BenchmarkONE

NOVEMBER 17, 2020

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

Marketing Insider Group

SEPTEMBER 29, 2020

These days, a blog is pretty much a must-have for any business. But if you don’t put careful thought into the content of your company blog, it’s a waste of time and money. These blogs really know their audience and use targeted content and design. The fitness niche is highly competitive in the blogging world.

Paid Search Agency 362

Paid Search Agency Work Management Marketing Management Examples 362

Heinz Marketing

JULY 29, 2022

For this we encourage new team members to get familiar with external resources and use them as a launching point to build their own B2B resource library to stay current. MarketingProfs – a comprehensive resource for anything and everything B2B. Orbit Media – a helpful resource to learn about driving demand to your website.

Resources 100

Resources B2B Marketing Analytics Tools Lead Gen 100

Marketing Insider Group

NOVEMBER 10, 2020

If you’re tired of Zoom calls but would still like to expand your skill set, consider taking advantage of these five professional development resources. Self-guided training resources eliminate this problem by allowing you to consume content, take tests, and earn certifications at your own pace during moments you feel ready to learn.

Conference 230

Conference Resources Peer-to-peer Paid Search Agency 230

Anyword

JANUARY 4, 2023

Fortunately, there are plenty of resources available to help non-native speakers become successful copywriters. Here, we’ll discuss six essential copywriting resources that non-native English speakers can use to improve their skills and make their content stand out. The resource starts off with an introduction to copywriting.

Copywriting 98

Copywriting Resources Press Course 98

Lake B2B

APRIL 14, 2022

The post 9 Resourceful Ideas and Strategies for Generating Leads appeared first on Blog. A successful lead generation strategy is essential for any business, regardless of size or industry. But coming up with new ideas […].

Resources 116

Resources Generation Leads Lead 116

Industrial Marketing Today

OCTOBER 20, 2021

Industrial blogging is an important and integral part of manufacturing content marketing. Yet, I’ve found that many manufacturers and engineering companies are not willing to invest the time and resources for industrial blogging. The problem is not. This is only a content summary.

Resources 163

Resources Marketing Websites Paid Search Agency Content Marketing 163

Launch Marketing

DECEMBER 15, 2021

Blogging is a popular content marketing tactic for marketers, with over 79% of B2B marketers utilizing it. When measuring marketing success, both the qualitative and quantitative metrics matter and blogging contribute to both. Blogging Benefit #1: Increases the Number of Inbound Links to Your Website.

Planning 147

Planning B2B Thought Leadership Lead Scoring Lead Ranking 147

Marketing Insider Group

OCTOBER 14, 2020

Consistently publishing weekly blogs doesn’t have to be time-consuming when you have a partner. The Challenges and How Weekly Blog Content Can Be the Answer. Publishing weekly blog content improves your organic rankings (when optimized and targeted), which will provide returns infinitely. Image: SEMrush.

Paid Content 318

Paid Content Customer Surveys Marketing Budget Paid Search Agency 318

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. It’s updated and relevant on a variety of PPC issues and challenges.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Animalz blog

MARCH 21, 2024

A few years back, I mentioned to John Collins, then content director at Intercom, how much Animalz customers admired their blog. Replicating their publication-style blog is not the right approach for most companies because it’s too costly, doesn’t bring the right outcomes, or both. John’s response?

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

ClearVoice

JUNE 19, 2020

Whether you’re looking for tools to boost your freelance career, needing support, or simply seeking ways to give back to the black community, here’s a list of organizations and resources to get you started. Therapy for Black Girls , or TFBG, is making remarkable strides in providing mental health resources for black women everywhere.

Resources 111

Resources Communities Guidelines Press 111

Biznology

OCTOBER 20, 2020

The following is an excerpt from an article originally published on our partner, SPAN Digital‘s blog. Organizations that embark on digital transformations quickly realize their scarcest resource becomes the software engineers who built the organization’s offerings. Allocating Resources to Compete and Succeed.

Allocation 104

Allocation Digital Transformation Resources Budget Programs 104

Marketing Insider Group

AUGUST 20, 2020

How do you get attention for your brand without overspending on resources in a saturated market? Be consistent in publishing and follow your blog strategy to ensure you meet your content marketing goals. The SaaS company’s content strategy was blog focused, so the KPIs (key performance indicators) reflect this.

Paid Search Agency 273

Paid Search Agency Traffic Content Marketing Companies 273

Sprout Social

SEPTEMBER 2, 2022

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Free social media marketing training and resources. Level: Beginner.

Social Media 115

Social Media Training Course Resources 115

Marketing Insider Group

AUGUST 7, 2023

When I created my own B2B Marketing Blog almost 14 years ago, I looked out across the web and asked “what do I have to say that is unique, valuable and helpful?” This article aims to guide you through the all top B2B marketing blogs that are guide our thinkings, share expert tips, and shape the industry today.

B2B Marketing 138

B2B Marketing Paid Search Agency Marketing Agencies 2 B2B Thought Leadership 138

Conductor

MARCH 16, 2022

Top Educational SEO Resources for Content Marketers. To ensure your content isn’t missing out on traffic and visibility—or an opportunity to build trust with your audience—we created a list of go-to educational SEO resources for content marketers. While it’s dense, it’s also incredibly resourceful. Keyword Research.

Education 98

Education Resources SEO Lead Scoring 98

Bannersnack

MAY 12, 2023

If you own a business, then resource optimization is a great way to save money and time. Although optimization may be applied to several different aspects of your business, resource optimization can be particularly effective if you’re working with a limited supply of resources in a business. appeared first on Creatopy Blog.

Resources 52

Resources Optimization Business Cost 52

ClearVoice

NOVEMBER 4, 2022

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. By following top marketing blogs, you can ensure you are not contributing to that noise but rather creating engaging, quality content that adds value. How would you learn what you need to know?

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. What Is Clubhouse?

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

SmartBug Media

DECEMBER 23, 2021

We have our own virtual community at SmartBug® called #LadyBugs, where we share articles and resources—or even vent when we need to. Last week, our #LadyBug members shared some of their favorite resources that are by women and for women, including podcasts, newsletters, and websites. I’ve compiled them all in this article.

Resources 98

Resources Fulfillment Newsletter Communities 98

Sharpspring

NOVEMBER 10, 2022

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Here’s the checklist: 1.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Optinmonster

MARCH 22, 2024

Are you thinking about disabling comments on your blog? Moderating blog comments can be time-consuming, and you may wonder whether it’s really worth your effort. In this post, we’ll share what the data shows about allowing blog comments or not. Here’s a quick breakdown of what each had to say.

Correlation 74

Correlation Lead Scoring Lead Ranking Traffic 74

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. We won’t go as far as to say you should forgo important tasks to do some light reading—but we definitely recommend taking a well-deserved break once in a while to check out the leading resources for recruiters. We get that.

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

ClearVoice

JANUARY 5, 2024

Allocating resources and setting a budget that reflects your content marketing goals is like having a GPS for your content strategy — it keeps everything on track. The question is, how do you budget for success and allocate resources to align with your content marketing goals? Content creation.

Allocation 52

Allocation Budget Programs Marketing Budget Resources 52

Webbiquity

MAY 16, 2019

No matter for how long you’ve been maintaining your B2B blog, and how successful it’s been in the past—even the most popular blogs tend to reach a plateau eventually. 1. Stick to blog post formats that have proven their value. Not all blog post types are created equal, and this is especially true for B2B blogs.

Practices 206

Practices Effectiveness Case Studies Case Study 206

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Envy

JUNE 29, 2022

And while the advantages of AI vs. the disadvantages of AI debate rages on, that is not the purpose of this blog. And a great way to do this is through following the best AI blogs. But distinguishing the good AI blogs from the bad can be a real challenge. AWS Machine Learning Blog. Machine Learning Mastery.

Marketing AI 118

Marketing AI Amazon Lead Ranking Inbound Marketing 118

Conversica

MAY 4, 2020

In that effort, we gathered a handful of articles and resources pertinent to business leaders looking to push forward despite the current crisis. This Conversica blog post examines how Intelligent Virtual Assistants help Marketing, Sales and Customer Success teams to drive prospects and customers towards the next best action.

Resources 64

Resources B2B Thought Leadership Lead Scoring Lead Ranking 64

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Vidyard

JANUARY 8, 2021

If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement. Get the Kit.

Training 141

Training Top of Funnel Resources Work Management 141

SmartBug Media

APRIL 28, 2021

Best Free Marketo Training Resources. Here are our top free training resources to help you learn the ins and outs of the Marketo platform: 1. Marketo Blog and Community. Another great way to learn about Marketo straight from the source is through the Marketo Blog. Customer Relationship Management (CRM) Sync.

Marketo 86

Marketo Training Resources Marketing Automation Services 86

Stevens & Tate

DECEMBER 21, 2020

If you are looking for packaging design resources, here are 7 to get you started. It features design inspiration from the entire globe along with industry headlines and a fully stocked directory of packaging design resources. Retail Design Blog. The blog is updated every few days with even more designs. Packaging World.

Resources 59

Resources Design Creativity Features 59

Vidyard

JANUARY 24, 2022

Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales Blogs 4.1 Sandler Training Blog 4.8

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

SmartBug Media

JUNE 27, 2023

HubSpot's Content Assistant is a powerful writing tool that can help you with the creation of high-quality blog posts. The Content Assistant lets anyone write better blog posts faster and with less effort, making it an essential tool for any blogger or content marketer looking to improve their writing and grow their audience.

Hubspot 94

Hubspot Marketing AI Generation Content 94