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The latest marketplace updates you should know

ClickZ

Target promotes Lisa Roath to Executive Vice President and Chief Marketing Officer Lisa Roath previously served as Senior Vice President of food and beverage merchandising. billion spent Amazon’s Prime Day 2023 saw significant growth in online spending, setting a new sales record. Amazon’s biggest Prime Day Sale ever with $ 12.7

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Managing the unpredictable: The inventory conundrum

Martech

Merchandise at rest is a cost, minimized if the stuff sells shortly after it arrives at the warehouse or fulfillment center. Merchandise spent more time in motion than at rest. The world used to run on “just in time” inventory. There is a running joke that companies are migrated from just-in-time to just-in-case,” Hart said.

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Your Commerce Team Can Do More With Less – Our Research Shows How

Salesforce Marketing Cloud

Give them flexible payment and fulfillment options. Data from the State of Commerce report show that inflation and supply chain issues are driving the need for convenient, flexible payment and fulfillment options. Nearly all B2C sellers offer at least one type of fulfillment option currently or plan to within the next two years.

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[Deep Dive] Online Marketplaces Reshape B2B Commerce and Prompt New Marketing Tactics

B2B Marketing Directions

Fulfillment By Amazon"} Selling advertising on the marketplace site B2B Marketplaces Are Growing Rapidly Online B2B marketplaces are a relatively new feature of the B2B commerce landscape, but the number of marketplaces has been rapidly increasing. Sourcing and procurement professionals call this 20% "tail spend."

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Millennials vs. Gen Z: How Are They Different?

Salesforce Marketing Cloud

It will be interesting to see how their preferences and shopping habits evolve when the entire group is earning and spending its own money. Gen Z is spending less than Millennials, and they save in different ways. 48% of Millennials visit stores to get merchandise immediately compared to 39% of Gen Z.

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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. If they had more time, they’d spend it responding to customers and planning strategic initiatives. When you’re already spread thin, every minute counts. Download the template 8.

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U.S. Retailers Face Extra $223 Billion in Costs of Goods This Holiday Shopping Season, Salesforce Predicts

Salesforce Marketing Cloud

After four quarters of massive digital shopping growth, Q2 spending growth came back to Earth with a modest increase of 3% year-over-year. consumer-price increase across all spending categories. Simply put, consumers are spending more on fewer items. Simply put, consumers are spending more on fewer items.

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