Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Industrial Marketing Today

MAY 31, 2010

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. On-site SEO refers to changes that you can make within the code of your blog. What is On Site SEO?

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

AUGUST 3, 2010

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. In Google Analytics look at Traffic Sources > Keywords. To gauge intimacy, you want to see how many site visitors found you by your brand name and not any keywords.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 8, 2010

As such, you are solving the problem of inefficient cost management because at the end of the day, your software helps business owners save money. Given that, you would want to have visibility on the keyword phrases that a business owner is going to search on for a solution to the problem.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. My blog just had its one year anniversary. Mark, you're spot on!

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Hubspot

JULY 23, 2010

If you can include your keywords. Javascript - You should be using some kind of tool for the purpose of tracking traffic, which means you will have to copy and paste some kind of javascript code into your website for that tool to track that information. Advertising – Unless you are generating tons of traffic this is a waste.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Industrial Marketing Today

JULY 23, 2010

Rule #1: Natural or organic search engine optimization (SEO) In the research phase of the industrial buying cycle , engineers and industrial buyers tend to use broad keywords and phrases that describe their current problem. That depends, see my earlier post, Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

AUGUST 24, 2009

Otherwise, your traffic will dry up and the hard-earned readership will lose interest. RESEARCH Even before I open up my trusty word processor, I head over to Google’s Keyword Tool. Copyright © 2010 Tiecas, Inc. How do you overcome this challenge? Content creation doesn’t have to be hard.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Hubspot

JULY 13, 2010

Leave the details of keyword selection, content creation and social media engagement to your marketing team. Search Engine Optimization (SEO) - SEO refers to the process of improving your website to drive more and better quality traffic from search engines like Google and Bing. Free Download: 2010 Online Marketing Blueprint.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Hubspot

OCTOBER 19, 2010

Each time you publish a blog post you are increasing the indexed page volume of your site and the ability to rank for important keywords. Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Helpful Link: Want More Leads?

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Online Marketing Institute

MAY 18, 2010

Once there’s a clearer picture of what content and media assets there are to work with, they can be mapped by keyword topic. Some content types deserve focused keyword optimization and link building attention. But you already know that :) Lisa | SEO Brisbane It is also useful to take note of the flow of traffic.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Hubspot

JANUARY 27, 2011

Blogging about news and current events helps demonstrate that you are at the pulse of your industry. Additionally, writing about timely subjects and connecting them to your business, can drive additional traffic from search engines and social media. What speech inspired / inspires you and your business?

Blogger 28

Blogger Lead Scoring Lead Ranking Trends 28

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Webbiquity

JANUARY 7, 2020

The start of 2020 marks 10 years since the launch of the Webbiquity blog in January, 2010. Barely missing the top 10 were three posts that compiled the funniest, most creative, and most off-beat marketing posts of the year: Funny Business: The Best Digital Marketing Humor, 2013 Edition ; What’s So Funny About Digital Marketing?

Advertising Benchmark 51

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 51

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But that’s content for another blog post. Best of B2B Marketing. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JANUARY 4, 2011

Carissa Newton, Director, Marketing, Delivra, shared these stats: - They now see 4x more blog traffic than website traffic. Visitors are now staying 3x-4x longer to read blog content and website links included in that blog. “With social media and blogging, it’s kind of changing that dynamic.&#

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Webbiquity

OCTOBER 16, 2012

Social media and blogs reach 80% of all U.S. 91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. 92% of recruiters use social media to find new candidates, up from 82% in 2010. 76% of Twitter users are active tweeters, up from 47% in 2010.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

SEPTEMBER 26, 2013

An individual or group of people usually maintains a blog. A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and video. Business Blogging. It does not, however, do your taxes. Need an example? Javascript.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Hubspot

FEBRUARY 22, 2012

When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. That, my friend, is evergreen content , and every blog could use some. Breaking news (e.g.

Business Blogging 28

Business Blogging Lead Scoring Lead Ranking Business 28

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Traffic numbers may have been down in August, but the quality of blog posts certainly wasn’t. So, here are the Best of B2B Marketing for August 2010 based on on social signals. So, here are the Best of B2B Marketing for August 2010 based on on social signals. Here are some highlights from this excellent report: 1.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Webbiquity

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. more here in 30 of the best business blogging guides and resources of the past year. IT DROPPED!

Resources 100

Resources Tips Blogger Social Media 100

Webbiquity

NOVEMBER 12, 2013

The primary measurement of social media success is increased website traffic. B2B PR Sense Blog ). The top four metrics used to measure B2B social media success are web traffic (60%), sales lead quality (51%), social sharing (45%) and sales lead quantity (43%). Business Blogging Statistics and Facts. eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

The primary measurement of social media success is increased website traffic. B2B PR Sense Blog ). The top four metrics used to measure B2B social media success are web traffic (60%), sales lead quality (51%), social sharing (45%) and sales lead quantity (43%). Business Blogging Statistics and Facts. eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100