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14 Demand Gen Stats to Guide Your 2019 Strategy

SnapApp

Demand generation is a rapidly changing field, but it is also critically important to support the rest of your marketing activities further down the funnel. That’s why we put together these demand gen stats for you—to set your strategy up right so that your pipeline doesn’t become a ghost town come Q2. .

Stats 59
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Navigating new spam policies: A guide to effective cold email outreach

Martech

Here’s what you need to know The updates primarily impact those blasting out a large volume of emails, including newsletters, particularly over 5,000 emails a day to Gmail addresses. So, how do you handle these killer demands? So what are the requirements and how should you adapt and avoid harsh penalties? Let’s explore.

Outreach 106
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Nail Your Next Product Launch with The Tiered Strategy of a Product Marketing Pro

Metadata

That’s easier said than done, but it all starts with a thoughtful product launch strategy like the one Megan Pratt , owner of Product Marketing House, outlined in her DEMAND 2023 session. The graphic below from Megan’s DEMAND session outlines the product lifecycle. Want more DEMAND sessions? Let’s dive in. We’ve got you covered.

Product 52
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Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend

Contently

That’s why social impact storytelling was one of the top content trends I presented in our State of Content Marketing 2021 trends webinar (which you can get on-demand here.). It even puts other banks that invest in arctic drilling on blast. It’s not a nice-to-have anymore; it’s a necessity.

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Key insights: Consumer trust segmented, the power of push notifications, martech stacks lack strategy, and more

ClickZ

Conviva study segments streaming behavior across regions and devices – TV, PC, live streaming, and video on demand. Whereas, 22% of people continued to feel empathetic (the only stat that has remained constant). Right from email blasts to social media outreach, brands are trying every possible way of classic marketing.

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An Interview with Andrew Gaffney – Editor-in-Chief of Demand Gen Report

ANNUITAS

The Annuitas Group: As the Editor-In-Chief of Demand Gen Report you are continually speaking with marketing executives. The Annuitas Group: Based on the stats that are being pushed to the market, most companies are still struggling with lead generation. What are the top challenges facing B2B marketing departments today?

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How to Use Personalized Content to Qualify Leads at Every Stage of the Funnel

SnapApp

Gone are the days of making a few phone calls and sending an email blast to catch the attention of interested—and high paying—prospects. Once you have that information, you can decide which leads are worth sending to sales, and which ones just wanted to download your white paper for the compelling stats. Let’s get started.