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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

This is a brand-new tool Facebook has put out to offer better transparency for its ad platform. If it’s the only thing you get out of this article, please: Don’t advertise to people you can’t serve. There are many services that offer call tracking, and several that offer call tracking specifically for Google Ads and Bing ads.

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40 Exit Popup Hacks and Examples to Grow Your Email List

Optinmonster

Check out this article for more: How to Create Mobile Exit-Intent Popups That Convert. Personalization can make all the difference, which is why it starts out our list of exit popup hacks. As you’re walking by a few days later, one of the street vendors yells out at you, encouraging you to buy an apple from their cart.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

And of the 95% of B2B marketers who have created corporate social media accounts, half still aren’t regularly active on social media and just 10% feel they are able to articulate the business value of social media efforts. So, as it turns out, we still have work to do. How do you make better marketing decisions?

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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. All marketing efforts begin with some type of goal in mind and PPC is no different. Find out more about data-driven attribution here.

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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. All marketing efforts begin with some type of goal in mind and PPC is no different. Find out more about data-driven attribution here.

PPC 68
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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. All marketing efforts begin with some type of goal in mind and PPC is no different. Find out more about data-driven attribution here.

PPC 60
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But, isn’t “following&# and “fanning&# just a new version of “opting in&# ? If you update your company's Facebook page about latest happenings, or create a YouTube video, or write a blog post, the conversation comes AFTER the content is sent out, not before. But, it's not all conversational.