Valasys

JULY 1, 2021

With the help of B2B marketing automation solutions, marketers can place forms on landing pages, microsites, or on their website and can progressively collect information from visitors with each subsequent site visit. The biggest advantage of using HubSpot is that the system does a little bit of everything. f) A/B Testing.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Hubspot

DECEMBER 14, 2010

” As a transparent company, HubSpot welcomes the views of all of its employees. Both new HubSpot employee Christine Huynh, the author of Friday's post “Why PR Doesn’t Drive Sales” , and I have public relations experience, so our views come from years in the trenches (thus the phrase “PR is not pretty’).

PR 28

PR Paid Search Agency Advertising Agencies Planning 28

WebMarketCentral

NOVEMBER 9, 2009

While a large share of those positions have been shed in broadcast and newspapers , trade publications haven't been immune. Marketers today are relying more on producing thought-leadership content to attract prospects than on traditional in-your-face advertising, according to a recent study reported by HubSpot. Aggregation.

Marketing Management 20

Marketing Management B2B Thought Leadership Microsite Planning 20

Albacross

JANUARY 17, 2020

HubSpot It serves as our main CRM solution where we store the information we have about all our current clients, potential leads, leads in progress & lost deals. Hubspot Tried and true and the holy grail for lead tracking. Hubspot helps me manage my workflow. GetProspect.io Marcus Svensson Albacross. Albacross No brainer right?

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Hubspot

OCTOBER 24, 2012

7) They Own Lots of Domains or Microsites. Rather than focusing hard on specific tweaks (AKA "gaming the system") to gain ranking positions in the organic results of search engines, focus instead on putting your site’s best foot forward. 8) They Employ Other Traditionally Black-Hat Tactics. not search engines. not search engines.

Marketing Websites 28

Marketing Websites Google Clickthrough CAN-SPAM 28

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

SnapApp

MARCH 2, 2016

The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. The campaign received 1,586 episode downloads, and brought in 1,764 sessions to the microsite. Most, if not all, marketers are familiar with HubSpot as one of the industry leaders of inbound marketing. .

Examples 74

Examples Microsite B2B Lead Ranking 74

Valasys

FEBRUARY 17, 2023

Because of its positioning in the search results, visibility is 100% guaranteed. Once you land traffic to your website or microsite, ensure the site is engaging enough to keep visitors unless they make the purchase. It requires innovative ad planning, compelling copies, and intelligent bidding for keywords. million users.

Lead Ranking 40

Lead Ranking Webinar Metrics Marketing Automation Services Marketing & Strategy 40

SnapApp

APRIL 13, 2017

Believe it or not, the following interactive microsite is a B2B example. This microsite takes you on a tour of current sustainability and climate change issues while positioning Morgan Stanley as a leader in finding solutions. . The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels.

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

MARCH 3, 2016

The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. ” The campaign received 1,586 episode downloads, and brought in 1,764 sessions to the microsite. Most, if not all, marketers are familiar with HubSpot as one of the industry leaders of inbound marketing.

Examples 54

Examples Microsite B2B Lead Ranking 54

Hubspot

MARCH 18, 2018

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Editor, HubSpot Customer Success Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Hubspot

JUNE 12, 2017

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Staff Writer, HubSpot Marketing Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

SnapApp

JULY 24, 2017

HubSpot ROI Calculator. After running the calculation, users are given data-driven estimates around the number (and growth rate) of visitors, leads and sales revenue that would result from buying a HubSpot subscription: . . Believe it or not, the following interactive microsite is a B2B example. Morgan Stanley.

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Webbiquity

SEPTEMBER 19, 2012

You can swap the position of your custom tabs to make sure the best ones are up top by clicking on the down arrow, hovering over the tab, clicking on the pencil, and selecting which tab to swap it with.” Simple Step-by-Step Instructions for Setting Up a Facebook Ad Campaign by HubSpot. ’” Do Facebook users really want that?

Paid Content 100

Paid Content Facebook Tools Best Practices 100

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create a quick three-question assessment so your prospects can assess their readiness, positioning yourself as a thought leader in the space. . HubSpot did a jeopardy-like marketing quiz at Inbound 2016, and booth traffic was high. .

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Hubspot

AUGUST 16, 2015

This post originally appeared on HubSpot's Agency Post. They also built separate microsites dedicated to specific product story lines, such as the Lord of the Rings , Disney Princesses , Super Heroes , and Star Wars. Each of these microsites has plot and character explanations, online games, movies, polls, quizzes, and product links.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Building Brand Identity 28

Hubspot

APRIL 27, 2017

When designer Rachel McBee applied for a job with the Denver Broncos, she didn’t just write a personalized cover letter -- she designed an entire digital, interactive microsite: Source: Rachel McBee. 6) The Interactive Cover Letter. But the one that’s right for you will. That’s why it’s important not to copy these examples.

Examples 100

Examples Work Management Marketing Management Microsite 100

Hubspot

FEBRUARY 15, 2017

There are also multinational awards, like the Global Effie Awards and the Positive Change Effies, which celebrates marketing work that promotes positive environmental and social change. Since then, a microsite has been dedicated to the partnership. For more categories, deadlines, and details, click here. 13) Facebook Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Hubspot

DECEMBER 16, 2013

At HubSpot , we reorganize our 60+ marketing team (or segments within the team) every six months or so in order to fix any communication breakdowns, support new priorities as our team grows, and continue more proactive cooperation among different groups. Microsites. 2) Set team-wide goals. Whitepapers. Blog posts. SlideShares.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

DAGMAR Marketing

NOVEMBER 27, 2019

There’s a strong argument, though, to posting new blog content more frequently: Research from HubSpot shows that small companies posting 11 or more blog posts every month have nearly twice the traffic of same-sized companies that post two to five times a month. More long-form content ideas. Now it’s time to be a promoter.

Paid Content 99

Paid Content Planning Paid Search Agency Business 99

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. HubSpot has APIs that developers use to get information from our software into theirs. At HubSpot, we think COS is better than CMS. Learn more about HubSpot's COS here.). 57) Microsite.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

SnapApp

JULY 7, 2017

Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Webbiquity

FEBRUARY 24, 2015

Cyrus Shepard presents “a simple framework for on-page topic targeting in a way that makes optimizing easy and scalable while producing richer content for your audience” in this graphical guide covering keyword research, keyword relationships (position, frequency, distance), internal links, semantic markup, page titles and more.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

Hubspot

JULY 21, 2015

For what it's worth, HubSpot's CMO recommends the latter : "T he best way to help your sales team is to build brand awareness and create content that generates a lot of leads over time. Here at HubSpot, for example, we have a team of nearly 100. We require work samples to apply for this position.). At HubSpot, we use.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28