Webbiquity

MAY 27, 2015

There are a lot of resources online that can help you move from newsjacking – “stealing” potentially viral news items before they become viral – to creating potentially viral news yourself. Find their Twitter handles, emails or other contact info. Value of Virality through PPC.

Viral Marketing 100

Viral Marketing PPC PR Content 100

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 66

Twitter Optimization Tips Display 66

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues. Is it working?

Twitter 152

Twitter Marketing & Strategy Marketing Strategy Planning 152

Convince & Convert

OCTOBER 15, 2013

Companies like Zynga, who were able to take early advantage of the social network’s viral potential, grew into multi-million dollar entities over a period of weeks. We were all new; brands and common users alike saw shares and invites as the path to virality, and for a time, it seemed to work. Brands Want Virality.

Viral Marketing 148

Viral Marketing Facebook User-Generated Content Multi-Channel 148

Marketing Insider Group

DECEMBER 8, 2021

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. What’s next in 2022 is activation. The thing with B2B marketing is that it’s not really a bright and shiny object.

Enterprise Management 307

Enterprise Management Marketing & Strategy Marketing Strategy Work Management 307

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Product reviews, recommendations, and social media sharing could all become incentivized activities. Learn More: Mobile Games Are Facing Regulation.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Marketing Insider Group

JANUARY 21, 2022

Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. Even worse, it’s easy for your posts to be buried in a flurry of updates, announcements, and news—unless they go viral. The answer is simple: it’s when your audience is active online. But how do you know when that is?

Social Media 313

Social Media Organization Media B2B 313

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. And what can you do if your brand is affected by this activity? For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. Look at the optics.

Ethics 189

Ethics Social Media Trends Copyright 189

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Instagram has over a billion active users and 500 million daily active users – Statista. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Blog Marketing Interactions Twitter Ardath421. Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” Does viral work for B2B marketing?

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. LinkedIn is normally activated only when they are looking for a new job. What Employee Personas are there? Description.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Marketing Insider Group

JANUARY 24, 2023

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. What’s next in 2023 is activation. It’s not as cool, fun or exciting as let’s say, working with Kim Kardashian or Jared Leto.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Any way that a potential signals active interaction on social media exhibits is considered engagement, as opposed to passively scrolling past content. Low engagement is a common issue for B2B marketers.

Paid Search Agency 173

Paid Search Agency Social Media Lead Ranking Lead Scoring 173

Brandpoint

AUGUST 6, 2018

Ever since, John has made it his mission to help individuals, SMBs and Fortune 500 companies activate authenticity at scale to make genuine connections with their audiences and achieve their intended objectives through content. What are your thoughts on “going viral,” and is it something that brands can strategize for?

Social Media 59

Social Media Activities Media Viral Marketing 59

Oktopost

DECEMBER 1, 2022

Many organizations are shifting their social strategies across different networks to focus on becoming “professional trolls” in order to gain momentum and even go viral. A tactic based on being fiery and quick-witted, corporate trolling has been a way for brands to attract attention in the new post-Wendy’s era.

Social Media 114

Social Media Media Transparency Viral Marketing 114

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? You can either create the closed captions yourself or let your social platform do the work for you—IGTV, Twitter, Facebook and YouTube all enable automatic closed captions now.

Trends 143

Trends Effectiveness Marketing & Strategy Viral Marketing 143

Biznology

JULY 28, 2014

billion active users worldwide, and an increase of 92 percent when it comes to shared content since 2012. Specifically, viral reach has been reined in – frustrating marketers who are seeing a dip in engagement rates with their content. The post Why Twitter just may be the better social marketing choice appeared first on Biznology.

Twitter 80

Twitter Social Marketing Social Networks Viral Marketing 80

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Madalyn is for Twitter, what Mari is for Facebook. Her Twitter posts cover every aspect of SMM.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Navigate the Channel

JANUARY 17, 2024

In fact, according to Bloomberg, it boasts over 161 million daily active users – more than Twitter, and an average of 9,000 snaps per second. In fact, B2C brands from large corporations to small startups are already actively participating on the Snapchat platform, but B2B have gotten on the bandwagon more slowly.

B2B Marketing 65

B2B Marketing B2B Amazon Social Media 65

Sprout Social

JULY 12, 2022

Although that sounds steep, TikTok has over 1 billion monthly active users , so you shouldn’t have much trouble. Create a viral video. If you want to get verified on TikTok, it helps to go viral. If you want to get verified on TikTok, it helps to go viral. There’s no specific method for going viral.

Tips 97

Tips Viral Marketing Social Media Guidelines 97

Optinmonster

FEBRUARY 11, 2024

Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media. Here are a few ideas: Run a simple sweepstake on Twitter, with an account as the prize. Make sure to comply with Twitter’s contest rules.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. Active pinners are also 1.3 The spot earned over 5.1

Social Media 113

Social Media Social Marketing Paid Search Agency Media 113

Sword and the Script | B2B

APRIL 30, 2024

He’s obviously got street cred and I’ve been following him for a while on LinkedIn and Twitter because I can learn from him. I got fed up with the attention span of goldfish statistic a couple of years ago; it’s 100% fictitious and yet went viral). These memory links activate when buyers do come into the market. How can this be?

Statistics 89

Statistics Work Management B2B Marketing Marketing Management 89

Sprout Social

JUNE 22, 2021

billion global active users. With billions of active users spanning all ages, Facebook is one platform businesses can’t afford to ignore as part of their digital strategy. billion global active users. Key Stats: 199 million daily active global users. 36% of consumers follow brands on Twitter. Key Stats: Over 2.8

Social Media 113

Social Media Stats Ideal Customer Profiles Media 113

Tony Zambito

DECEMBER 12, 2020

Cropping up ubiquitously on social media platforms such as LinkedIn, Twitter, and Facebook are articles about everything virtual and remote. There is a growing mental health crisis emerging from the viral fires of the COVID-19 pandemic. Including working under the strain of software tracking employee activity when they are online.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Webbiquity

AUGUST 2, 2018

They were hired to create socially engaging posts designed to elevate brand reach, skyrocket shareability, and go viral. If it were possible for a marketer to wave a magic wand to make social media content go viral, someone would have figured out how to do it, monetized the solution, and bought a small Croatian island with their profits.

Social Media 145

Social Media Media Marketing Management Allocation 145

Sprout Social

MAY 9, 2024

Over a decade later, people still reminisce and rave over the viral moment. Instead, you need to incorporate DEI year-round to demonstrate their efforts aren’t rooted in performative allyship or activism. Instagram, TikTok and X (formerly known as Twitter) are the most frequented networks.

Trends 94

Trends Advertising Agencies Paid Search Agency Top of Funnel 94

Adobe Experience Cloud Blog

APRIL 12, 2016

And their user base is at 100 million daily active Snapchatters and growing. Taco Bell celebrated with the launch of the #TacoEmojiEngine on Twitter. But there must be more to this to justify all the time, money, and effort they put into creating this viral campaign, not to mention maintain it. In fact, more than 60% of U.S.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

Biznology

JANUARY 26, 2015

If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. If your business made a mistake, it’s better to admit it and actively engage with your audience or anyone else who’s ready to set off a smear campaign against your brand. The answer isn’t simple.

Social Media 80

Social Media Twitter Peer-to-peer Media 80

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. ad campaigns and creator marketing activations.

B2B Marketing 116

B2B Marketing B2B Enterprise Management Paid Search Agency 116

Top Rank Marketing

DECEMBER 20, 2023

Over 450 million active users is no small number. X/Twitter is only 15-20 minutes, and Facebook is 5-6 hours. Nike and Tiffany dropped a collaboration sneaker board this past year that went viral on the platform. How is your business using Pinterest? Surprised I’m asking? It’s time to give Pinterest a second look.

Paid Content 119

Paid Content Search Marketing Promotion Advertising Agencies 119

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. And don’t forget about social listening.

Social Media 97

Social Media Features Media Curation 97

Webbiquity

JUNE 7, 2018

There are numerous groups on LinkedIn within most industry segments; look for those that are active and have a large networking capacity. Connect with Twitter. Including the following elements in your content can help achieve your lead generation goals: Create viral content. Connect with Grin on Facebook or Twitter.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Martech Advisor

JANUARY 3, 2020

million followers on Twitter, and 2.4 The platform has over 2 billion active users per month, and this number continues to grow every day. In this book, Derek shares some fascinating facts and theories about content that goes viral on social media. Gary has 7.4 million followers on Instagram, 2.1 million subscribers on YouTube.

Social Media 135

Social Media Social Marketing Media Planning 135

Spiralytics

MAY 30, 2024

This level of engagement provides a golden opportunity for marketers and entrepreneurs like you to expand their reach and connect with a highly active online audience. Social networking platforms Social networking platforms like Facebook, X (formerly Twitter), and LinkedIn allow people to connect, share ideas, and build relationships.

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

CoSchedule

JANUARY 27, 2023

For instance, if you have an apparel business, you’ll benefit from a visual-first social platform like Instagram rather than Twitter, as it’ll help you feature your products better. Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. The take-home message? The takeaways?

Social Media 126

Social Media Social Marketing Examples Planning 126