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7 Content Marketing Poop Scoops

Convince & Convert

I believe the most common content marketing question I field is: Barry, how do I make exciting content about (insert dull product category here)? Note the absence of “tax preparation” or “kitty litter” or “conference calling services” or any mundane product category. But it’s a bad question too. Because it’s the wrong question.

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What Is the Fourth Industrial Revolution?

Salesforce Marketing Cloud

It’s the collective force behind many products and services that are fast becoming indispensable to modern life. The advent of the steam engine in the 18th century led to the first industrial revolution, allowing production to be mechanized for the first time, and driving social change as people became increasingly urbanized.

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The 15 Best Video Editing Apps for 2018

Hubspot

You might even need to hop on the computer for the more extensive post-production projects. The following 15 solutions can help you make video magic -- whether your video is meant for Instagram, YouTube, or a similar channel where you audience is hungry for content. For Windows, that's Windows Movie Maker , and for Macs, it's iMovie.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.). Rich Meyer.

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6 Niche Marketing Blogs You Need to Read in 2019

Outgrow

More specifically, the blogs of the companies that cater to digital marketing /advertising or offer products in similar niches. Apart from regular posts and guides laced with vanilla yet peppy images, they house some fantastic video tutorials that hit right with the learners because they go beyond their own products. What is IN then?

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how to use social media - lessons from ama digital conference

The Effective Marketer

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. United States License. United States License.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries.