LeanData

APRIL 17, 2017

Duplicate records. It’s why the desire to eliminate duplicates is a constant topic of conversation. percent of the respondents answered: de-dupe incoming leads and existing database. What if the industry-wide fixation with duplicate records actually is masking larger problems? De-dupe is not the solution.

De-duping 53

De-duping De-duplication Enterprise Management Work Management 53

Zoominfo

FEBRUARY 12, 2019

The importance of lead generation is ingrained in the mind of every modern marketer— the more high-quality leads you bring in, the better. But, as the buyer’s journey becomes increasingly multifaceted, it’s now clear that lead generation is just one piece of the marketing puzzle. Let’s get into it! What is lead management?

Lead Ranking 100

Lead Ranking Work Management Lead Management Marketing Management 100

Televerde

FEBRUARY 20, 2020

A successful data strategy consists of de-duplication, cleansing, and appending. De-duplication will recognize any duplicates already in your database, prevent more from being entered, and merge any existing duplicates. Keep in mind that while that content matters, relevancy matters more.

De-duplication 52

De-duplication Marketing Automation Services Marketing Automation Sales Qualified Leads 52

SalesIntel

FEBRUARY 8, 2023

But, aside from the obvious mismatches generated by this working pattern, what is the actual issue caused by misaligned go-to-market teams? Data that is duplicated, erroneous, and harmful to your success. Worse, it can interfere with automation by syncing or merging data from inaccurate records or sending duplicate messages.

Ideal Customer Profiles 52

Ideal Customer Profiles De-duplication De-duping B2B 52

Biznology

JANUARY 30, 2015

How do I match and de-duplicate customer records effectively? User-generated social media content may offer valuable insights into customer needs and issues. Consider enabling the data input group with a real-time interface with a database services provider to prompt the standard company name and address.

De-duplication 80

De-duplication Work Management Marketing Management Marketing Attribution 80

Albacross

FEBRUARY 10, 2020

For a long time, inbound traffic was the cornerstone of lead generation at Albacross. De-duplicate results against customers and active lead lists to suppress accounts that should not be emailed. Primarily driven from SEO efforts, we consistently grew our organic traffic month on month. We were getting new sign ups every day.

Ideal Customer Profiles 105

Ideal Customer Profiles Automation De-duplication Lead Ranking 105

LeanData

APRIL 17, 2017

Duplicate records. It’s why the desire to eliminate duplicates is a constant topic of conversation. percent of the respondents answered: de-dupe incoming leads and existing database. What if the industry-wide fixation with duplicate records actually is masking larger problems? De-dupe is not the solution.

De-duping 40

De-duping De-duplication Enterprise Management Work Management 40

LeanData

APRIL 17, 2017

Duplicate records. It’s why the desire to eliminate duplicates is a constant topic of conversation. percent of the respondents answered: de-dupe incoming leads and existing database. What if the industry-wide fixation with duplicate records actually is masking larger problems? De-dupe is not the solution.

De-duping 40

De-duping De-duplication Enterprise Management Work Management 40

ANNUITAS

NOVEMBER 10, 2016

Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. This is where R truly shines: in the two minutes it would take for Excel to even open the spreadsheet, R can both load your spreadsheet and complete whatever ETL you need.

De-duplication 174

De-duplication Statistics Blogger Course 174

Martech Advisor

DECEMBER 27, 2019

Not managing the data properly can cause process inefficiencies, data duplications, and can incur penalties for non-adherence to data regulatory compliances. There needs to be a method to collect, de-silo, process, and manage internal and external data, and this is where data governance comes in. Step 2: Streamline Data Availability.

De-duplication 63

De-duplication Work Management Privacy Transparency 63

Televerde

SEPTEMBER 11, 2019

A successful data strategy consists of de-duplication, cleansing, and appending. De-duplication will recognize any duplicates already in your database, prevent more from being entered, and merge any existing duplicates. Make sure you subscribe to our newsletter for more demand generation content.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation De-duplication Automation 40

seo.co

OCTOBER 6, 2021

In order for a website to be successfully leveraged as a tool for generating traffic and driving conversions, it needs exposure. If you’ve already indexed your site, perhaps you accidently de-indexed it by mistake? This means producing a higher quantity of quality content and generating more backlinks to your pages.

Google 98

Google Marketing Websites De-duplication Paid Search Agency 98

Sharpspring

NOVEMBER 8, 2021

Google now penalizes these tactics and will de-rank sites that use them. For a while, there were even link farms in which webmasters could generate hundreds of backlinks. Some people insist that SEO is dead because most businesses generate leads from social media or drive traffic with paid ads. False reputability.

Small Business Marketing 93

Small Business Marketing Paid Content SEO Business 93

DealSignal

MARCH 11, 2019

Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay. Weak data results in inaccurate fitness scores, generating poor prospect nurture decisions. Neither the analysts nor any of the attendees broached these topics.

Enterprise Management 78

Enterprise Management Marketing Automation Services Data Hygiene De-duplication 78

LeadSquared

JULY 20, 2022

Lead Enrichment & De-duplication . Generating comprehensive reports was a considerable challenge and required lots of effort. Generating Custom Reports No Longer a Headache. The Commitbiz team could generate custom reports in seconds. Contextual Lead Engagement. Improved Sales Workflows.

Efficiency 52

Efficiency Enterprise Management Work Management Marketing Management 52

ClickZ

JULY 22, 2020

The tool performs a variety of data cleansing tasks including bulk updates/deletions, merging duplicates, data formatting for consistency, and data standardization/cleansing. Sample Insycle dashboard—source: Insycle. All this manual labor must occur before any analysis can be made or actionable insights determined.

Budget Programs 113

Budget Programs Enterprise Management Tools De-duping 113

Hubspot

JULY 27, 2023

Many sales leaders leverage automation to help teams reach their revenue and lead generation targets. Among others, solutions like ChatSpot allow sales reps to automatically set up new CRM profiles, create new lead segments, generate data from reports, and even send follow-up messages on their behalf. Running lead generation.

Marketing AI 47

Marketing AI Lead Ranking Budget Programs Work Management 47

6sense

AUGUST 27, 2021

The innovation we’ve been able to deliver to date is a direct result of our history and expertise in big data (and the hard work of mastering, cleansing, and de-duplicating), AI, and machine learning, all of which make 6sense uniquely different from current sales and marketing technologies.

Marketing Automation Services 48

Marketing Automation Services De-duplication Advertising Agencies Lead Ranking 48

Valasys

MARCH 5, 2020

Subdomains with gTLD such as de.example.com Subdirectories with gTLD such as example.com/de/ Avoid URL parameters such as site.com?loc=de. Read more on How to Incorporate Geofencing in B2B Content Strategy.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

ClearVoice

SEPTEMBER 5, 2022

She specializes in highlighting issues, from duplicate content to penalization due to new algorithm changes. If you use on-page optimization tools for keyword placements and outline generation, use them less and focus on your target audience’s goals. . — Kristine Schachinger , SEO and Digital Marketing Consultant. Write for humans.

Google 52

Google Lead Scoring Lead Ranking De-duplication 52

Moz

MARCH 2, 2021

I combined three of my favorite tools to analyze SERPs at scale and gather the data needed to answer my questions: STAT to generated ranking reports for select keywords Screaming Frog to crawl websites and gather technical SEO data Power BI to analyze the large data sets and create simple visualizations. Each serves a purpose later.

Lead Scoring 56

Lead Scoring Lead Ranking Stats SERP 56

LeanData

JUNE 22, 2017

But I also knew that not all of the leads we generated were being followed up. There were duplicate accounts. But the only solution that I could ever see was throwing more people at the problem and have them perform manual tasks like de-duping and routing on a case-by-case basis. Some leads went unrouted. Mike D’Onofrio.

De-duping 40

De-duping De-duplication Eloqua Urgency Marketing 40

LeanData

JUNE 22, 2017

But I also knew that not all of the leads we generated were being followed up. There were duplicate accounts. But the only solution that I could ever see was throwing more people at the problem and have them perform manual tasks like de-duping and routing on a case-by-case basis. Some leads went unrouted. Mike D’Onofrio.

De-duping 40

De-duping De-duplication Eloqua Urgency Marketing 40

Adobe Experience Cloud Blog

MAY 8, 2015

Author: Will Oliver Any marketer you talk to will tell you they contribute to their team’s demand generation efforts in some way or another. And of course, every role on a successful marketing team is in some way geared toward demand generation, with the ultimate goal of producing sales-ready customers. And finally….

De-duplication 48

De-duplication Sales Qualified Leads Marketing Automation Services Leads 48

Industrial Marketing Today

NOVEMBER 16, 2011

Better page titles in search results by de-duplicating boilerplate anchors: Google’s explanation: We look at a number of signals when generating a page’s title. We found that boilerplate links with duplicated anchor text are not as relevant, so we are putting less emphasis on these.

De-duplication 60

De-duplication Google SEO Blogger 60

Hubspot

SEPTEMBER 4, 2019

Data cleaning and de-duplication. OptinMonster -- lead generation. Interactive content. Loyalty program management. Influencer management. RFP response management. Content translation. Videoconferencing. Revenue forecasting. Reputation and reviews management. Direct mail automation. Gift card delivery. and so much more.

Marketing Automation Services 72

Marketing Automation Services Work Management Marketing Management Advertising Agencies 72

Brightedge

JANUARY 4, 2023

Not only will implementing hreflang tags improve user experience, but your rankings will also benefit from informing search engines that close duplicates are meant to serve specific regions. This helps to ensure that users see the most relevant version of your content and prevent near-duplicate content issues.

SEO 59

SEO Domain Lead Scoring Lead Ranking 59

Pam Didner

SEPTEMBER 16, 2020

In essence, digital marketing is a lot of work, as is demand generation and working with sales. Demand Generation. Communicate with sales the types of content or email that are sent to existing customers so they can avoid duplication. Demand Generation. Let’s discuss how to support sales from different roles.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

LeanData

MARCH 25, 2014

Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. Dan has an extensive background in branding, strategic positioning, digital & social marketing, product marketing, and demand generation for emerging software companies. About LeanData Inc.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

LeanData

MARCH 25, 2014

Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. Dan has an extensive background in branding, strategic positioning, digital & social marketing, product marketing, and demand generation for emerging software companies. About LeanData Inc.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

ANNUITAS

OCTOBER 6, 2010

Their reporting showed they were generating 4,000 leads per month and they knew the majority of these had to be nurtured rather than being sent to sales. This of course meant that the 4,000 leads the organization thought they were generating were actually much less. Ensure the Integrity of Your Data.

Lead Ranking 100

Lead Ranking De-duping Work Management Lead Qualification 100

Zoominfo

NOVEMBER 16, 2021

Marketing, sales operations, demand generation , and sales teams will benefit massively from this integration.” This process improves backend data for marketing teams and instinctively removes duplicate entries from the platform, helping sales and marketing teams improve their lead scoring , routing, and segmentation efforts.

Zoominfo 130

Zoominfo Hubspot De-duplication Lead Scoring 130

seo.co

NOVEMBER 5, 2021

Problems with canonicalization are somewhat similar to issues with duplicate content. Using canonical checking tools like Moz or Ahrefs can help eek out potential issues with duplicate content on-site. Scan your site for any pieces of duplicated content, and get rid of them or use redirects to mask one iteration in favor of the other.

Lead Scoring 131

Lead Scoring Lead Ranking De-duplication Google 131

Zoominfo

APRIL 27, 2022

Delete outdated and unusable records Merge duplicates to prevent fragmented profiles Automate lead-to-account linking Consolidate your stack as much as possible With a clean, organized and updated database, complying with data privacy regulations becomes far more straightforward. How do duplicates happen?

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

seo.co

OCTOBER 24, 2022

Duplicate content can be bad. In the old days of SEO, duplicate content was often used as a cheap trick to get more keywords and more content on a website, so Google evolved a system to weed out the spammers who violated best practices by doing this. In this post we discuss: What is duplicate content? Duplicate Content Defined.

De-duplication 111

De-duplication Marketing Websites CMS Development Domain 111

B2B Marketing Zone Posts

DECEMBER 9, 2009

This technique was also used to generate the Hot Trends in B2B Marketing for 2009. 5 steps for using LinkedIn as lead generation tool - B2B Lead Generation Blog , April 21, 2009. Digital De-Tox: Some Lesser Known Tools for 2.0 Digital De-Tox: Some Lesser Known Tools for 2.0 Need Content?

B2B Marketing 40

B2B Marketing B2B Thought Leadership De-duplication B2B 40

Convert

JUNE 5, 2023

My advice to anyone starting or who only has a few years of experience, learn from the great optimizers of our generation (the Blank’s, Kohavi’s, Wesseling’s, Sullivan’s, Labay’s). A common problem in GA3 was that transactions and revenue data could be duplicated by customers revisiting their order confirmation page.

De-duplication 52

De-duplication Paid Search Agency Copyright Marketing Proposals 52