Remove search-engine websites
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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

By weaving together compelling visuals and concise storytelling, explainer videos are the perfect medium to grab your audience’s attention and immerse them in the world of your solution. To create impactful testimonial videos, focus on authenticity and storytelling.

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3 Digital Marketing Trends that Belong in Every Business Strategy

Navigate the Channel

If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. Storytelling in marketing involves crafting narratives that resonate with the audience. What’s working? What are the reliable tactics that deliver?

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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

Another way to improve the customer experience – and engagement – is how you organize content on your website. Use more storytelling. This is another aspect of the “increase engagement” theme, but storytelling specifically pops up in two of the major recent studies about demand generation. Do more virtual events.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Regularly publishing fresh content doesn’t just help you earn better rankings on search engines. Another idea is to have a live chat functionality on your website or an online portal where your team can answer questions and address concerns promptly. Create a group on LinkedIn or Facebook. This one’s a given.

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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

You can prove – through brand storytelling – that what you offer consumers works. Brand storytelling is a powerful marketing tool. The first subscription service has 5-star reviews placed strategically throughout its website and has sent you two case studies via email. Add Case Studies to Your Website.

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Why You Should Consider Using YouTube Videos For Senior Living Marketing

Stevens & Tate

By 2013, there were already 39 million people 65 and older that were using Facebook, Twitter, and Skype. When you create YouTube videos, you can post them to Facebook, after all. Seniors Prefer Visual Storytelling. It can be used to help drive viewers to your website for more information. Seniors Are Social.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

searching for recipes, directions, or new bars to try out. searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. The concept of using a search engine to learn about a certain topic or find an answer to a question isn’t new.

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