Matters 1. Why Social Media Marketing Matters 1.

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Social Media Allocation Social Marketing Media 65

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I sproutsocial.

Social Media 99

Social Media Work Management Marketing Management Clickthrough 99

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

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Social Media Features Media Curation 96

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. This post gives you a look at the social media demographics of each network.

Social Media 119

Social Media Media Viral Marketing Demographics 119

Trade Press Services

MAY 6, 2024

Choose the Right Shows Attending and exhibiting at trade shows require a significant investment of resources. Select shows that allow for adequate time to prepare internal resources and promote your attendance to clients and prospects. Choose shows that match available financial resources. Consider timing.

Trade Show 101

Trade Show Marketing Management Planning B2B Thought Leadership 101

SocialPilot

JANUARY 21, 2024

Influencer marketing is all about brands teaming up with individuals, known as influencers, who have a loyal following on social media platforms and other digital channels. They are experts in a particular niche and post content on social media revolving around the same niche, catering to a specific and engaged audience.

Social Media 96

Social Media Media Paid Search Agency Marketing Budget Creation 96

Brandpoint

MAY 5, 2023

Social media has become an integral part of our lives and businesses alike. In the past, manufacturing companies may have viewed social media as irrelevant to their industry. It’s time to embrace social media and take your marketing efforts to the next level! However, that is no longer the case.

Social Media 62

Social Media Paid Social Agency Paid Search Agency Allocation 62

Convert

FEBRUARY 10, 2022

Read on because we’ve put together a list of eight product page tips that you can use to increase traffic and conversions. If you want to get traffic and increase conversions, cross-promotion and collaboration can help you get there. You can approach influencers to try your products and share their reviews on social media.

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Traffic Conversion Product Cross-Selling 97

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Marketing Insider Group

APRIL 17, 2023

90.63% of Content Gets No Traffic From Google. Whether your content is poorly aligned with search intent or lacking the right amount of backlinks, you have to optimize your content to rank on SERPs if you want to generate organic search traffic. 25 Best Marketing Articles No time to sift through Google SERPs?

Paid Search Agency 317

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 317

Biznology

FEBRUARY 15, 2019

Despite all your sleek brand activations, customers will develop their own understanding of your brand based on what they encounter online, not only the experiences that you have designed for them, but everything your employees, partners, advocates, detractors and others say about you in social media, review sites, etc.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 72

Paid Content Traffic Webinar Metrics Marketing & Strategy 72

ClearVoice

DECEMBER 8, 2020

As a public relations and digital marketing agency owner, I often hear about numerous tips, tricks, hacks, and workarounds to build massive social media success. But as a business owner, how do you know for sure which recommendations or tips to follow versus the ones not worth investing time and energy into.

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Paid Content Social Media Media Word of Mouth 128

KoMarketing Associates

MARCH 30, 2017

Before it’s possible for B2B marketers to implement successful social media tactics and tools, it is essential to understand what exactly social media is and how it supports your overarching business objectives. Key Benefits of Social Media Marketing.

Social Media 120

Social Media Social Marketing B2B Marketing Media 120

KoMarketing Associates

AUGUST 27, 2019

B2B companies are doubling down on social media and it’s paying off. Many social media marketers feel like social media is an important part of their overall marketing strategy, and they’re employing the latest trends and available options. The perfect tip for the perfect solution.

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Social Media Paid Search Agency Examples Companies 145

ClearVoice

JANUARY 5, 2024

Allocating resources and setting a budget that reflects your content marketing goals is like having a GPS for your content strategy — it keeps everything on track. The question is, how do you budget for success and allocate resources to align with your content marketing goals? Content creation. Content distribution.

Allocation 52

Allocation Budget Programs Marketing Budget Resources 52

Martech Advisor

JANUARY 3, 2020

Social media is recognized as one of the most powerful game-changer when it comes to branding and marketing for businesses. Social media marketing presents a plethora of opportunities to effectively connect with audiences, and offers practical ways to optimize branding, lead generation, conversions, sales, and much more.

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Social Media Social Marketing Media Planning 135

Marketing Insider Group

SEPTEMBER 22, 2020

Once you’ve outlined yours, here are some other helpful tips you can while implementing it to ensure an effective, lead-generating campaign. Here are 5 of our best tips for creating lead-generating marketing campaigns: 1. They can be a great resource for brainstorming something unique that will appeal to your buyer persona.

Lead Generation 278

Lead Generation Campaigns Generation Planning 278

Brandpoint

FEBRUARY 22, 2022

Figuring out where your brand fits in the world of social media presents a challenge for many businesses. Some fail to understand the value of investing in social; others just don’t know how to use it or where to start. What are your top techniques for getting brands to stand out from the noise on social media?

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Social Media Media Youtube Communities 127

ConvertKit

JANUARY 27, 2021

How to get free traffic to your landing page. So toss aside your self-doubt and put on your business hat, because we’re going to cover how to get free traffic without feeling slimy. The creator also feels like they should use social media to grow their business. How to get free traffic to your landing page.

Landing Pages 121

Landing Pages Traffic Top of Funnel Communities 121

Scoop.it

FEBRUARY 25, 2021

In a marketplace that’s become increasingly digital in the wake of COVID-19, it’s more important than ever that businesses look to optimize their content for audiences on social media. Social distancing measures and the rise of working from home has led to a 72% rise in the consumption of social media.

Curation 66

Curation Social Media Media Ad Building 66

Brandpoint

JUNE 4, 2020

Liz Wassmann, Brand Manager at Farmer’s Fridge, oversees social media, email programs, content, copy and brand partnerships for this growing food delivery start-up. She also spent a couple years working in social media and writing content for big names like Randi Zuckerberg! AKA, most of us!)

Resources 148

Resources Budget Programs Paid Search Agency Advertising Agencies 148

Vision6

NOVEMBER 2, 2023

While email and social media marketing both stand out as powerhouse advertising channels, combining them together can really light a fire under your next campaign. Armed with new ideas and fresh ways of doing things, it might seem overwhelming, but it’s no secret that social media has changed the face of marketing.

Social Media 52

Social Media Work Management Email Marketing Social Marketing 52

Webbiquity

JUNE 6, 2019

They dismiss this photo-sharing platform as a tool to engage with their market simply because they believe their consumers, who all happen to be companies, corporations, and other businesses, aren’t on this particular social medium. Craft your Profile. The first thing to address is the “landing page” of your Instagram account.

Traffic 229

Traffic Marketing Websites B2B Paid Search Agency 229

Marketing Insider Group

MAY 30, 2023

However, for businesses with finite resources and limited marketing experience, it can be difficult to determine the effectiveness of a campaign and make necessary improvements. This will save you time and resources, allowing you to focus on creating high-quality content and executing your marketing strategy. Consider your budget.

Work Management 271

Work Management Marketing Management Budget Programs Allocation 271

EveryoneSocial

JANUARY 26, 2021

People are spending more time on social media and relying on their networks for recommendations and reviews of products and services. In fact, 75% of B2B buyers use social media to make purchasing decisions. Best B2B Social Media Strategies. Define goals. Identify content opportunities.

Social Media 63

Social Media Sales Management Media Marketing & Strategy 63

Contently

MARCH 14, 2023

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. Then there’s Amazon, which captures 60% of all traffic when consumers begin their product searches online. That’s roughly one link for every 200 words.

SEO 190

SEO Content Marketing Tips Long Tail Marketing 190

Scoop.it

NOVEMBER 1, 2022

These brands are known for their large social media followings, but what’s even more impressive is their loyal (sometimes even die-hard) online entourage. What Is Social Media Advocacy? Social media advocacy involves leveraging social media networks to forge and nurture positive relationships.

Social Media 83

Social Media Top of Funnel Media Brand Identity 83

Sprout Social

NOVEMBER 11, 2021

In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach.

Digital Asset Management 116

Digital Asset Management Social Media Work Management Marketing Management 116

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. Social media has made it so virtually anyone can become an affiliate of your brand.

Social Media 128

Social Media Paid Content Social Marketing Advertising Agencies 128

Martech

MAY 3, 2023

Now she’s back with more tips and insights into GA4. This means you cannot filter out traffic by IP address, traffic source, location, or other previously used filters. “As Her tip: Focus on moving over your domain filters. The paid search vendor had their own view, and so did the social media vendor.

Paid Search Agency 104

Paid Search Agency Marketing Analytics Tools Tips Domain 104

Optinmonster

JANUARY 29, 2024

Recommended Resource: Need to jumpstart your content marketing results? Get more traffic and conversions with our Ultimate Guide to Content Marketing in 2020. These metrics help understand how well the content is performing in terms of engaging the audience , lead generation , driving traffic , and increasing conversion rate.

Paid Content 105

Paid Content ROI Content Marketing Marketing Analytics Tools 105