ClickZ

AUGUST 8, 2020

Emarketer had expected mobile advertising to grow up to $105.34 These were some key findings: Customer expectations are higher than ever with the British being more demanding as respondents found it difficult dealing with 70% of upset customers. But the truth lies in the stats that speak for themselves.

Mobile Advertising 124

Mobile Advertising Marketing Attribution Advertisements Advertising 124

SnapApp

DECEMBER 20, 2018

We all know how fast demand generation evolves, and we need to evolve with it. To give you some inspiration – or maybe just to back up what you’ve already decided to do – we’ve assembled ten proven tactics for demand generation success in 2019. Interactive content addresses a lot of the challenges in demand gen today.

Top of Funnel 85

Top of Funnel Sales Qualified Leads Webinar Metrics B2B 85

EveryoneSocial

JUNE 14, 2022

Think about the two stats below for a second: The average global social ad CTRs are down 30% year over year. eMarketer ). These touchpoints continue to influence others and create demand for your business. There’s additional influence in creating demand and pipeline. Improve Ad Consumption and Engagement.

Paid Content 56

Paid Content Paid Search Agency Marketing Budget Ads 56

Buffer

APRIL 29, 2019

An emarketer study showed that one in every three Internet users had watched a live video in 2016, and that number was double for the much-coveted millennial demographic. Live streaming video in 2016 (via emarketer ). Video stats from the 2019 State of Social Media report. What a difference a few years make, right?

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Content Standard

JUNE 19, 2015

As eMarketer reports , spending on mobile video advertising is expected to grow more than 70 percent to hit $2.62 That gap will narrow by 2019, eMarketer estimates, when mobile video and desktop video ad spending will be about equal. Mobile video content marketing is one arena plagued with this discrepancy. billion in 2015.

Mobile Marketing 40

Mobile Marketing Marketing & Strategy Marketing Strategy Emarketing 40

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% Ardath Albee (Marketing Interactions) – B2B Marketing Strategist specializing in eMarketing Strategies driven by compelling content that helps companies turn prospects into buyers. per month, almost double that of Facebook (9.3%).

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

MARCH 7, 2013

Ardeth Albee (@ardath421) : “B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale” Follow Ardeth at https://twitter.com/ardath421. B2B Online Marketing (@B2BOnlineMktg) : “The latest B2B online marketing facts, stats and strategies from [link].

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Adobe Experience Cloud Blog

AUGUST 19, 2016

While the traditional demand generation approach is great for generating and engaging a large number of qualified leads based on their attributes to move them further down the funnel and eventually close them, ABM is becomingly more critical for B2B marketers who want to win and retain certain key accounts.

Lead Ranking 48

Lead Ranking B2B Marketing Account Based Marketing B2B Thought Leadership 48

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses. Video for Sales Statistics 1.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Ambal's Amusings

OCTOBER 15, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ah yes, numbers, measurements, ROI, return on objective, percentage improvements, traffic stats, sales reports… Yes, I know, I know, that’s important, but I’m a content marketer, not a statistician! Ardath Albee's Tip. Related Articles.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Hubspot

OCTOBER 26, 2011

Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! 7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. Source ) Tweet This Stat!

Statistics 28

Statistics Planning Stats Open Rate 28

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

JUNE 13, 2023

Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. Demand Sage ) In Google Ads, 77% of advertisers intend to raise their ad spend in 2023. Demand Sage ) In 2023, Meta and Google are projected to represent 50.5% emarketer ) In 2023, U.S. Let’s begin! billion USD.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Nearly 90% of sales professionals report the importance of accessing video viewing data to qualify leads, engage prospects, or influence deals ( Demand Metric & Vidyard, 2020 ). Master Video for Sales.

Statistics 157

Statistics Video Marketing Planning Business 157

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Adobe Experience Cloud Blog

MAY 7, 2021

Recent stats by eMarketer mention that 85% of US marketers stated that improving their first-party data usage is a huge priority. ? We are entering a private world where customer’s demands and satisfaction are paramount. It also helps you to generate new revenue streams with the help of segmented user data.

Paid Search Agency 174

Paid Search Agency Advertising Agencies Planning Marketing Management 174

Inbox Insight

AUGUST 29, 2017

– The demand for infographics has increased 800% in the past year. Source: eMarketer ). If you think your content marketing needs a bit of a makeover, see how we can help: The post 14 Powerful Content Marketing Stats appeared first on Inbox Insight. – Unbounce. DemandMetric ). LookBookHQ ).

Stats 40

Stats Content Marketing Planning Emarketing 40

Porch Group Media

JANUARY 19, 2021

Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes. Check out these stats on the effectiveness of email marketing automation: Automated emails get 119% higher click rates than broadcast emails. WordStream).

Tactics 69

Tactics Email Marketing Paid Search Agency Deliverability 69

Adobe Experience Cloud Blog

MAY 7, 2021

Recent stats by eMarketer mention that 85% of US marketers stated that improving their first-party data usage is a huge priority. ? We are entering a private world where customer’s demands and satisfaction are paramount. It also helps you to generate new revenue streams with the help of segmented user data.

Paid Search Agency 69

Paid Search Agency Advertising Agencies Planning Marketing Management 69

Porch Group Media

DECEMBER 9, 2019

Recent research by Demand Metric and Return Path examine the current state of email marketing today, including brands’ top objectives, challenges and successes. Check out these stats on the effectiveness of email marketing automation: Automated emails get 119% higher click rates than broadcast emails. eMarketer). WordStream).

Email Marketing 59

Email Marketing Paid Search Agency Deliverability Click Rate 59

SnapApp

DECEMBER 5, 2016

That’s why we’ve gathered 25 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2017. Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. Content Marketing Stats for 2017. Content Marketing Institute. . Enter 2017 Prepared.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Digital B2B Marketing

MARCH 4, 2011

of all US online display dollars, according to eMarketer. Featured on PopPressed If You Havent Yet Seen "Win Win," You Should Go See It Filed under Media , News , Research Tagged with Digital Media , Display , Facebook , News , Stats Like Be the first to like this post. Views expressed are my own. Theme: Enterprise by StudioPress.

Facebook 100

Facebook Emarketing Digg Stats 100

Adobe Experience Cloud Blog

MAY 27, 2016

Most likely not, according to these stats: 61% of B2B decision-makers start the decision making process with a web search. Demand Gen Report). Buyers are starting to use mobile in the workplace more frequently than they use laptops or desktop computers, according to eMarketer. But can you afford to skip SEO?

SEO 91

SEO B2B Thought Leadership B2B Lead Scoring 91

Marketing Insider Group

JANUARY 2, 2015

Last year we created 50 Stats You Need to Know About Content Marketing , which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. Last year we created 50 Stats You Need to Know About Content Marketing, which garnered over 200,000 views. Emarketer ). Where Are We Coming From?

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

B2B Marketing Zone Posts

APRIL 5, 2010

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. 12 Mobile Marketing Stats You Need to Know - Junta 42 , March 31, 2010 Some interesting mobile marketing stats. 12 Mobile Marketing Stats You Need to Know , March 31, 2010. Demand Generation (50). March 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

ClearVoice

OCTOBER 26, 2018

What can brand managers derive from Nike’s Kaepernick ad stats and apply these learnings to their own efforts? The demand from diverse consumers these days is to see themselves reflected for all their complexity. The demand from diverse consumers these days is to see themselves reflected for all their complexity.

Studies 63

Studies Paid Search Agency Case Studies Case Study 63

Outbrain

DECEMBER 30, 2019

The results of an Irish study indicated 60% of respondents felt there was too much advertising associated with on-demand video platforms. Stats like those indicate marketers must be exceptionally careful to create video ads the audience perceives as genuinely valuable and relevant. We discussed earlier how video ad spend is going up.

Paid Content 60

Paid Content Advertisements Advertising Video Marketing 60

Bannerflow

AUGUST 24, 2020

According to the latest eMarketer research , Worldwide display advertising is expected to grow by 18.5% Indeed, new research from eMarketer predicts that over 70% of US adults plan to shop digitally during the 2020 holiday season thanks in part to the impact of Covid-19.

Display 96

Display Stats Advertisements Advertising 96

Single Grain

AUGUST 3, 2021

It offers both live and on-demand TV and movies. Here are some of the top reasons your brand should start advertising on streaming TV services like Hulu: eMarketer predicts that by 2022, over 25% of households in the U.S. Let's begin! Book My Free Hulu Ads Consultation . What Is Hulu? broadcast network.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Advertisements Advertising 59

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Social Media Users’ Interests and Expectations Vary by Network [Stats] by Pamorama. Social media stats in video form.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Single Grain

MAY 4, 2021

Research conducted by eMarketer revealed that nano-influencers charge only $114 per video post on Instagram and $315 per YouTube video. Views per video: This is the average number of the creator’s live or on-demand videos watched for a minimum of three seconds. Data shows the macro-influencer engagement rate hovers at a mere 1.1%

Social Media 128

Social Media Video Marketing Marketing Budget Media 128

Webbiquity

AUGUST 5, 2013

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. eMarketer ). 21% of small businesses plan to increase spending on social media advertising this year. ( eMarketer ). eMarketer ). won’t show up in keyword research tools)?

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Single Grain

JULY 19, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

If you have any other interesting stats, please add them in the comments and include the source with link. eMarketing Strategist , August 3, 2010 A home page is the page people land on when they go to your main URL such as www.yourdomain.com. Stats (20). are needed to analyze. We We hope you enjoy digging into the numbers.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145