Content Standard

OCTOBER 2, 2014

Brands are also expanding their use of social tactics. Ninety-eight percent of companies market on at least one social network, and 58 percent plan to expand their efforts in 2014 to a social network that they did not use in 2013.

Social Media 40

Social Media Media Brand Identity Branding 40

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

Social Media 111

Social Media Paid Content Media Business 111

Content Standard

OCTOBER 11, 2014

And although the new adoption of public-facing blogs is leveling out, 31 percent of the group still use that particular tool. Even more, social networking on mobile accounts for 31 percent of all Internet-engagement growth in the past year, with Facebook alone accounting for 21 percent of all time spent on mobile.

Tactics 40

Tactics Content Marketing Paid Search Agency Content 40

KoMarketing Associates

DECEMBER 19, 2013

After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. Dennis Cohen (SEO Analyst).

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 1 social referral source.

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Content Standard

APRIL 7, 2016

Since early 2014, anybody can publish to LinkedIn, and that change has delivered mixed results. It has turned the social network into a better promotional platform for the vast majority of companies, but it hurts quality content creators who would benefit from a more selective publishing outlet.

Linkedin 41

Linkedin B2B Thought Leadership Paid Search Agency Lead Scoring 41

Hubspot

AUGUST 12, 2015

They’re scouring websites, blogs, and social media because they feel empowered by all of the remarkable content they’re discovering. Today, young shoppers’ attitudes and behavior are largely inspired by people they know in person or online, or even strangers who share their interests on social networks.

Tips 28

Tips Paid Search Agency Peer-to-peer Youtube 28

Hubspot

MAY 29, 2014

KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers. For those of you without the patience to read the full deck or the full blog post, here are some tweetable stats that might interest you: 1) 20% of consumer time in media is spent on mobile, but only 4% of ad spend is for mobile. 10 Tweetable Takeaways.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Scoop.it

NOVEMBER 8, 2018

How can he or she grow a brand—for yourself or your business—on social media without spending countless hours or dollars? Because today’s technology has a simple answer: content curation. Today, you’ll learn how to use content curation to speed up your social media strategy while reaping all the same results.

Curation 91

Curation Social Media Efficiency Media 91

Convince & Convert

DECEMBER 16, 2014

What happens once your blog post goes live? Well then, you might need a better content promotion strategy for social media. In fact, there were 730 million blog posts published in 2014 alone ! In fact, there were 730 million blog posts published in 2014 alone ! A million shares? A zillion click-throughs?

Social Media 166

Social Media Promotion Media Curation 166

Hubspot

DECEMBER 11, 2013

So, we pulled the top two or three updates to your favorite social networks from 2013 and what they mean for marketers everywhere. 1) Facebook introduced social search with Graph Search. In fact, the social networking site reported a net loss of $134 million at the end of October. billion active monthly users.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Buffer

NOVEMBER 23, 2022

But as a power user who joined in 2014 and never left, I can see the signs of the app’s resurgence. It’s a microblogging social platform that allows its users to post various types of content, from text and photos to music and videos. Users can easily personalize everything, from their blog’s colors to its HTML.

Tagging 131

Tagging Twitter User-Generated Content Ideal Customer Profiles 131

Single Grain

MARCH 1, 2023

Launched in 2014, BuzzSumo is a cloud-based content research tool that helps marketers and creators discover what topics are trending now, which influencers are worth building relationships with for better social media marketing, and what content strategies their competitors use. Get My Free Content Marketing Plan What Is BuzzSumo?

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Keywords 52

Webbiquity

APRIL 27, 2017

Zendesk expanded its product by acquiring live chat software provider Zopim in 2014. Showcase reviews: AppStorm, Marketing Insider Group, StoreYa Blog. ” — StoreYa Blog. Showcase reviews: Marketing Insider Group, StoreYa Blog. Showcase reviews: Marketing Insider Group, RazorSocial, StoreYa Blog. 4) Desk.com.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Webbiquity

NOVEMBER 3, 2014

The 2014 B2B Content Marketing Report is out, and no doubt will spur a number of blog posts. Content marketing starts with blogging. Blogging is the most commonly used content marketing format, with nearly two-thirds of survey respondents maintaining blogs. Having a documented content marketing strategy is vital.

Marketing Report 100

Marketing Report B2B Marketing Marketing Budget Creation Paid Search Agency 100

Webbiquity

JANUARY 6, 2015

In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications.

PR 100

PR Tips Best Practices Press 100

Webbiquity

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 100

Social Media Social Marketing Work Management Media 100

Hubspot

OCTOBER 29, 2019

Research shows that top-performing sales reps, who close deals 51% more than their peers , consider social networking platforms "very important" to their success. Additionally, sales teams using social selling experience 18% greater pipeline volume and 21% increased pipeline velocity than those who don’t. Subscribe to blogs.

Ideal Customer Profiles 90

Ideal Customer Profiles Peer-to-peer Linkedin Profiling 90

EveryoneSocial

FEBRUARY 26, 2018

The goal of any employee advocacy program is to better leverage the social networks of employees, both for the benefit of the company they work for and the employees themselves. Content shared by employees receives 8x more engagement than content shared by brand channels (Source: Social Media Today ).

Paid Content 75

Paid Content Work Management Marketing Management Paid Search Agency 75

Biznology

FEBRUARY 18, 2014

One of the reasons I love blogging is, for good or evil, I don’t need any evidence for anything I say. And, circa 2014, this will become even more refined and as close as real time as is “humanly” possible. Google can’t get any of us to use Google Plus, but they’re still trying.

Google 80

Google Lead Scoring Lead Ranking Leads 80

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Blog - Blog is a word that was created from two words: “web log.”

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

SEPTEMBER 22, 2015

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 12 Tools to Help You Optimize Your Social Media Marketing Results by TopRank Online Marketing Blog. ** 5 STARS.

Social Media 100

Social Media Tools Media Enterprise Management 100

Single Grain

FEBRUARY 17, 2020

Because content marketing has become such a crowded arena, brands have to do more than ever to stand out from everyone else's blog posts just to catch the eye of that coveted targeted audience. The idea is to foster awareness of your brand's expertise via well-crafted blog posts, videos, podcasts, infographics, etc. .

Paid Content 140

Paid Content Examples Brand Identity Branding 140

BuzzSumo

FEBRUARY 24, 2016

Unless otherwise noted, this analysis compares content published between November of 2014 and November 2015 at the websites of the top 100 accounting and law firms in the United States. The blog fairies deliver SEO optimized content, with images sized appropriately for each social network to your website every night.

Case Studies 40

Case Studies Case Study Studies Content Marketing 40

Webbiquity

DECEMBER 2, 2014

63% of millennials say they stay updated on brands through social networks; 51% say social opinions influence their purchase decisions; and 46% “count on social media” when buying online. ( leaderswest Digital Marketing Journal ). Social Fresh ). 7 Blogging Stats. Social Fresh ).

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

SnapApp

DECEMBER 12, 2017

This maturity has led to a surge in adoption — B2B adoption grew by 1100% between 2011 and 2014 alone: . . Marketing automation already outperforms paid search and blogging for customer acquisition, and is more effective than analytics and social media for improving customer retention: . . . Kathryn Hawkins.

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

Webbiquity

JANUARY 5, 2016

5 Engagement-Driven Elements You Should Add to Every Blog Post by Content Marketing Institute. Here are five things to add to every blog post to increase engagement. 5 Steps to Personalize Repurposed Content for Your Target Audience by TopRank Online Marketing Blog. But does that mean guest blogging no longer has value?

Content Marketing 60

Content Marketing Planning Marketing Budget Marketing Budget Creation 60

Webbiquity

APRIL 27, 2021

Blogs: Party Like It’s 1999. That began to change with the emergence of blogging. As noted here previously : “1998 marked the first known instance of a blog on a traditional news site. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009.

Social Media 361

Social Media Social Marketing B2B Marketing Media 361

Hubspot

APRIL 6, 2016

Instagram isn't just a go-to social network for individuals anymore. Many marketers have caught wind that it's a powerful social network they need to have some sort of presence on. Some of the best photos on brands' Instagram accounts are curated from fans and followers. (In 2) Reposts from fans and followers.

Video Marketing 28

Video Marketing Tagging Social Media Paid Search Agency 28