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Keeping up with ABM: tips from the FlipMyFunnel conference

Biznology

Sigstr will also enable personalized banner ads within your company email signatures for an extra marketing touch. Have Sigstr keep track of corporate emails at the account level, pulling in fresh contacts to your database as they turn up. But marketers must find ways to deepen customer relationships via other channels , too.

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Terminus From Anywhere: The September Product Release Is Here

Terminus

In the September release we are also enhancing our email experiences even further with the ability to seamlessly push both email signatures and banner ads automatically in Outreach emails. There’s more?

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Lead Generation = Revenue Generation

Anyword

Here are a few other interesting uses we’re seeing for lead capture by publishers: Petition signatures. Whether you want them to see a banner ad, buy a pair of shoes, or simply engage with your content, email continues to be the most effective way to communicate with your loyal users. Of course, that’s not all.

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All in on Animation

Bluetext

According to research , animated banner ads are more than four times as effective as their static counterparts. Now is the time to get an edge on your competition by debuting a signature animation style for your company’s offerings. . Why animation? As the saying goes, static doesn’t sell. Want to go all-in on animation?

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Powering Account-Based Transformation with Terminus & Sigstr

Terminus

It was announced today that Terminus has acquired Sigstr, the email signature marketing platform that turns the billions of 1:1 employee emails sent every year into powerful brand engagements. This triggers an increase in display advertising and LinkedIn ads directed at key roles in the account.

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Big B2B ideas from the #B2BSMX conference

Biznology

Sigstr , which turns your ordinary corporate email into a marketing channel by dropping banner ads into employee signature lines, based on the characteristics of the addressee. This has lots of interesting implications, but to my mind the best is how it bridges the chasm between gated and ungated content strategies.

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Looking Back at 300: Top 10 Posts

WebMarketCentral

3: The Social Media Email Signature , September 18, 2008 A look at how traditional email signatures have evolved into their Web 2.0 version, now incorporating elements such as LinkedIn profiles, blog links, Twitter pages, Facebook, StumbleUpon, even Second Life IDs. . #2:

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