Buzz Marketing for Technology

JUNE 27, 2008

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), community is uniquely prepared to solve. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 Dmitri on Twitter Tips the Tuna. flick r.com.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Webbiquity

FEBRUARY 28, 2011

. • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. In all total, that’s like $16 million, $17 million which is a fraction of just the investment capital that went into the company.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Buzz Marketing for Technology

JUNE 27, 2008

Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? Peter Senge The Fifth Discipline Slide 54: Case Study: IBM Innovative communities [link] Slide 55: Knowledge Management 2.0 Slideshare.net (beta). My Slidespace.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

WebMarketCentral

SEPTEMBER 18, 2008

In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) savvy executives, however, are breaking out of the old mold and creatively integrating social networking into their email sign-off. and email address.

Social Media 20

Social Media Web 2.0 Ning Skype 20

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Companies that didnâ??t software that links to networking site (e.g. TrackBack (0).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Biznology

AUGUST 11, 2017

LinkedIn is no longer prioritizing its investment in LinkedIn groups and has even closed down the LinkedIn Group Moderators Community, a nail in the coffin for many LinkedIn group managers and owners. Professionals still want to share ideas, have discussions, and network with each other inside communities. What has not changed?

Linkedin 126

Linkedin Skype Business Startups 126

Online Marketing Institute

DECEMBER 23, 2010

Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies. Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. All of this is happening to companies (maybe yours) every minute of every day. If a consumer emails a company, we’ve trained them to expect a response in a day or so.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

SEPTEMBER 13, 2013

They’ve tried to create a safe space within their community , though, and a lot of parents have embraced it. In many ways, the content marketing bridge is much easier for companies to cross than the social media bridge. If you could do a Skype call with any living person, who would it be? My wife often humbles me.”

SME 124

SME Social Media Skype Paid Search Agency 124

WebMarketCentral

OCTOBER 27, 2008

Which social media sites are the most valuable? Where can you find free tools to help monitor buzz about your company across blogs, Twitter on online forums? Read on to discover all of this and more in some of the best blog posts and articles on social media and Web 2.0 last.fm, emusic and Pandora) and communication (e.g.

Social Media 20

Social Media Web 2.0 Optimization Media 20

Online Marketing Institute

JANUARY 4, 2011

This post started with an article earlier this year on “ 30 Tips To Make Your Companies Blog Rock ” and I had quite a few comments by readers and so added more tips on more keys to making a blog successful. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas 10. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

JULY 29, 2018

Social Media Terms - V. Social Media Terms - W. Social Media Terms - X. Social Media Terms - Y. Social Media Terms - Z. Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

MAY 1, 2017

Like posting your Instagram photos to all your social networks or linking your app reminders together. That said, within the same parent company is another important distribution channel that many marketers often forget when they're strategically distributing content for the sake of brand awareness. With IFTTT you can!

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Webbiquity

FEBRUARY 25, 2014

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. ”) and the social networking opportunities afforded by Google’s social platform. by SteamFeed.

Google 100

Google Business Lead Scoring Lead Ranking 100

Convince & Convert

SEPTEMBER 21, 2010

applications like Facebook, Twitter, Skype, etc. If a company wants to really reach at a local level a large “branded&# presence needs to be broken down to local pages or profiles. What they often don’t realize is that they can safely enable these applications through the use of smart policies. Joseph | RepuMetrix Inc.

Social Media 158

Social Media Media Paid Content Work Management 158

Online Marketing Institute

NOVEMBER 4, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

AUGUST 31, 2010

it’s really not possible for a company (or even an individual like me) to have true conversations within social media – and certainly not with any real scale or breadth. Remember, social media makes big companies seem small again. Remember, social media makes big companies seem small again.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Buzz Marketing for Technology

JUNE 27, 2008

Branding is a result of many things including your blog, your social network profile, your online resume, and how good you are at reputation management, to name a few. Lesson # 5 Use Social Networks. Since then, the students have formed their own vibrant community on Twitter. Extra Credit: OPML for Social Media U.

Social Media 100

Social Media Class Web 2.0 Media 100

Convince & Convert

MAY 3, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Social Media 114

Social Media Media Paid Search Agency Work Management 114

Convince & Convert

JULY 8, 2010

Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. They need to have a means of communication external to their system.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Directive Agency

JUNE 29, 2016

With the rise of social media in today’s society, having at least a basic knowledge of how to use it for B2B marketing (specifically promoting content ) is crucial for improving your B2B digital marketing footprint. Your company will benefit greatly if you can master your social media platforms. Growing your Online Community.

Paid Content 40

Paid Content Social Media Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers. The quote at right is what one executive told me when I suggested his company make such an investment.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Buzz Marketing for Technology

JUNE 27, 2008

Hence, they prefer the more limited view of PLEs as a configurable extension to a VLE, especially when they continue to see themselves as the monopoly technology service providers for their learning community (eg online enrolment, email addresses). Software development companies are keen to make their product or service a nexus of attention.

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

Convince & Convert

APRIL 8, 2010

I use Skype for a business line and would love to be able to video chat using an iPad… But alas – Apple has much more money to be made before they get to that feature. Ive founded 5 companies, and spent 15 years running digital marketing agencies. It's really just a BIG iPhone-like device. RevShark Great post Jay.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

TrustRadius Marketing

NOVEMBER 2, 2022

These tools can be used alongside the expense management system for the management of company spend. Deputy is designed to help users simplify their scheduling, timesheets, tasking, employee communication, and administrative tasks. Acrobat is a PDF and e-signature solution with users among Fortune 500 companies. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Convince & Convert

SEPTEMBER 23, 2010

. “I built Kurrently in the three weeks between the end of school and the beginning of my internship at Microsoft,&# said Kurrently’s creator Gilbert Leung in my recent Skype interview with him. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Social Information. don’t know your company.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Convince & Convert

JANUARY 12, 2016

He said, “You know, there’s a model to how you’ve been working at Maersk with social, doing it from within. There’s an opportunity here because so many companies are in the B2B space.” Somehow we need to capture the model and help other companies do the same.” We need to capture that.

Social Media 98

Social Media Paid Content Media Paid Search Agency 98

TrustRadius Marketing

NOVEMBER 2, 2022

These tools can be used alongside the expense management system for the management of company spend. Deputy is designed to help users simplify their scheduling, timesheets, tasking, employee communication, and administrative tasks. Acrobat is a PDF and e-signature solution with users among Fortune 500 companies. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

These tools can be used alongside the expense management system for the management of company spend. ADP Benchmarks lets users see how they compare to similar companies, industries, and locations, to confidently make strategic decisions based on the industry’s largest data set. LEARN MORE. LEARN MORE. Adobe Acrobat DC.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

These tools can be used alongside the expense management system for the management of company spend. Deputy is designed to help users simplify their scheduling, timesheets, tasking, employee communication, and administrative tasks. Acrobat is a PDF and e-signature solution with users among Fortune 500 companies. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Webbiquity

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” companies now use social media for marketing. Or that 73% of U.S. And 73% of U.S.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100