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Swagger: How to Keep It Real and Why Brand Authenticity Matters

B2B Digital Marketer

Businesses are composed of people, and B2B is actually Human-to-Human (H2H) or People-to-People (P2P). She’s turned technologists into creative forces, bankers into storytellers, and has brought a serious dose of badass-ness to boardrooms everywhere.

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A Quick Guide to Snapchat for Nonprofits

Hubspot

But your nonprofit can leverage Snapchat to give a creative spin on visual storytelling - something that's very important in terms of inspiring people. For example, at FrontStream, we put together a geofilter for P2P Forum back in March. Here's what it looked like: Atlanta themed Snapchat filter for #P2PForum17 @P2PForum !

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Content Marketing for Engineers

Industrial Marketing Today

Call it P2P (Person-to-Person) marketing if you will. However, to engage with engineers and address their needs (WIIFM), your marketing content needs to have a different flavor of storytelling. Emerson’s and It’s Never Been Done Before microsite is a good example of powerful storytelling aimed at an engineering and technical audience.

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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

Featuring an all-star lineup of speakers and keynotes, and a huge partner showcase in San Francisco’s iconic Moscone Centre, Summit educated and inspired marketers on topics from storytelling with content to managing employee engagement. I was just making content that met what people needed.”

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

B2B and B2C have something in common: they are both P2P. In any case, here are some of the tips that we found especially useful (if and when we begin to build out our Instagram profile): Image storytelling. So many people see B2B and B2C as two very different animals. These days, people like stories without having to read them.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

B2B and B2C have something in common: they are both P2P. In any case, here are some of the tips that we found especially useful (if and when we begin to build out our Instagram profile): Image storytelling. So many people see B2B and B2C as two very different animals. These days, people like stories without having to read them.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

B2B and B2C have something in common: they are both P2P. In any case, here are some of the tips that we found especially useful (if and when we begin to build out our Instagram profile): Image storytelling. So many people see B2B and B2C as two very different animals. These days, people like stories without having to read them.