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The implications for PR if Twitter goes away

Biznology

Facebook, Instagram, Pinterest, reddit, YouTube and even Snapchat have integrated ads so thoroughly and shamelessly for so long that there’s not fight left in any of their ‘verses. The same kind of high-profile publicity — and controversy — that used to find its home on Twitter now finds itself on YouTube and Twitch.

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Cobotics Is Becoming a Media Industry Game Changer: AI-assisted work requires upskilling as cobotics changes an industry

Biznology

Health guidelines to stay at home have created an entertainment boom for Netflix, Spotify, YouTube, Apple Plus, and many other entertainment streaming services. We are experiencing a new world of binge-watching, subtitles, looping, dubbing, and captioning as film, television, games, and other media accommodate a globalized audience.

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How to Maintain Your Brand’s Authentic Voice

Convince & Convert

.” Of course, putting together a broadcast for television requires a little more than typing a tweet and sending it out, but at times it was shocking how far behind Twitter the televised news was. 69% of marketers expect to put the most increased efforts into YouTube in 2013. Four Your Information.

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Now Is The Time To Grow Your DTC Business

Rain: The Growth Agency

To acquire new online customers, invest in profitable paid media in the form of search, social, programmatic, digital video, linear television, audio and more. They include traditional TV, digital TV (Tubi, Roku or YouTube), podcasts, streaming audio and more. Invest In Paid Media. Media impressions are extremely affordable right now.

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Can Google find you in your online store?

Biznology

.” And Google be like: “how much do you spend a month on insurance, taxes, salaries, health, training, inventory, security, theft, rent, advertising (newspaper, newsletter, radio, television), local sponsorships (5ks, little league, local schools), and all that?” Plus, you’ll get Google+ in the bargain.

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When Bad News is Good

Paul Gillin

Aslan was interviewed by Fox News’ Lauren Green last Friday, resulting nine of the most bizarre minutes in television journalism history. As a rule, public relations professionals advise their clients against getting involved in a confrontational interview such as this, but in Aslan’s case it has worked out splendidly.

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Be a persistent social media parent

Biznology

Too many social media marketers don’t communicate with their readership in the sort of flawed, open, and honest voice that is more common in radio and on television.