BenchmarkONE

APRIL 6, 2022

This is where case studies come in handy. . A case study gives skeptical customers evidence backed by data, numbers, and analysis. Where to Use Case Studies. Where to Use Case Studies. Case studies are an important part of your content marketing strategy.

Case Studies 84

Case Studies Case Study Studies Work Management 84

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

Webbiquity

MAY 16, 2019

No matter for how long you’ve been maintaining your B2B blog, and how successful it’s been in the past—even the most popular blogs tend to reach a plateau eventually. 1. Stick to blog post formats that have proven their value. Not all blog post types are created equal, and this is especially true for B2B blogs.

Practices 208

Practices Effectiveness Case Studies Case Study 208

Brandpoint

JULY 11, 2022

We created a list of podcasts, email newsletters, websites, blogs and social channels that we’ve been loving that help keep us up-to-date on all things marketing. Check them out to add some new resources to your list! From technical skills to more trendy, interesting points, CMI has your back with their blog posts.

Resources 106

Resources Advertising Agencies Paid Search Agency Newsletter 106

SmartBug Media

JANUARY 21, 2020

Although online reviews can help tell a part of story for your organization, a case study can help tell your audience an entire success story (start to game-changing) of one of your customers using your products or services. Would you rather listen to this blog instead of reading it? Let’s start with your website and blog.

Case Study 89

Case Study Case Studies Studies Advertising Agencies 89

nDash

OCTOBER 21, 2021

Case studies are an excellent way to deliver that proof. What is a Case Study? Case studies are written, recorded, or video content businesses publish showcasing how they successfully solve a client or customer’s pain points. How to write a Case Study. Why are they important?

Case Study 52

Case Study Case Studies Studies Work Management 52

Marketing Insider Group

SEPTEMBER 29, 2020

These days, a blog is pretty much a must-have for any business. But if you don’t put careful thought into the content of your company blog, it’s a waste of time and money. These blogs really know their audience and use targeted content and design. The fitness niche is highly competitive in the blogging world.

Paid Search Agency 362

Paid Search Agency Work Management Marketing Management Examples 362

Marketing Insider Group

AUGUST 7, 2023

When I created my own B2B Marketing Blog almost 14 years ago, I looked out across the web and asked “what do I have to say that is unique, valuable and helpful?” This article aims to guide you through the all top B2B marketing blogs that are guide our thinkings, share expert tips, and shape the industry today.

B2B Marketing 138

B2B Marketing Paid Search Agency Marketing Agencies 2 B2B Thought Leadership 138

Sana Commerce

JULY 16, 2023

In this blog, we will explore what composable commerce is, how it relates to MACH architecture, and how you can use it to put your B2B business ahead of the curve. Leveraging cloud capabilities eliminates the need for traditional upgrades and optimizes resource allocation. In this article What is composable commerce?

Case Study 52

Case Study Case Studies Work Management Enterprise Management 52

Marketing Insider Group

OCTOBER 14, 2020

Consistently publishing weekly blogs doesn’t have to be time-consuming when you have a partner. The Challenges and How Weekly Blog Content Can Be the Answer. Publishing weekly blog content improves your organic rankings (when optimized and targeted), which will provide returns infinitely. Image: SEMrush.

Paid Content 317

Paid Content Customer Surveys Marketing Budget Paid Search Agency 317

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Televerde

JUNE 7, 2022

And for those who don’t have a solid support system outside of prison, the resources needed to successfully reenter their communities may seem nonexistent. With few resources and often minimal skills, finding gainful employment can be difficult, even without the negative bias that comes with a criminal record.

Case Study 52

Case Study Case Studies Studies Education 52

Marketing Insider Group

AUGUST 20, 2020

How do you get attention for your brand without overspending on resources in a saturated market? Be consistent in publishing and follow your blog strategy to ensure you meet your content marketing goals. This is a case study of how we helped one of our clients, a SaaS company, achieve its goals with content marketing.

Paid Search Agency 271

Paid Search Agency Traffic Content Marketing Companies 271

Webbiquity

APRIL 19, 2022

Provide Insight with Case Studies. 54% of B2B buyers say they want to read through a case study before making a decision. Essentially, case studies are marketing collateral. The more impressive (while plausible) the result, the more likely the case study may convince someone to convert.

Ideal Customer Profiles 336

Ideal Customer Profiles Practices Case Study Case Studies 336

Stevens & Tate

MARCH 22, 2021

Consumers are a lot less susceptible to fancy sales pitches in this day and age, which is why the use of case studies can be very effective in building brand trust. It’s due to these reasons that you should consider using case studies. What are the Benefits of Using Case Studies?

Case Study 59

Case Study Case Studies Studies Word of Mouth 59

Porch Group Media

NOVEMBER 21, 2022

Stay up to date with the latest news and resources: Thank you! The post Case Study: Full-Funnel Connected TV & Omnichannel Programmatic Ad Campaign first appeared on V12. Explore the latest new mover trends and learn why brands can’t afford to miss out on marketing to this lucrative segment.

Case Studies 52

Case Studies Case Study Advertising Funnels Top of Funnel 52

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. It’s updated and relevant on a variety of PPC issues and challenges.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

KoMarketing Associates

JUNE 23, 2016

A Content Marketing Case Study: Boston Marketo User Group Presentation from Derek Edmond. Tools, resources, and best practice insights that have enabled our organization to maintain success in the long run. Key Takeaways from the Presentation. How to leverage search and content analysis to inform tactics and improvements.

Case Study 120

Case Study Case Studies Marketo Studies 120

Adobe Experience Cloud Blog

DECEMBER 10, 2019

Brenda is the go-to resource for the very best campaigns and the most in-depth analysis of performance. Have a plan and make sure the plan has been socialized with the appropriate teammates in case of an emergency. Strengthening marketing’s leadership voice. Converting “tribal” knowledge to “institutional” knowledge.

Case Studies 90

Case Studies Case Study Studies Planning 90

Optinmonster

MARCH 22, 2024

Are you thinking about disabling comments on your blog? Moderating blog comments can be time-consuming, and you may wonder whether it’s really worth your effort. In this post, we’ll share what the data shows about allowing blog comments or not. Here’s a quick breakdown of what each had to say.

Correlation 74

Correlation Lead Scoring Lead Ranking Traffic 74

ClearVoice

NOVEMBER 4, 2022

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. By following top marketing blogs, you can ensure you are not contributing to that noise but rather creating engaging, quality content that adds value. How would you learn what you need to know?

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Marketing Insider Group

JANUARY 24, 2022

Case studies give SaaS brands a unique opportunity to share data-driven results and engaging stories at the same time. The Ahrefs YouTube channel has become a go-to resource for SEO professionals. Grow your social proof with case studies. Their case studies are searchable by industry and business size.

Paid Search Agency 324

Paid Search Agency Content Marketing Companies Case Study 324

Leadspace

JANUARY 23, 2018

Case studies are among the most high-impact pieces of content a B2B marketer can produce. Unlike many other forms of marketing content — for example blogs, ebooks, white papers or reports — case studies give you an opportunity to directly demonstrate the real-life value your solutions are providing to customers.

Case Study 54

Case Study Case Studies Studies Enterprise Management 54

MarketMuse

AUGUST 22, 2019

Discover how ISSA used MarketMuse to transform their blog to generate revenue, build a high-quality audience, improve organic traffic, conversion rates, and engagement rates. The post ISSA MarketMuse Case Study appeared first on MarketMuse.

Case Study 40

Case Study Case Studies Studies High Quality Lead 40

Zoominfo

JULY 9, 2019

Welcome new readers and ZoomInfo regulars to the latest edition of our B2B Blog Post Round-Up series. For those of you who are new to the ZoomInfo blog, we regularly publish monthly round-ups to feature top B2B content from industry professionals, leading brands, and subject matter experts. . Continue reading. Continue reading.

Zoominfo 180

Zoominfo B2B Word of Mouth B2B Sales 180

KoMarketing Associates

AUGUST 29, 2017

To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer. Google Analytics Blog. How do I configure GA to track XYZ?

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Webbiquity

MARCH 28, 2023

Comparison Posts Image credit: Jeroen den Otter on Unsplash For blog content, the comparison post is a valuable format to consider using. You can shoot video content irrespective of the pieces you write for your blog, but you can also film videos that enhance what you have written about already.

Top of Funnel 311

Top of Funnel Marketing Strategy Marketing & Strategy Planning 311

Marketing Insider Group

JANUARY 31, 2023

Similarly, a marketing agency’s capabilities will also lack effectiveness if their resources don’t have the capacity to meet your business’s demands. Case Studies, Success Stories & Client References A marketing agency’s history can tell you a lot about their ability to implement an effective marketing strategy.

Advertising Agencies 291

Advertising Agencies Marketing Agencies 2 Paid Search Agency Marketing Agencies 1 291

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. What Is Clubhouse?

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Marketing Insider Group

APRIL 15, 2024

They could be seasoned marketers, tech gurus, finance wizards, or manufacturing mavens who share their knowledge through: Blogs Videos Podcasts Social media So, when we talk about B2B creators, we’re talking about influential figures who are shaping the future of how businesses learn, connect, and make decisions. Image Source: Inc.

Enterprise Management 232

Enterprise Management B2B B2B Thought Leadership SMB 232

Contently

AUGUST 25, 2016

The post Case Study: How HotPads Increased Blog Traffic By 4,000% With The Power of Original Content appeared first on The Content Strategist.

Case Study 60

Case Study Case Studies Studies Traffic 60

SWZD

MARCH 9, 2016

Case studies…personal, demonstrative, compact. Where does the infamous Case Study fit in? However, when used too soon or too early in the customer journey, your great points often fall on deaf ears. Learn more. So what pieces of content should you be using along the way?

Case Studies 48

Case Studies Case Study Studies Top of Funnel 48

Moz

MAY 17, 2020

In this blog post I will show you my framework to do SEO sprints. Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. In many cases, your screen can also be covered with a Google Shopping ad. These are the typical estimations coming from CTR benchmark studies.

Case Studies 73

Case Studies Case Study Studies SEO 73

Vision Edge Marketing

MAY 25, 2021

Or in the case of launches, this work helps any third parties, such as agencies, event planners, understand what you want from the start, reducing rework which helps keeps your costs down. How a Case Study Approach Supports Planning a Product Announcement. This is an excellent aspect to the case study approach.

Product 243

Product Paid Search Agency Planning Case Studies 243

Engagio

JUNE 14, 2019

Aaron and Jason just released a revised and updated version of their book, which contains a lot of new ideas and all new case studies. So, we decided to chat about one of those case studies – how inbound has changed in the last 10 years. – Okay. One of them is from my friend Jon Miller founder, CEO of Engagio.

Case Study 48

Case Study Case Studies Inbound Marketing Studies 48

Porch Group Media

FEBRUARY 18, 2020

[case study] How a Regional Furniture Chain Leveraged V12 to Increase Their Sales by Over $12MM. Implemented V12 Velocity to integrate 1st and 3rd party data resources for a seamless customer view. Implemented V12 Velocity to integrate 1st and 3rd party data resources for a seamless customer view. CHALLENGES.

Case Study 52

Case Study Case Studies First-Mover Advantage Studies 52