Webbiquity

DECEMBER 1, 2010

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Post on Google Buzz. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Tweet This!

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Writing on the Web

APRIL 28, 2011

Content marketing is easier when you can outsource some of the writing and researching to qualified writers. A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. Post on Google Buzz. We’re good at educating our readers. Tweet This!

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

MARCH 21, 2011

Here are the choices: Online Surveys & Market Research. Post on Google Buzz. What do you find is the most important thing about a blog post? What makes you read? Mark Schaefer over at {grow} blog asked this question and gives his opinion. What grabs you and compels you to read a post through? Blog this on Blogger.

Digg 100

Digg Blogger Opinions Buzz 100

Webbiquity

FEBRUARY 8, 2011

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Post on Google Buzz. Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Writing on the Web

JANUARY 18, 2011

Tim masters two things that make him credible and trustworthy: Research, data and analytics: he backs up what he says with numbers and facts. Post on Google Buzz. I don’t know if you’ve read Tim or not, but he’s a master at blogging and marketing his books. Authenticity with a little dash of self-effacing humor.

Personalization 100

Personalization Digg Blogger Buzz 100

Webbiquity

FEBRUARY 11, 2011

Daniel Flamberg argues that far from being a straitjacket on the competitive process, incorporating SEO keyword research and knowledge into web copyrighting is essential and an opportunity missed if not employed; “Effective key words and phrases can be creative cues for other forms of branded customer engaging messaging.

Copywriting 100

Copywriting Tips Digg Copyright 100

Writing on the Web

NOVEMBER 2, 2010

Here’s where I’ve posted more information about the Scribe sale , and these 3 tips on how to get great search engine results : SEO for Smart Content Marketers: You’ve got to do keyword research (so you know what words people will use to find you). Post on Google Buzz. Blog this on Blogger. Share this on del.icio.us.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

JANUARY 11, 2011

A 2007 study by Jennifer Edson Escalas , a marketing researcher at Vanderbilt University, found that people had more positive reactions to advertisements that were presented in a story form than to ads that were factually straightforward about the products. Post on Google Buzz. Studies are stories, in a way. Well, shorter, for sure.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JUNE 27, 2011

I started skipping the long research on a topic and reading up on its history. Post on Google Buzz. Nobody has time to read all those words anymore, especially not online. Then, at some point in my writing career I got lazy. Or maybe I got smart. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Autoresponders 100

Autoresponders Digg Press Paper 100

Writing on the Web

DECEMBER 13, 2010

This time, my third speech, I spent a few hours preparing the research and making notes, and zero time practicing the delivery. Post on Google Buzz. Case in point: Yesterday I spoke to 200 people at our local Lake Chapala Society about The Aging Brain. They’ve asked me back. Please share. Blog this on Blogger.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 29, 2010

The brain research behind this is valid, and in everyday life we experience it with 7-digit phone numbers. Post on Google Buzz. We’ve often heard the brain can only hold seven things in mind. But I think there’s a perception that an audience will listen and remember 7 things from a presentation which is wrong.

Digg 100

Digg Buzz Internet Marketing Blogger 100

Writing on the Web

MAY 18, 2011

You will learn: How to do the critical keyword research you need BEFORE you start shooting. Post on Google Buzz. How to properly fill out your video titles and descriptions for maximum search engine placement. How to find subscribers and friends for your channel. Register here: YouTube Secrets Webinar. Blog this on Blogger.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

MAY 16, 2011

You will learn: How to do the critical keyword research you need BEFORE you start shooting. Post on Google Buzz. Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce. Register here to reserve your seat and receive the access link: [link].

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

OCTOBER 11, 2010

Ordinary people, including the researchers who direct this project, are found to harbor negative associations in relation to various social groups (i.e., implicit biases) even while honestly (the researchers believe) reporting that they regard themselves as lacking these biases. Post on Google Buzz. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

OCTOBER 24, 2010

Neurosense.co.uk / This brain scanning company teamed up to do research for Martin Lindstrom’s book Buyology- Truth and Lies about Why We Buy, an excellent read. Post on Google Buzz. Do not miss this book! Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

Ning 100

Ning Digg Copywriting Paid Search Agency 100

Writing on the Web

OCTOBER 19, 2010

Neuromarketing is extremely expensive market research to do, but fortunately most brains work the same, with some exceptions for age and gender. Post on Google Buzz. So the results acquired for companies with big budgets are showing us how to create messages that have a powerful impact on the brains of all consumers.

Buy 100

Buy Digg Buzz Blogger 100

Writing on the Web

JULY 15, 2010

I predicted the buzz about blogs would die down simply because everyone would be using a blog platform, such as WordPress, to build and manage their websites as well as blogs. The Internet is becoming more influenced by brain science and research in neuro-marketing. How is brain research influencing marketers? Customers rule.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 28, 2010

That’s what researchers wanted to find out. Post on Google Buzz. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Does social validation work for businesses selling services and experiences? Blog this on Blogger. Add this link to Box.net. Share this on del.icio.us.

Ning 100

Ning Trigger Marketing Digg Buzz 100

Writing on the Web

SEPTEMBER 28, 2010

He bases this on brain research that shows that the part of the brain responsible for our rational processes (and language) is not the part of the brain that drives decisions (which are guided by a completely different thing – the limbic system). Post on Google Buzz. Have you told anyone about it lately? Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Post on Google Buzz. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

JULY 6, 2010

A bookmarkable collection of some of the best thinking about social media last year, grouped into specific topic areas such as “Social Media Measurement and ROI,&# “Social Media Statistics and Research&# and “Social Media Marketing Strategy, Tactics and Best Practices.&#. Best Social Media Stats and Market Research of 2009.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Writing on the Web

JUNE 20, 2011

Be sure to set aside a time for this, otherwise, it’s easy to get caught up in email for the rest of the day and never get back to creative writing or doing research you need on the Web or in books. Post on Google Buzz. I recommend chunking tasks into 30-45 minute segments. You just have to use it well. Blog this on Blogger.

Tips 100

Tips Digg Buzz Creativity 100

Webbiquity

JUNE 8, 2010

Its impact on many industries is still murky, but how it is re-shaping marketing strategy and activities like market research and demand generation continues to get clearer and more understood. Post on Google Buzz. Social media is in the press every day. Share this on Bebo. Subscribe to the comments for this post? Share this on Mixx.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Webbiquity

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 100

Social Media Media Business Paid Search Agency 100

Webbiquity

OCTOBER 13, 2010

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Post on Google Buzz. blogs, microblogging sites, social networks, etc.). Share this on Bebo.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Writing on the Web

OCTOBER 4, 2010

I wrote about this important $64,000 question last week, and I’m immersed in research about what makes content engaging right now. Post on Google Buzz. How can you be engaging to your clients if your competitors are all talking about the same thing? One of the books I’m reading is Simon Sinek’s Start with Why.

Content 100

Content Digg Buzz Blogger 100

Webbiquity

FEBRUARY 10, 2011

Post on Google Buzz. The Comprehensive Guide for a Powerful CMS using WordPress – Part one: 101 Techniques for a Powerful CMS using WordPress by Noupe Design Blog. ** 5 Stars. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Share this on LinkedIn.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

APRIL 4, 2011

When was the last time you read a white paper that added real value to your research process? While many companies still access vendor white papers, the majority say that they are typically just glorified sales pitches and do not provide any actionable insight that can be used in the research process. Post on Google Buzz.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Webbiquity

NOVEMBER 29, 2010

It’s a phenomenally time-saving research tool. But company sites also often contain highly linkworthy industry resource type content, such as explanations of concepts, glossaries of industry terminology, research results, thought leadership articles and more. Post on Google Buzz. Got your fundraising appeal for Wikipedia.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Webbiquity

FEBRUARY 18, 2011

Laurie Sullivan reports on recent research showing that “70% of survey respondents view search engines, online Yellow Pages or social networks as their primary sources of local business information.&# Post on Google Buzz. Mobile And Social Dominating Local Search by MediaPost Online Media Daily. Share this on Bebo.

SEO 100

SEO Digg Consulting Social Networks 100

Webbiquity

NOVEMBER 23, 2010

Social media is fantastic for research and learning. Post on Google Buzz. Tags: Social Media Marketing Alice Elliott Ambal Balakrishnan blogging J-P De Clerck Jennifer Kane Jill Konrath Judy Grundstrom Paul Dunay social media growth social media research social mediasphere social networks Tony Karrer. Leave a comment to share.

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

Writing on the Web

SEPTEMBER 1, 2010

Authors Dan and Chip Heath, in Switch: How to Change Things When Change is Hard , mention research about emotional words. Post on Google Buzz. Guilt may be a combination of enjoyment and fear. Fascination may be an excited version of curious. Of 24 common words for feelings, only 6 of them are positive. Blog this on Blogger.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

OCTOBER 21, 2010

Market research : in 2005 corporations spent more than $7.3 The only true market research comes from monitoring brains of consumers as they react to messages, through neuromarketing. Post on Google Buzz. Our behavior and decision-making is affected, 95% of the time, by the unconscious processing in the mid and old brains.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Webbiquity

JANUARY 21, 2011

Post on Google Buzz. Required FTC disclosure: I’m very selective with endorsements, but do occasionally participate in affiliate programs with RainToday.com due to longstanding relationships with the principals and confidence in the integrity of this organization. Share this on Bebo. Subscribe to the comments for this post?

Work Management 100

Work Management Marketing Management Consulting Digg 100

Webbiquity

OCTOBER 18, 2010

Marty Weintraub explains, with his customary depth and real-world illustration, how to use keyword research to craft blog post titles that draw both human readers and high organic search position. Post on Google Buzz. Anil Gupta provides mini-reviews of 10 useful SEO tools for bloggers, from the popular (e.g., Share this on Bebo.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

OCTOBER 13, 2010

This information comes from research on neuromarketing and what makes people buy. Post on Google Buzz. These three goals for your content marketing are required if you want to write stuff that is effective to attract prospects, and get them interested and primed for making a purchase or other desired action. Blog this on Blogger.

Content Marketing 100

Content Marketing Content Digg Buzz 100

Writing on the Web

AUGUST 26, 2010

He swears that his online gaming is market research for his company Razerzone.com , but I don’t buy it.) Post on Google Buzz. If you think computer games are just for kids or young people with too much time, think again. Money spent on games has now surpassed movies and books. (He Smart marketing or manipulative?

Tips 100

Tips Content Marketing Trigger Marketing Content 100