RebelMouse

MAY 14, 2018

But until that day comes, now's a perfect time for publishers to focus on growing organic loyalty and meaningful audiences to make up the difference. The revenue exchange between the duopoly and publishers needs to become an even playing field.

CMS Development 40

CMS Development Enterprise Management Paid Search Agency Ad Exchange 40

Oktopost

DECEMBER 18, 2023

Yet, the increasing focus on growth and scalability makes many businesses take customer loyalty for granted. Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand.

Enterprise Management 62

Enterprise Management Marketing Management Marketing Automation Services Budget Programs 62

Scoop.it

MARCH 11, 2021

To gain this control, you need to get intentional about the content you publish and curate. Check out part 2 on content organization and curation, and part 3 all about content distribution. Building brand loyalty through repeat visits. The bad news? This guide will show you how. How to build your content hub. Press releases.

Curation 66

Curation Advertising Agencies Press Content 66

RebelMouse

NOVEMBER 28, 2018

In October 2018, publishers. received warnings via Google Search Console that their sites were performing too slow. Then, in November 2018, the search engine debuted a redesign for their widely used PageSpeed Insights tool. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform.

CMS Development 60

CMS Development Google Classified Ads Paid Search Agency 60

RebelMouse

MAY 25, 2018

More than half of the traffic on the open web comes from mobile, so it’s important to spend a lot of time and effort on making sure your website offers a rich user experience on mobile devices. The biggest factor to consider to ensure your site is mobile friendly is. performance.

Banners 52

Banners CMS Development Guidelines Work Management 52

RebelMouse

APRIL 3, 2018

It seems like a new Google update or algorithm shift is being detected every day, and we don't expect busy marketers to scour the internet looking for every last one. That's why we do our best to keep you up to date with every important platform initiative.

Google 59

Google Lead Ranking SERP Lead Scoring 59

RebelMouse

JULY 13, 2018

Search is getting smarter. During the Google Marketing Live keynote on July 10, 2018, the leading search engine announced new marketing features available on its platform. All of the new updates leverage machine learning to automate ad placement and further eliminate guesswork from ad strategy.

Work Management 52

Work Management Marketing AI Paid Search Agency Google 52

RebelMouse

SEPTEMBER 18, 2018

Algorithm Shift Aftermath: How We Got Here. It's been nine months since Facebook's bombshell and so-called "friends and family". algorithm update rocked the digital publishing ecosystem at the beginning of 2018.

Facebook 47

Facebook CMS Development Enterprise Management Work Management 47

RebelMouse

AUGUST 20, 2018

Facebook was in the headlines again recently after an executive at the company said CEO Mark Zuckerberg "doesn't care about publishers." A story that Facebook has since. But since January's sweeping friends-and-family algorithm update, publishers have seen a dramatic decline on the platform.

SEO 48

SEO Facebook Validation Google 48

RebelMouse

APRIL 19, 2018

user information scandal , Facebook announced plans to restrict data access on their platform. As a direct result of the Cambridge Analytica. In what Facebook promises will be "many changes" in the coming months, the platform started by cutting off API access to Events, Groups, Pages, and Instagram for new developers.

Facebook 50

Facebook API CMS Development Opt-out 50

RebelMouse

JULY 30, 2018

Six Reasons Why RebelMouse Is Remote-Only + Why It Works for Us. RebelMouse is a global team that has no central office. We create our own office culture right from our laptops, which are proudly distributed across the world. When RebelMouse first launched in 2012, we had a fancy office in New York City's SoHo neighborhood.

CMS Development 47

CMS Development Paid Search Agency Advertising Agencies Work Management 47

RebelMouse

MAY 25, 2018

The search community dubbed 2015 " Mobilegeddon " when Google announced that mobile responsiveness would become a key ranking factor in the algorithm. Since then, fast mobile experiences have been a priority both on sites and on the platforms.

CMS Development 48

CMS Development Mobile Marketing SEO Google 48

RebelMouse

JUNE 7, 2018

adults spent over five hours more a day consuming digital media in 2017 than they did in the previous year. The much-anticipated internet trends report by Mary Meeker made. its annual splash last month, unveiling both predictable and unpredictable insights about the current digital climate. Meeker's report found that U.S.

Facebook 47

Facebook CMS Development Advertising Agencies Paid Search Agency 47

RebelMouse

SEPTEMBER 12, 2018

Phillip Smith recently wrote a featured story for Medium, " Judgment Day for Journalism ," about the changing landscape of the media world. Smith starts off quoting media critic Jesse Brown, who notes that the number of journalists employed by small digital news companies is increasing.

CMS Development 43

CMS Development Paid Search Agency Companies Media 43

RebelMouse

NOVEMBER 28, 2018

In October 2018, publishers. received warnings via Google Search Console that their sites were performing too slow. Then, in November 2018, the search engine debuted a redesign for their widely used PageSpeed Insights tool. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform.

CMS Development 41

CMS Development Google Paid Search Agency Optimization 41

RebelMouse

SEPTEMBER 26, 2018

The tweetstorm was designed to both celebrate Google's 20th anniversary and announce their plans for the next two decades. Google's "search liaison" Danny Sullivan released a series of tweets on September 24, 2018 to showcase the future of the search engine.

Marketing AI 41

Marketing AI Google CMS Development SERP 41

RebelMouse

NOVEMBER 15, 2018

In December 2018, a scripting language responsible for 57% of WordPress sites will no longer receive updates , including security patches, themes, and plugins. The end-of-life cycle for PHP 5.6 could mean a major security threat for WordPress sites using the language, and could dramatically decrease their rankings on Google.

CMS Development 40

CMS Development Enterprise Management Paid Search Agency Advertising Agencies 40

RebelMouse

NOVEMBER 14, 2018

The Rise of the Mature User. In 2018, readers got clued into the tug of war between publishers and platforms that had been stewing for years. The year began with users all over the world harboring disdain toward the platforms following the fake news fallout of the 2016 U.S. presidential election and Facebook's data-misuse scandal.

Bundling 40

Bundling Paid Search Agency Cable Advertising Agencies 40

RebelMouse

APRIL 18, 2018

The shift was elevated when Facebook CEO Mark Zuckerberg announced that the platform would embrace mostly video in the next five years, sparking layoffs at publishers — including Vox Media and BuzzFeed. The Precarious Pivot to Video. Like many things on the internet, the value of social video has taken a few sharp turns in recent years.

Video Marketing 42

Video Marketing Marketing & Strategy Industry CMS Television marketing 42

RebelMouse

MAY 30, 2018

Which, in turn, creates momentum that validates a creator's message — whether the message is voiced by a legacy brand, media company, or solo content creator. Editors are always looking for a particular sweet spot in their work.

Communities 41

Communities Custom Publishing CMS Development Statistics 41

Single Grain

APRIL 18, 2022

The teams of experienced media buyers these agencies have allow their clients to fulfill their objectives profitably without the hassle of hiring any new employees. TABLE OF CONTENTS: ↓ What Does a Paid Social Media Agency Do? Why You Should Hire a Paid Social Media Agency. How to Choose the Best Paid Social Media Agency.

Paid Social Agency 52

Paid Social Agency Advertising Agencies Paid Search Agency Social Media 52

RebelMouse

OCTOBER 29, 2018

As a publisher, this is a critical distinction when it comes to measuring engagement and loyalty. The 'Pages per User' would be 4.00. The session didn't read the pages, the person did, and they read four. It really doesn't matter if a user reads four articles across three sessions (1.33 pages per session) and never comes back.

CMS Development 41

CMS Development Custom Publishing Loyalty Marketing Analytics Tools 41

RebelMouse

OCTOBER 23, 2018

It requires a deep understanding of your site's own universe of creators, and leveraging their passion to build organic loyalty and real audience growth. The answer to the questions above isn't about where to prioritize, but rather how to cater each piece of content to the platform or medium that makes the most sense for your business.

CMS Development 43

CMS Development Enterprise Management Emarketing Content 43

Single Grain

APRIL 14, 2022

Lemonade gives its clients the tools and services necessary to build a successful brand, including: Community and social media management. Lemonade focuses on finding trends and opportunities within the client’s community and curating them to be effective. Ideation and concept development. Lemonade likes to tell stories.

Paid Social Agency 52

Paid Social Agency Advertising Agencies Paid Search Agency Ad Agencies 52

RebelMouse

OCTOBER 11, 2018

This symbiotic relationship is what creates sustainable growth and organic loyalty. In the eyes of Google, traffic to Facebook Instant Articles is another way users have chosen your content as the right answer to their search queries. By improving your ranking, your website traffic will naturally grow, too.

Facebook 42

Facebook De-duplication RSS Lead Scoring 42

Convince & Convert

MARCH 16, 2010

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. I mean content should be king, not one-liners on the likes of Twitter.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

RebelMouse

JULY 20, 2018

For You curates five of the most relevant headlines based on a user's interests, which is usually a mix of breaking, local, and topic-specific stories. How We Can Help Google's changes this year show a renewed priority toward user experience, a key component in building loyalty. Here's a look at what was rolled out.

Google 43

Google CMS Development Distribution Curation 43

RebelMouse

JULY 20, 2018

For You curates five of the most relevant headlines based on a user's interests, which is usually a mix of breaking, local, and topic-specific stories. How We Can Help Google's changes this year show a renewed priority toward user experience, a key component in building loyalty. Here's a look at what was rolled out.

Google 40

Google CMS Development Distribution Curation 40