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How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

If you have a nonprofit event coming up, whether small or large, explore the following key steps to create a plan for marketing your event. Review Past Event Marketing Performance To develop a thorough and informed event marketing plan, you first need to understand what you’ve done in the past.

Planning 277
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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. From event planning to trade show design, there’s a little something for everyone. How to Track Event ROI in Your CRM.

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The 22 Best Virtual Event Platforms

Webbiquity

Pricing: contact vendor. A tool to manage and produce conferences, workshops, and other virtual events. Features include breakout sessions, virtual exhibitor booths, lead capture, streaming video, and capability to interact with speakers, sponsors, and other event attendees. Pricing: contact vendor. Total reviews: 156.

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. An example might be a vendor of video surveillance systems partnering with a manufacturer of access control solutions.

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Splash doubles down on virtual and hybrid events

Martech

As with Splash’s in-person management solution, Splash Studio integrates with CRM and marketing automation systems, and there are add-on-options which allow for customization. Along with the rest of the in-person event eco-system, Splash began a pivot to virtual in Spring of 2020. Why we care.

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5 ways to increase lead capture adoption at events

Lead Liaison

These apps are great for quickly getting contact data from your event and into your marketing automation or CRM system of choice. Event marketers know exactly why that doesn’t work. Event marketers know exactly why that doesn’t work. Only scan potential customers (exclude vendors, sales people, etc).

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First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences

Only B2B

For instance: You are selling marketing automation software but find it challenging to reach the right prospects. Solution- partner with a CRM provider. Must Read: Virtual Prospecting with Intent Data Third-Party Intent Data: This involves purchasing data from external vendors who gather intent signals from various sources.