Valasys

MARCH 26, 2020

One of the foremost concerns of B2B marketers is improving the web discoverability of their websites to help them achieve the desired bottom-line business goals. Search Engine Optimization (SEO) is the practice of improving the reach of the website to the prospects or simply its discoverability across the search engines.

SEO 59

SEO Tips Lead Scoring Lead Ranking 59

Hubspot

JULY 13, 2011

If I were to ask this question to many marketers, the ability to edit HTML ( Hyper Text Markup Language ) would rarely come up as one of them. That’s for the web guy, right? I’m going to let you in on a little secret: knowing HTML is an extremely helpful skill that every internet marketer should know and can easily learn.

Case Studies 28

Case Studies Tagging Case Study Internet Marketing 28

Hubspot

JULY 17, 2014

We all misinterpret some of the techy terms floating around web and product design nowadays -- but now more than ever, marketers need to be familiar with this vocabulary so we can communicate better with our IT, web design, or product development departments. Well, good thing I never hypothesized out loud. Browser Cache.

Work Management 28

Work Management Marketing Management API Internet Marketing 28

Hubspot

JUNE 21, 2019

When you create an email using a drag-and-drop or module-based tool, you're actually generating an HTML email. HTML emails are easy to spot -- most of the styled, multimedia marketing emails in your inbox are HTML emails. How to Create an HTML Email. This guide offers a solid overview of coding a basic HTML email.

Template 92

Template Paid Search Agency Hubspot CAN-SPAM 92

Hubspot

MAY 1, 2018

Today, it’s almost impossible to maintain a successful business without a fully functional, responsive, SEO-compatible website -- but you don’t have to shell out the big bucks to afford one. The free website builders we're sharing today offer SEO benefits, embedded analytics systems, mobile optimization, and professional-looking templates.

CMS Development 101

CMS Development Marketing Websites Best Practices Paid Search Agency 101

Hubspot

FEBRUARY 21, 2019

If you have the same sentiment toward programming as me, but you need to build a website for your business or your personal portfolio, don’t fret. There are affordable, intuitive website builders that can help you develop a robust website without any coding knowledge. Best Website Builders. Squarespace. Squarespace.

CMS Development 78

CMS Development Marketing Websites Work Management Best Practices 78

Adobe Experience Cloud Blog

NOVEMBER 6, 2017

Shortly after the first HTML webpage was created in 1989 by CERN, emails also took the leap towards being visually pleasing. User interaction and user experience increased with hyperlinks, colors, images, and use of different system fonts. Custom Font Support. Hyper-Personalization.

Email Marketing 134

Email Marketing Trends Planning Paid Search Agency 134

Single Grain

MARCH 13, 2023

You can generate this meta using dynamic text replacement automation generated from your web page or website. Adding your newly designed pop-ups to your website is as simple as embedding a few lines of code into your site. In our experience, they’re consistently effective in producing results.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Landing Pages Domain 52

Convert

DECEMBER 23, 2021

million active websites in 2021. Anything more and you’ll lose about half of your potential web visitors. You don’t have to manually compress the size of all media files, minify CSS scripts, combine all JavaScripts, get rid of broken links, etc. And that’s one thing that makes Shopify a web design nightmare landscape.

Conversion Rate 52

Conversion Rate Optimization Conversion Cross-Selling 52

Litmus

DECEMBER 28, 2023

And for us email folks, coding an email is a very specific use of HTML. That specific use is different than the web-based HTML you may be more familiar with and comes with all its own complexities. Let’s dive in and look at what sets HTML for email design apart. Links: The <a> tag is used to create hyperlinks.

Design 111

Design Paid Search Agency Tagging Guidelines 111

TrustRadius Marketing

NOVEMBER 20, 2022

Whether you’re a local business or startup looking to go virtual or an established company looking for a new solution, website-building software is key. With web building comes amazing and versatile tools to manifest the online presence of your business. How Do You Build a Website?

Enterprise Management 52

Enterprise Management Work Management Marketing Management CMS Development 52

Single Grain

SEPTEMBER 25, 2019

So it’s not surprising that 95% of purchases are expected to take place on the web by 2040. A good e-commerce platform lets you control every aspect of the website, beginning with store design. The 4 Fundamentals of E-commerce Website Design. If you've been thinking about getting in on the action, now’s as good a time as any.

Comparison 65

Comparison Enterprise Management Work Management Marketing Management 65

Goolara

JUNE 14, 2017

Ten years ago, Runt of the Web made this prediction about the newly released iPhone: “This stupid ‘iPhone’ that Apple is pedaling is never going to catch on…expect cellphones to just keep getting smaller and smaller until they reach the size of a postage stamp sometime around 2017.”. This is a safe guess. CSS Animations.

Phishing 49

Phishing CAN-SPAM Email Marketing Telemarketing 49

SendX

JANUARY 22, 2019

If your emails are landing in SPAM and Gmail is giving a message like the following it is likely time to change the copy and HTML templates of your email. Missing Plain Text version of your email This is applicable in case you are sending HTML emails. Every HTML email should have a plain text version. Change your email copy c).

CAN-SPAM 269

CAN-SPAM Domain Deliverability Phishing 269

Single Grain

MARCH 5, 2024

By the end of this guide, you will be equipped with the knowledge and tools needed to ensure that your website not only reaches its target audience, but also delivers a compelling user experience. The more reputable websites link to your content, the more authoritative your site appears.

Lead Scoring 94

Lead Scoring Lead Ranking SEO Tips 94

Convert

SEPTEMBER 8, 2021

Some people think that you should only use MVT to refine current web pages with minor changes, due to the time investment, but it’s not true. Microsoft saw a 40% increase in conversion rate for their SMB website, after running an MVT test on multiple page elements (8×4!). Core Web Vitals Ready? Mmmm data! Has ML or AI?

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52