Remove 2018 Remove Profiling Remove Trends Remove Viral Marketing
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Surprise and delight: What it is and brands who get it right

Sprout Social

Reviewing customer conversations and trending topics can help you pinpoint opportunities for your brand. By paying attention to social listening trends , you can figure out what is capturing your audience’s attention. For example, if there’s a trend that your audience loves, it’s probably a good indication to hop on the wave.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Are you ready? Let’s begin!

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Best Marketing Books You Need To Read

Brightedge

She has practical advice on how to move beyond profiles to personas and solid go-to-market planning. This Is Marketing: You Can't Be Seen Until You Learn to See By Seth Godin, 2018. Data-Driven Marketing with Artificial Intelligence : Harness the Power of Predictive Marketing and Machine Learning by Magnus Unemyr, 2018.

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Where and How Often Do Consumers Watch Live Video? [New Data]

Hubspot

By the end of 2018, marketers were using live video as part of their social media strategy. Although you should take this result with a grain of salt, the data above, combined with mounting research that shows how live video is growing, signifies that this format might be more than just a trend. And brands are taking notice.

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TikTok Marketing Strategies to Grow Your Traffic

seo.co

It was released in September of 2018 and by January 2019 it had been downloaded more than 10 million times. This will increase the reach of all of your social media profiles. Follow Current TikTok Trends: What’s trending in your niche? TikTok is an app that has taken over the world in a relatively short time.

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Lights, camera, Instagram TV: Everything you need to know about IGTV

Sprout Social

Now, the ‘gram team is kicking things up a notch with the arrival of “Instagram TV,” a long-form video app accessible inside your Instagram profile. You could create hour-long episodes of a long-term series, or use Instagram TV as an extension of your standard Instagram profile. Create a video series.

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Corporate Responsibility in the Age of Content and Social Media

Contently

We see a trend among Gen. Consider 2017’s viral #DeleteUber campaign on Twitter if you need an example of how company policies can tarnish a brand’s reputation. Z that they are interested in supporting brands with a mission that are doing good,” Fox said. Admit your mistakes, then fix them.