Long Tail Keywords: Win at SEO and Acquire More Qualified Leads

Marketing Action

Would you like a way to drastically reduce the amount of search engine optimization (SEO) work you have to do, remove most of your competition, and find traffic that converts 2.5 And that means you need to know about long tail keywords. SEO long tail search

The 17 Best Keyword Research Tools for SEO and SEM


What is true is that search engines have improved their semantic capabilities, meaning they look for the meaning in each block of text rather than just specific phrases. And of course, keyword stuffing, as an SEO tactic, is long dead. 9) Long Tail Platinum.

Trending Sources

8 Keyword Research Tools for Search Engine Marketing in China

KoMarketing Associates

In a previous blog, we mentioned that there are many search engine options in China. Similarly, many keyword research tools that western marketers use do not function at all for search engines in China. The Dropdown Keyword Suggestions and Related Search.

Using Long Tail Keywords Strategically

Marketing Action

Long tail” keywords often contain as many as five to seven words. Consider the person who searches for “digital camera” (710 million results). Now consider the person who searches for “canon digital rebel xti 10.1mp digital slr ef-s 18-55mm f/3.5-5.6

B2B Leads in the Long Tail of Search


Optimization projects normally start with keyword research to identify the most promising “head” search terms (short, frequently used keyword phrases), and over time, a site’s rank for these terms is closely watched (and often much fretted about).

Choosing your keywords for SEO

Puzzle Marketer

Before you start making radical changes on your website, in an effort to rank higher in the search engines, you first need to decide what keywords you’re going to rank for. Short-tail and long-tail keywords.

How to Make Hummingbird Your Ally with Long Tail Keywords

Marketing Action

And Google has only one goal with it: make search better for the searcher. ” What are long tail keywords? In statistics, a long tail is the portion of the distribution having a large number of occurrences far from the “head” or central part of the distribution.

Are you using social media for search keyword research?


If you’ve used only free tools, you might be wondering how they can help you with search keyword research. Broadening keywords from the popular ones to the so-called long tail keywords is one of the main ways you can get more traffic from search.

What Should You Know About Keywords – The Long and Short of It

Vertical Response

As a small biz you’ve probably dabbled a bit in trying to get your business found on search engines. It can be challenging to achieve high organic rankings for “Short Tail” or “Head” terms. and that’s true for achieving a high position with paid search ads as well.

The Ultimate Guide for Mastering Long Tail Search


But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization.

How to Identify Long-Tail Keywords to Fuel Your PPC Strategy


For any company running a successful PPC campaign , long-tail keywords are likely already a part of the strategy. “Long-tail keywords” are typically defined as search queries that contain 3 or more keywords. How Can I Go About Finding Long-Tail Keywords?

Long-Tail Keywords for SEO Success

KEO Marketing

Most people understand that the days when search engine optimization meant simply packing content with keywords are now long gone. Savvy marketers have realized that an increasingly high percentage of search queries are now configured as phrases of several words or more.

Balancing SEO and PPC to Maximize Search Results


Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. That pitfall is paid search. It’s always important to remember that no matter how good your rankings, the top 2 or 3 or even 4 results are likely to be search or shopping ads. SEO strategies are often thought of as long-term and sustainable approaches to digital marketing.

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7 SEO Tactics Most Marketers Ignore


Search engine optimization has a reputation for being hard and brutally competitive. Given what good search engine optimization can do, this is downright depressing. And search engine traffic converts: “ SEO leads have a 14.6%

17 Realistic Ways to Get More Website Traffic


Traffic is to digital marketing like gasoline is to an engine. Get the search engine optimization right. 1) Optimize for long tail keywords. Long tail keywords are search terms of three words or more.

What Personalized Search Results Mean for SEO

Modern B2B Marketing

Google first introduced personalized search results in 2005 for signed in users with Google accounts. In 2009, personalized search was expanded to all users. of respondents do not realize that their search results are personalized. How to Optimize for Personalized Search Results.

Using Top-of-Funnel Content to Drive SEO Results

KoMarketing Associates

Example Search Queries. To better explain the keyword intent of users as they move down the funnel, here is an example of each type of search query: Search Query: Awareness. These are often informational searches in the form of questions or longer-tail queries.

SEO and Customer Base Marketing: Deepen Relationships for More Repeat Sales

Modern B2B Marketing

Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions.

A 5-Point Checklist for Writing SEO Content

KoMarketing Associates

Effective content marketing in today’s digital space should appease your audience as well as search engines. However, creating content that’s well-optimized for SEO will keep it in front of more eyes for a longer period of time. Write, Optimize, and Promote. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. Plug the keyword you plan to focus on into the search box and display the results.


Seven Metrics for Measuring SEO Campaign Effectiveness

KEO Marketing

Measuring the results of a search engine optimization ( SEO ) campaign is probably the most important part of the program. Conversion rate from organic search engine traffic. Comparative conversion rate from organic search engine traffic.

How to Optimize a Blog Post (No SEO Wizard’s Hat Required)

Marketing Action

One of the biggest reasons companies start a business blog is to drive more search engine traffic to their site. Optimizing your blog posts for search engines is only one part of creating a successful company blog. Searches. Searches.

Optimize Your Content for Inbound Marketing: Part 2


“The best place to hide a dead body is Page 2 of Google’s search results.”. In Part 1 , we focused on what searchers and search spiders are looking for, and building content that aligns with those queries. It’s a how-to on optimizing your content to be found by search (and searchers).


10 Sharp Ways to Boost the Visibility of Your LinkedIn Profile


Ask your peers for recommendations, fully optimize your text, and use LinkedIn to guide you to completion. There’s almost no chance you have the time to participate in this many groups, but LinkedIn search and Google don’t know the difference. Optimize Text for Readers and Search.

YouTube SEO: How to Optimize Videos for YouTube Search


Marketers were learning that they couldn't just publish a high volume of content -- it also had to be high-quality and optimized in ways that made it as discoverable as possible through search engines. 7 YouTube Search Optimization Tips. It's Worth It to Optimize.

21 Decoded SEO Terms Everyone Should Know

Vertical Response

Do Search Engine Optimization ( SEO ) terms have you confused? If someone links to your site with specific anchor text, it helps search engines know what your site is about. Long tail keyword A long tail keyword is a phrase rather than just a single term.

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10 SEO measurements every marketer should know


For any brand doing business on the internet, to get where you want to go, an understanding of Search Engine Optimization (SEO) is required. 80% of people who visit a website get there from typing a keyword in the query box of a search engine.

The SEO Journey – How long before you start seeing results?


Everyone implementing SEO usually has the same question – how long before I rank first for my keywords? Today, there isn’t a single keyword, or keyword group that can solely drive most of your traffic, especially when long-tail search is considered.

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17 Helpful SEO Tools and Tool Reviews


For nearly as long as there have been people working on search engine optimization, there have been SEO tools. As search engine algorithms, and SEO professionals, have become more sophisticated over time, so have the tools.

Review 105

27 More Remarkable SEO Guides, Tips and Tactics


SEO Strategies for People that Hate SEO by Search Engine Guide. Guest author Jeremiah Smith notes that the old ways of link building are dead (at best, pointless), social sharing is critical, and conversion rate optimization (CRO) supports SEO efforts. In Search of SEO?

SEO 100

My Best Biznology Blog Posts of 2016


Your team is the best content source for search. Help Google help you optimize your content for search. Micro-influencer marketing is the new long tail. Search + Social = Online Reputation Management. What content to blog for Google search success.

Your team is the best content source for search


So, don’t duck your staff when your aim is to win at search. Since you’re probably doing this 80/20 for search, you need to extract as much deep content as possible and allow it to be conveyed verbatim and not go through your thesaurus, your buzzbox.

Your keywords suck and are outdated


Another example is a service I offered which cleaned bad search engine results off of Google. I called it defensive SEO then defensive search. To ask them when they would search for were they involved in a particular scenario and needed someone to perform a service like yours?

Google Hummingbird is eHarmony for Search


With Google’s latest algorithm update, Google aspires to become the shadchan of search: a professional matchmaker, doing the background check, the profile due-diligence, the assurance of compatibility required to make sure that you don’t waste your time. How Google is Changing Long-Tail Search with Efforts Like Hummingbird – Whiteboard Friday (moz.com). Google’s New Hummingbird Search Algorithm (hturl.wordpress.com).

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO


As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic.

4 New Marketing Fundamentals Impacting the B2B SEO Professional

KoMarketing Associates

Mullen’s four new marketing fundamentals offer some important takeaways for B2B search engine marketers. We have already seen this discussion take center stage here and in resources like Copyblogger , Search Engine Land , and B2B Marketing Insider.

3 Things You Need to Know About SEO This Year

Modern B2B Marketing

This year, the evolution is continuing on the path it took in 2015, with a focus on mobile and increasing attention on the way search itself is changing. In fact, 73% of mobile searches trigger a follow-up action. Voice Search is Increasing. As mobile grows, so does voice search.

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Have You Exhausted The Low Hanging Fruit in Your B2B SEO Strategy?

KoMarketing Associates

As our pre-sales exploration process unfolded, it became apparent that the website already had a strong organic search presence. For new sites, the days of simply optimizing HTML title tags and meta descriptions, then anticipating significant and immediate improvements for competitive keywords, are long gone. Established sites lacking SEO focus may benefit from a refined keyword strategy coupled with on-page optimization. Long-Tail Keyword Development.

Long Tail SEO - 60+ Articles


One of the value propositions for Browse My Stuff is that it organizes content in a way that should be good to help long tail SEO ( search engine optimization ). The Long Tail of Page One Rankings. long-tail keywords - Wordtracker.

The Big List of (Not Provided) Search Recommendations for B2B Marketers

KoMarketing Associates

A discussion on Threadwatch Monday drew greater visibility to the fact that Google has begun encrypting all queries through the search engine, even for users who aren’t signed in to Google. However, Google does not block keyword data for paid search advertising (AdWords).

11 (of the) Best SEO Tools and Keyword Research Guides of 2012


Search Engine Tools:Some of the Best SEO Tools are Free…Take a Look! 78 Resources For Every Internet Marketer’s Toolkit by Search Engine Watch. * 40+ SEO Tools of the Trade by Search Engine Watch. 14 Search Tools to Bookmark by Search Engine Watch.