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HubSpot’s September 2023 releases: The manager’s guide

Martech

See the key features in this video. Other types of reporting visualizations, such as bar charts or pie charts, are not as effective when comparing if the data is above or below your goal, such as finding out “How close are we to achieving our monthly renewals target?”

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The ethics of AI-powered marketing technology

Martech

How can marketers balance innovation and privacy? The AI arms race in marketing technology Martech vendors across all platforms, including data analytics, customer relationship management (CRM) systems, email marketing platforms, social media advertising and more, are racing to incorporate AI features into their products.

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Privacy Policy Compliance & Optimization Check-up for Website Owners and Advertisers

ClearVoice

Or maybe when you’re filling out forms, you’re suddenly seeing a checkbox at the bottom of many of them, asking you to acknowledge their policies? As a result, many website owners and advertisers have made sure they have a privacy policy that covers what it needs to cover — plus maybe a cookie acceptance pop-up, for good measure.

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How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

Consumers are gaining more awareness and control around their personal information, as privacy laws come into force worldwide. The EU, for example, passed the landmark General Data Protection Regulation (GDPR) in 2018, to tighten data privacy regulations and California enforced the California Consumer Privacy Act (CCPA) in 2020.

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DealSignal vs. Clearbit: Choosing the Right Data Solution

DealSignal

Let’s dive in and find out if it’s really the better pick. The standout feature of DealSignal is its unwavering commitment to data quality. Commitment to Data Quality : Features a rigorous data verification process combining AI, machine learning, and automated and human checks.

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25 White Paper Examples To Inspire Your Strategy

CoSchedule

By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. Google’s technical white paper on financial governance in the cloud stands out through its layout.

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The Ultimate Guide to GDPR for Advertising

QuanticMind

It’s the biggest regulatory change in data privacy in decades, and the deadline for compliance is fast approaching. Disclaimer: The GDPR is a 200-page document that covers data privacy reform for companies in a variety of contexts. Businesses must conduct privacy impact assessments. They must take action to opt in.