article thumbnail

How To Use Intent Data To Identify Target Accounts And Understand Buyer Needs

NetLine

Intent data is a powerful tool that can transform the way we approach B2B marketing strategies. Over the past two years, we delved into what marketers need to make the most of B2B intent data. The first step to identifying your target accounts using intent data is to define your Ideal Customer Profile (ICP).

article thumbnail

B2B Sales Qualified Leads (SQLs) Strategies: Ways to Boost Your Sales

Binary Demand

[ps2id id=’overview’ target=”/]In B2B sales, generating leads is only half the battle. The real challenge is converting those leads into actual sales. That’s where B2B sales qualified leads (SQLs) strategies come in. As a B2B company, generating leads is crucial to your success.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Drive Revenue: Takeaways from High-Growth B2B Marketers

Anteriad

From intent data to buying groups, we’ll explore the key factors that contributed to their success and offer insights into how you can follow in their footsteps. Here are some takeaways to help set you up for high growth: Intent data Successful marketers were far more likely to use intent data to target their audiences.

article thumbnail

Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

In addition, the latest demand generation in the B2B approach centers on leveraging data and technology to gain insights into potential customers, ascertain their needs and preferences, and establish meaningful engagement strategies. reveals that B2B buyers value third-party interactions, like customer references and expert consultations, 1.4x

article thumbnail

5 Key B2B Data Types Your SDRs Need to Excel

SalesIntel

Typically the first person to make contact with a lead, sales development representatives (SDRs) are key members of any sales team. . An SDR is tasked with prospecting, outreach, moving leads through the sales pipeline, and lead qualification. Everything that an SDR does needs the backing of accurate, verified B2B data.

article thumbnail

Boost Engagement with These Account-Based Marketing Tactics

Anteriad

Tactic 3: Identify your ideal set of target customers Identify and select your ideal set of high-value clients based on your Ideal Customer Profile (ICP). Your ICP should outline characteristics including demographics, behavioral data, intent, psychographics, and buying groups of your best customers.

article thumbnail

xiQ Recognized as Sales Intelligence High Performer in G2 Spring 2022 Report – Again!

xiQ

xiQ’s Workbench is an AI-powered content curation engine, fueled by 1st-party intent data, current news, and drag and drop capabilities, that allows marketers to consistently nurture and build thought leadership reputation. xiQ Ranks as High Performer in Marketing Account Intelligence. says Usman Sheikh, Founder and CEO at xiQ.