Remove interests long-tail
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Websites Get Traffic From 16% Fewer Keywords After Google's SSL Change [New Data]

Hubspot

In addition to our published research last week, we did an additional survey of HubSpot customers and analyzed our own website's data to look at the number of traffic-producing keywords they received before and after this change. All of these websites were also in the data sample that we reviewed last week on the blog.

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Quick Wins to Help Your School's Website Convert Better

Hubspot

Use these messages to build a working list of long-tail phrases (also called "long tail keywords" or "LTKs"). This type of content includes your program descriptions, sample syllabi, employment outlook for certain professions. HubSpot users do this with "smart content.".

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35 Content Marketing Tools To Drive Your Content Marketing Success

Marketing Insider Group

Flipboard curates and showcases content from various trusted sources and websites based on the topics of interest you follow. Keyword Tool gives you 750+ long-tail keyword suggestions based on the term you search for. It shows the top posts, influencers and users for a sampling of data. Image & Graphic Creation.

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Two Personas Every Marketer Should Care About, Even if They Never Buy

Hubspot

At HubSpot we talk about personas a lot. For example, HubSpot creates lots of content for different types of marketers; many of these marketers also have the power to share that content with their networks or link to it from their blogs. Sample Company Fan Persona: George the Plumber.

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The Psychology of Teams: 9 Lessons on How Happy, Efficient Teams Really Work

Hubspot

This post originally appeared on HubSpot's Agency Post. One very interesting and useful study was conducted by Dr. Jim Tunney, who asked teachers to assess the degree to which they cared for and respected their students (90% and 80% respectively chose 8 or higher on a scale of 10). Sample questions here.).

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14 Ways to Get More Use Out of Your Buyer Personas

Hubspot

“Turns out, Sample Sally checks her Facebook religiously, but isn’t too keen on using Twitter,” you explain to your team, who are visibly dumbfounded by your amazing insights. You can easily share that ebook with just the group of contacts who you know will be interested in it. Run some A/B tests to figure it out!

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How to Be an Awesome Blog Commenter

Hubspot

How to Always Leave an Interesting Blog Comment. That is because the vast majority of them are not thoughtful or interesting enough. Using this framework, a comment for this article could look something like this: “Interesting article, I have never thought about commenting on blogs in this much detail before.