Industrial Marketing Today

APRIL 23, 2012

Call it P2P (Person-to-Person) marketing if you will. GlobalSpec in their report, Social Media Use in the Industrial Sector , states that engineers and the industrial professionals “… are still largely passive users of social media, preferring to read and watch content, versus creating and sharing content.”

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

ERDM

JANUARY 22, 2019

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

Ideal Customer Profiles 53

Ideal Customer Profiles P2P Opt-out Enterprise Management 53

ERDM

JANUARY 22, 2019

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

Ideal Customer Profiles 49

Ideal Customer Profiles P2P Opt-out Enterprise Management 49

TrustRadius Marketing

JANUARY 24, 2023

Dashboards and reports can help you track metrics to gauge the quality of your interactions and behavior on your channels. This lets you estimate pricing for P2P and group calling based on the number of rooms and participants, as well as minutes per room. You also get surveys, API access, customer profiling, and journey tracking.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

TrustRadius Marketing

JANUARY 24, 2023

Dashboards and reports can help you track metrics to gauge the quality of your interactions and behavior on your channels. This lets you estimate pricing for P2P and group calling based on the number of rooms and participants, as well as minutes per room. You also get surveys, API access, customer profiling, and journey tracking.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

KoMarketing Associates

JANUARY 26, 2016

In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

Social Media 96

Social Media Media B2B Tips 96

Adobe Experience Cloud Blog

APRIL 21, 2014

But technological advances and a better understanding of statistical correlations made these old scouting reports obsolete, uncovering hidden gems amongst the player rosters. William Tyree, CMO of RingDNA, suggests that marketers examine historical data and start benchmarking future channels, campaigns, and sales people to your P2P index.

Allocation 48

Allocation P2P Lead Ranking Lead Scoring 48

ClearVoice

OCTOBER 9, 2018

Do not go to a reporter with something that doesn’t suit them. Lately I have to navigate many traditional outlets tilting away from earned media and leaning toward the P2P model (pay to play). Do not lie to them. Do not lie for your client. Do not mislead them. If you can’t tell them something, tell them that.

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Buzz Marketing for Technology

JULY 20, 2008

Need to cite this story in your essay, paper, or report? > read more Faster Music, Movie Downloads Possible With New P2P System (Apr. Title: Link: Summary: Click button to copy above text for pasting into your site: Cite this article in your essay, paper, or report: close. a service of AAAS. Related Stories. > read more.

Peer-to-peer 100

Peer-to-peer Personalization RSS Work Management 100

BenchmarkONE

MAY 24, 2022

Department of Labor’s JOLT January 2022 report reiterates that “The Great resignation” is not slowing down anytime soon, as almost 4.3 P2P lending offers funding without the need for a third party or intermediary. Examples of P2P lending platforms are Lending Club , Prosper , and Funding circle.

Small Business Marketing 74

Small Business Marketing Peer-to-peer P2P Business 74

Zoominfo

MARCH 2, 2021

Solutions with robust reporting to accurately track costs and productivity, as well as endpoint protection to ward off hackers, are features to look out for. Users can acquire features such as reporting, talent management, and inventory, through the Shopify app store.

Enterprise Management 244

Enterprise Management Marketing Management B2B Peer-to-peer 244

Directive Agency

JUNE 24, 2019

P2P Interview with Ashton Meisner. Blake Recorded : And now it’s time to switch from a B2B mindset to P2P, that is Peer to Peer. Blake Emal : Okay, this is P2P, Peer to Peer, where we are talking today with co-worker Ashton Meisner, who sits right next to me at Directive. Cyrus Shepard : No clue, no clue.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

P2P Interview with Ashton Meisner. Blake Recorded : And now it’s time to switch from a B2B mindset to P2P, that is Peer to Peer. Blake Emal : Okay, this is P2P, Peer to Peer, where we are talking today with co-worker Ashton Meisner, who sits right next to me at Directive. Cyrus Shepard : No clue, no clue.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Zoominfo

MARCH 2, 2021

Solutions with robust reporting to accurately track costs and productivity, as well as endpoint protection to ward off hackers, are features to look out for. Users can acquire features such as reporting, talent management, and inventory, through the Shopify app store.

Enterprise Management 100

Enterprise Management Marketing Management Peer-to-peer B2B 100

Sprout Social

JUNE 27, 2023

You always have to have that balance between quantitative and qualitative data with any kind of social reporting. I saw this simple post from Jacob Shipley on LinkedIn and he captured my thinking perfectly: Social media isn’t B2B or B2C. At the end of the day, we’re people talking to people. Don’t talk to businesses about a product.

Marketing AI 93

Marketing AI Creativity Burn Rate B2B Thought Leadership 93

Single Grain

SEPTEMBER 30, 2020

Lufax , a Shanghai-based financial asset exchange SaaS product that focuses on P2P lending solutions for banks and insurance companies, rose in valuation to $39.4 You can then monetize this data via value-added solutions like benchmarking or marketing reports. billion within a short span of eight years.

Verticals 128

Verticals Enterprise Management Work Management Marketing Management 128

Webbiquity

DECEMBER 16, 2014

Frequest best-of honoree Belle Beth Cooper reports on research showing the best times of the day and week to post updates on Facebook and Twitter; to send marketing emails; and to publish blog posts. Hanford reminds readers that whether B2B or B2C, all marketing is ultimately P2P (person to person).

Social Media 100

Social Media Social Marketing Work Management Media 100

Biznology

FEBRUARY 12, 2013

Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). Women’s Fashion Stores (Social Reach Report) (firstdigital.co.nz). I was going to say that the fourth rule is to share , but you’re all doing that. But you get it wrong. All you do is make it shareable. Four Emerging Social Media Markets To Watch (socialtimes.com).

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Buzz Marketing for Technology

JUNE 27, 2008

Many training departments saw it as the content side of training, and wondered why it didnt report to them. Templates, models and self-study modules for creating systems thinking charts, structured thinking documents, analytical reports and other insightful distillations and interpretations of information.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Single Grain

SEPTEMBER 16, 2022

was coined by John Markoff , a reporter for The New York Times : Source. Users can send files in a copy-protected way, hence enabling actual P2P transactions without intermediaries. That is why many blockchain specialists view web 3.0 as a safer version. Dive Deeper: How Poor Website Security Negatively Impacts SEO Rankings.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

NuSpark Consulting

AUGUST 24, 2017

Humanity — yes, you’re selling B2B, but in the end, it all comes down to person to person (P2P). Another report from Adestra shows the second time you use “Re” in a subject line, subscribers are likely to bail out on you — click rates plummet and unsubscribes skyrocket. Adestra’s Subject Line Analysis Report. There’s a catch.

Email Marketing 162

Email Marketing B2B Marketing P2P Open Rate 162

Convince & Convert

SEPTEMBER 20, 2010

link] Joseph Manna I saw that report last week; very cool of ExactTarget to compile all the trends in an easily-digestible format. Many people may not know they are even following a “brand&# so how would they even report it? It's P2P and ONLY “personal&# brands exist in my Twitter stream. Interesting read.

Twitter 147

Twitter CRM Business Paid Search Agency 147