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Guerilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

For many, guerilla marketing is the answer. What is Guerilla Marketing? The concept of guerilla marketing is derived from the idea of guerilla warfare. In the context of warfare, guerilla tactics are predicated on the element of surprise. The goal of guerilla marketing is to play on the element of surprise.

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Is Our Addiction to ROI Killing Social Media?

Convince & Convert

In that workshop, we discussed social media ROI realities. Our mutual friend has apparently emphasized the importance of well defined, realistic, ROI. He was right, none of the proposals had included specific ROI objectives. Social Media ROI is Always Doable. Sounds reasonable, right? Not so fast. What do I mean?

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Old School Trade Shows Are Costing You Time and Money

PathFactory

The modern marketers I know are much more focused on diligently tracking every dollar spent on events, having efficient growth, and proving ROI. In 2022, we saw 3X ROI on the more personalized live (digital) events and as well as webinars compared to large industry trade shows. The good news?

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B2B Conferences: Essential Marketing Tactic…or Waste of Time and Money?

Marketing Craftmanship

Conference sponsors do their best to prevent this type of guerilla marketing.). Uncategorized #conference planning #content marketing #thought leadership B2B marketing conference marketing conference strategy Conferences face to face sales intellectual capital marketing ROI professional services marketing Seminars'

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Future of Field Marketing Recap

6sense

Seems like we have a moment to build and optimize, and really find a real ROI on that spend. You own guerilla and satellite efforts around an event is an alternate strategy to official sponsorship… dinners and passes to the event to meet with key clients. So did we learn anything from the forced online of the past year?

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Top 10 B2B Influencers in 2020

Oktopost

Moreover, 89% of marketers consider influencers comparable or superior in ROI to other popular marketing tactics. He is the founder of altMBA and The Marketing Seminar , in addition to being a guerilla marketing, direct marketing, and Marketing Hall of Fame inductee. billion for the year, and is expected to reach over $3.6

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No-Cost, Cornball Marketing Can Drive B2B Top-of-Mind Awareness

Marketing Craftmanship

But what impressed us more than the quality of their service, was the no-cost, cornball guerilla (included in photo) marketing tactic that eReleases applied to thank us for our business. eReleases’ results were as good as, or better than, any of its larger, better-known competitors.

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