CPM, CPC, CPA, WTF? A guide to setting campaign objectives
Choozle
APRIL 30, 2019
Enter: Your easy-to-understand guide to digital marketing metrics, setting campaign objectives, and establishing expectations. Jump to: Defining each digital marketing metric. Digital marketing metrics: A guide to setting campaign goals. CPM, CPC, CPA, CTR, WTF? Defining each digital marketing metric.
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