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Black Friday and Cyber Monday Deals on Martech and Business Software for 2021

Webbiquity

An email marketing tool with features to help grow your subscriber list with forms and landing pages; use predesigned templates or create custom emails; set up autoresponders and drip campaigns; segment audiences and tailor messages to each group; and analyze results with campaign metrics. The Dates: November 25-29. Webinar Ninja.

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Audience Segmentation Lessons from Google Plus

Convince & Convert

When I set up my profile and started connecting with friends, I noticed something: Circling friends in Google+ feels a lot like segmenting email subscribers. Even if Google+ isn’t in the plans for your marketing mix (and we’ll know more about that when business pages are launched), Circles can inspire good audience segmentation practices.

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7 Best Nonprofit Email Marketing Software (Compared)

Optinmonster

It’s widely known for its beginner-friendly design and autoresponder email features. Other noteworthy features include: Email list segmentation. The platform allows you to segment your email lists, create automatic workflows for sending emails and make use of AI technology to decide the best email sending times.

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How Marketing Automation Can Improve Marketing Productivity

BenchmarkONE

Set up autoresponder welcome emails that are triggered as soon as a customer signs up to become a member. . Welcome autoresponder emails serve as a vehicle for new customers to get to know your brand. Customers have highly unique and specific needs now, making it difficult to segment them into traditional target market buckets.

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Top 10 marketing automation tools every marketer must have

ClickZ

Not only does ActiveCampaigns provide autoresponders, but also automates a customer’s contacts, list management and its CRM system. Has various marketing and sales features including drip marketing, segmentation, sales funnel, behavioral insights, and marketing insights. Features flexible segmentation and transparent analytics.

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Key Things You Need to Know About Email Marketing Software

Webbiquity

Marketing automation software enables you to effectively segment and manage large email lists. Though set-up is rather involved, once you have your lists segmented and your messages created, the sending is automatic. Segmenting your list. Why should you use email marketing software? Email Automation. Increased customer loyalty.

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3 ways to manage Instagram DMs and avoid inbox overload

Sprout Social

But creating an automation doesn’t have to necessitate writing complex code or using autoresponders. Let’s say Instagram DMs and comments are important from a customer care standpoint for your brand, same with @mentions on Twitter. VIP lists allow you to segment inbound messages from loyal customers, influencers or even brand trolls.