Ahrefs

NOVEMBER 30, 2023

85.19% of all blog traffic comes from organic search. Animalz) On average, engagement starts to drop after 7 minutes of reading. Medium) People rarely read online — a pattern that hasn’t changed since 1997. They’re far more likely to scan … Read more ›

Statistics 120

Statistics Content Marketing Advertising Mediums Content 120

Marketing Insider Group

MARCH 9, 2023

As content marketers, we are always on the hunt for interesting data to grab reader attention and support our claims. The journalistic protocol is to cite an original, authoritative source that is transparent about its methodology (like the description on page 41 in CMI’s annual B2C Content Marketing Report.)

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284

KoMarketing Associates

MARCH 15, 2023

As B2B marketers look for more efficient ways to engage prospects, new research suggests that content marketing is growing in importance to them. In terms of the types of content that effectively move prospects through the funnel, the majority of respondents (59%) cited articles/blogs.

B2B Marketing 275

B2B Marketing Top of Funnel Content Marketing B2B 275

KoMarketing Associates

DECEMBER 17, 2019

In this post, we’ve highlighted 7 tips and 13+ statistics from the content industry to guide your strategy in 2020. This section may seem self-explanatory given the title of the post, but 24 percent of marketing teams don’t take a strategic approach to content marketing. Focus on Interactive Content.

Statistics 157

Statistics Marketing Budget Marketing & Strategy Marketing Strategy 157

Content Marketing Institute

DECEMBER 15, 2022

Use these statistics and related resources to make a case for the budget and other resources you need, document a winning content strategy, and decide how big a role video will play in your 2023 plans. The end of the year is a time to reflect on the year behind and anticipate the year ahead. Continue reading →

Statistics 106

Statistics Planning Content Marketing Content 106

KoMarketing Associates

JUNE 7, 2023

Although most marketers predict that their content marketing budgets will increase as the year goes on, new research indicates that they intend to invest more in artificial intelligence (AI) solutions for assets and skills, such as writing. 29% forecast that their content marketing budget will at least stay the same.

Marketing Budget 198

Marketing Budget Marketing Report Content Marketing Forecasting 198

Zoominfo

FEBRUARY 1, 2018

Here are the most important B2B lead generation statistics to inform and evolve your B2B lead generation strategy: B2B Lead Generation Statistics: The Current State of Lead Generation. The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ).

Lead Generation 243

Lead Generation Statistics Sales Qualified Leads Lead Scoring 243

Optinmonster

OCTOBER 29, 2023

That’s why we created this ultimate list of blogging statistics and facts. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. General Blogging Statistics 70 million new posts are published on WordPress each month.

Statistics 96

Statistics Paid Content Stats Blogger 96

Marketing Insider Group

MAY 24, 2023

Also, use this advanced Google search with the site:[site.com] function to search for specific research and statistics on other sites rich with information. A statistic from 10 or even five years ago may not be relevant to your audience anymore. How can you find recent statistics and information? Image Source: Zyppy 5.

Search Marketing 293

Search Marketing Google Optimization Tips 293

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Use this list of research and data to help you make wise and informed content marketing decisions. Content marketing statistics for SEO.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

SocialPilot

JANUARY 14, 2024

If you want to craft well-thought-out marketing strategies , then take insights from the below LinkedIn statistics. LinkedIn Demographics Statistics LinkedIn has more than 875 million people hailing from 200 countries. Brands and businesses are making the most of the Linkedin content formats to strengthen their voice.

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

KoMarketing Associates

APRIL 5, 2023

Semrush recently released “The State of Content Marketing” global report for 2023, and statistics suggested that the majority of content marketers who consider themselves to be “very successful” (80%) have a documented content marketing strategy.

Allocation 198

Allocation Marketing Budget Marketing & Strategy Marketing Strategy 198

KoMarketing Associates

NOVEMBER 23, 2022

As B2B marketers continue to discover the value of creating and delivering content, new research indicates that they are beginning to see measurable success in this area. In the last year, most B2B marketers (71%) believe that content marketing has become “more important” over the past 12 months.

Marketing Report 239

Marketing Report B2B Marketing Content Marketing B2B 239

Marketing Insider Group

JANUARY 2, 2024

It’s a wake-up call for content marketers and publishers everywhere. The way people engage with these platforms is changing, and it’s reshaping how they interact with content outside of these social bubbles, particularly in driving traffic to external sites. This isn’t just a blip on the radar.

Social Media 253

Social Media Social Marketing Media Content Marketing 253

Ahrefs

JANUARY 26, 2023

We’ve curated, vetted, and categorized a list of up-to-date statistics below. Click to jump to a category, or keep reading for our top blogging statistics: These are the most interesting blogging statistics you should know. What’s the state of blogging … Read more ›

Statistics 106

Statistics Curation Content Marketing Content 106

Zoominfo

APRIL 8, 2018

Check out these numbers: 33 Business Blogging Statistics. General B2B Blogging Statistics: 1. 60% of marketers say blog content creation is their top inbound marketing priority ( source ). 37% of marketers say blogs are the most valuable type of content marketing ( source ). Not convinced?

Business Blogging 201

Business Blogging Statistics Business Lead Ranking 201

ClearVoice

JUNE 24, 2021

In 2021, content marketing continues to dominate for one simple reason: Your audience doesn’t want the alternative. They hate popups and disruptive ads with irrelevant marketing messages and no personalization selling things and services they neither want nor need. marketing Click To Tweet.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

KoMarketing Associates

DECEMBER 28, 2021

As marketers look for new ways to elevate their content marketing strategies, new research suggests that many of them are turning to video. That being said, many are newcomers to this area, with the majority of marketers (38%) stating that their organization has only been utilizing video content for 1-4 years.

Video Marketing 239

Video Marketing Content Marketing Statistics Content 239

Optinmonster

MARCH 30, 2024

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. Let’s take a closer look at these three factors in the form of statistics. Social Proof Statistics: Building Trust 87% of buying decisions begin with research conducted online before the purchase is made.

Statistics 68

Statistics Brand Identity Branding Peer-to-peer 68

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics For context, as of April 2018, total worldwide population is 7.6 billion The internet has 4.2 billion users There are 3.03

Statistics 98

Statistics Social Media Media Mobile Advertising 98

KoMarketing Associates

JANUARY 26, 2021

Although manufacturing marketers have not always turned to content marketing in the past, new research shows that their strategies for this tactic are beginning to mature. That being said, there is still some work that needs to be done in terms of establishing content marketing strategies.

Marketing Report 282

Marketing Report Allocation Planning Content Marketing 282

SocialPilot

JANUARY 15, 2024

For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article. These stats will help you know how video marketing influences customers. Common Video Marketing Statistics 1. Video Consumption Statistics 18. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

KoMarketing Associates

AUGUST 3, 2022

As the B2B buyer journey continues to evolve, new research is shedding light on the importance of content for marketers looking to meet the demands of customers and prospects. This is followed by easy access to pricing and competitive information (62%) and a demonstrated expertise around specific industry needs (56%).

Relevance 232

Relevance Marketing Report B2B Marketing Content Marketing 232

KoMarketing Associates

SEPTEMBER 22, 2020

Not all marketers have a positive outlook on the future of content marketing, but new research shows that more of them are going to be committed to this tactic in the coming years. This indicates that respondents still recognize room for improvement to make content marketing work effectively.

Digital Asset Management 295

Digital Asset Management Marketing Report Content Marketing Work Management 295

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? Why do Top Brands Consider Statistics to be an Important Aspect? Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. of the clicks, versus 19.3%

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Zoominfo

NOVEMBER 29, 2018

In this content-saturated marketplace, personalized marketing is the only way for companies to stand apart from the competition. Luckily, as technology advances, it’s easier for marketers to personalize their efforts. . Today, we show you 26 B2B personalization statistics: Your prospects and customers want personalized content.

Statistics 214

Statistics B2B Marketing Personalization Paid Search Agency 214

Zoominfo

AUGUST 9, 2018

If you’re interested in learning more about marketing productivity, you’ve come to the right place. The experts at ZoomInfo have scoured the internet to put together the following list of marketing productivity statistics. It’s our hope that you use these marketing productivity statistics to improve your campaigns.

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Zoominfo

JULY 24, 2019

The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ). Keep reading.

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

Optinmonster

AUGUST 2, 2023

Their latest findings indicate that video marketing is thriving and delivering better outcomes for marketers than ever before. Let’s look at some key video marketing statistics from the research and analyze them for actionable takeaways. 91% of businesses use video as a marketing tool in 2023.

Statistics 88

Statistics Video Marketing Planning Allocation 88

Convince & Convert

JANUARY 28, 2014

One recent morning, a client got in touch and asked me to find a widely cited statistic that supports the use of behavioral job interview techniques. They needed the statistic within two hours for use in an important piece of long form content. This is exactly the kind of statistic that the client wanted. Cooper and I.T.

Statistics 133

Statistics Content Marketing Paid Search Agency Stats 133

Zoominfo

JULY 22, 2018

This type of strategy is all about making it easy for prospects and customers to interact with branded content—wherever, whenever, and however, they want. Multichannel marketing is proven to be highly effective. Keep reading—today we cover 57 statistics all about multichannel marketing. And the best part?

Statistics 189

Statistics Advertising Agencies Paid Search Agency Barriers 189

KoMarketing Associates

OCTOBER 7, 2020

Despite some of the challenges that come with content marketing, new research suggests that most marketers remain dedicated to this tactic, even amid the COVID-19 pandemic. After the pandemic started, the majority of marketers (47%) still said that content marketing led the way in ROI.

Digital Asset Management 259

Digital Asset Management Marketing Report Content Marketing Content 259

Contently

JULY 7, 2022

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Here are seven top SEO tools every B2B content marketer should consider using to up their optimization game. And it’s perfect for developing an SEO-focused content calendar.

SEO 197

SEO Marketing Analytics Tools B2B Marketing Tools 197

ClearVoice

JUNE 19, 2023

Content marketing is still driving success for companies that do it right. Several content marketing areas expect significant growth and change in 2023. These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Circle Studio

OCTOBER 26, 2017

Content Marketing Institute and MarketingProfs recently released their B2B Content Marketing: 2018 Benchmarks, Budgets, and Trends—North America research. The eighth annual report is packed with findings collected from B2B marketers representing a full range of industries, functional areas and company sizes.

Statistics 116

Statistics B2B Marketing Trends Content Marketing 116

Marketing Insider Group

FEBRUARY 24, 2021

At this point, there’s no denying that content marketing is being used by most companies. In this post, we’ll be looking at how to tell if content marketing saturation has hit your industry. Content marketing is highly prevalent in just about every industry, making it hard to cut through the noise.

Lead Ranking 288

Lead Ranking Lead Scoring CMS Development Content Marketing 288

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. Since the virus went viral , marketers started looking for new ways to communicate with their audiences. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. Social Media Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98