article thumbnail

8 Practical Tactics for Leveraging Healthcare Market Research in Your Content Strategy

Content Standard

But for all the disruption that’s shaped our industry’s current condition, the concerns and needs of healthcare leaders aren’t a mystery. Look for opportunities to refresh and refine your use of email lists, LinkedIn distribution, and even conferences to ensure the right content is getting in front of the right eyes.

article thumbnail

Personalization Versus Privacy: Making Sense of the Privacy Paradox

Hubspot

On the other hand, we are still sharing personal information freely online on a daily basis and liberally ticking boxes to agree with pages and pages of terms and conditions that most of the time we haven’t even read. We now live in a culture focused on documenting our lives rather than just living them.

Privacy 77
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Should My 2021 Small Business Marketing Goals Be?

BenchmarkONE

Instead, you should be quantifying an actual percent increase that you want to achieve based on past performance and market conditions. You can keep better track of them so you can send personalized drip campaigns that offer helpful resources to ease them through the funnel. . It’s completely fine to aim big (and you should!),

article thumbnail

40 Exit Popup Hacks and Examples to Grow Your Email List

Optinmonster

Also, use enticing images that draw the eye and relate specifically to the post topic. It’s known as the Zeigarnik Effect, a term coined by the 20th-century Russian psychologist, Bluma Zeigarnik. Use the Word, “Wait” Stop your visitors in their tracks with the powerful word , “wait.” Use Arrows.

Examples 132
article thumbnail

11 Marketing Lessons to be Learned from Driving

Ambal's Amusings

View more documents from Ambal Balakrishnan. You will figure out how best to get there and what road conditions (bad weather, traffic etc) to account for. Know your short term and long term marketing goals. MARKETING LESSON #3: Check the rear-view mirror while keeping your eyes steadily on the road ahead.

Planning 100
article thumbnail

Digital Marketing Transformation for the Professional Services

Hinge Marketing

Importantly, the benefits of a digital transformation closely track with the most common goals. . You will also want to specify roles and responsibilities for all key players and, of course, the KPI’s that you will want to track. This document will serve as your blueprint for the transformation. Put tracking in place.

article thumbnail

ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

1, 2004) — Participants in a survey from the University of Washington's Information School reported that they were much more likely to misfile and lose track of paper information than information stored on. > NASA eyes buying Japans cargo spacecraft: paper. Diseases and Conditions. > read more. Breaking News.